Top Customer Relationship Management - Midmarket Software Awards 2022

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Emotional Footprint Awards 2022

Customer Relationship Management - Midmarket


SoftwareReviews names Zoho CRM, Pipeliner CRM, Sage CRM, NetSuite CRM, SugarCRM, Pipedrive, and Nimble as Customer Relationship Management - Midmarket Emotional Footprint Award Winners.


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Customer Relationship Management - Midmarket

Emotional Footprint Awards

SoftwareReviews Emotional Footprint Awards evaluate and rank products based on emotional response ratings from IT and business professionals. Using our Emotional Footprint methodology, we aggregate emotional footprint scores across 26 dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.

Emotional Footprint Awards are proudly founded in 100% user review data and are free of traditional “magical” components such as market presence and analyst opinion, which are opaque in nature and may be influenced by vendor pressure, financial or otherwise.

Read The In-Depth Report

See how each vendor stacks up across each of the 26 dimensions and our thorough evaluation of vendor capabilities, product features, and overall satisfaction.

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30+ pages

Measuring Emotional Footprint

Emotional Footprint is scored using our “Net Emotional Footprint” Index. This index tracks responses across 26 dimensions of emotional footprint that span 5 categories: Purchasing, Service Experience, Product Impact, Vendor Strategy, and Conflict Resolution. Then, the following calculation is done across this index:

% of Positive Reviews - % of Negative Reviews

For clarity, the total percentage of positive, neutral, and negative ratings is shown for each vendor as well.

Emotional Footprint Leaders


Zoho

Zoho CRM

Zoho CRM gives you a 360-degree view of your complete sales cycle and pipeline. Identify trends, spot opportunities, increase efficiency, and reduce costs with the right answers, right now.

9.0

CX Score

CX
Score

+92

Net Emotional Footprint

Net Emotional
Footprint

88

Value Index

VALUE INDEX

2% Negative 94% Positive
Badge Winner
136Reviews

NetSuite

NetSuite CRM

NetSuite Customer Relationship Management (CRM) software is the only cloud solution that delivers a real-time 360-degree view of your customer. NetSuite CRM provides a seamless flow of information across the entire customer lifecycle from lead through to opportunity, sales order, fulfillment, renewal, upsell, cross-sell, and support. In addition to traditional CRM capabilities like SFA, customer support and marketing automation, NetSuite CRM delivers quotes, order management, commissions, sales forecasting and integrated Ecommerce capabilities.

8.9

CX Score

CX
Score

+93

Net Emotional Footprint

Net Emotional
Footprint

85

Value Index

VALUE INDEX

0% Negative 93% Positive
Badge Winner
30Reviews

Sage Group

Sage CRM

Sage CRM provides sales teams with powerful tools and quick access to the information they need to manage and progress leads and opportunities. It is helping thousands of small and medium sized businesses across the globe automate their sales process. And Sage CRM gives you and your sales team detailed account and pipeline information so you can close deals faster.

8.8

CX Score

CX
Score

+90

Net Emotional Footprint

Net Emotional
Footprint

86

Value Index

VALUE INDEX

3% Negative 93% Positive
Badge Winner
65Reviews

SugarCRM

SugarCRM

At Sugar, we know that things work differently at an enterprise scale. Leverage Enterprise’s core capabilities as a baseline for highly tailored applications. Orchestrate complicated, multi-user and multi-system processes. With Enterprise, Sugar provides the tools to adapt your CRM to your business.

8.8

CX Score

CX
Score

+91

Net Emotional Footprint

Net Emotional
Footprint

85

Value Index

VALUE INDEX

1% Negative 92% Positive
Badge Winner
96Reviews

Pipeliner

Pipeliner CRM

Pipeliner CRM drives exceptional user engagement through its sales-friendly interface. With its uniform navigation and visual approach, users can learn the system quickly which drives high adoption rates and faster ROI. Plus users can easily customize what they see to make the system their own.

8.8

CX Score

CX
Score

+90

Net Emotional Footprint

Net Emotional
Footprint

85

Value Index

VALUE INDEX

3% Negative 93% Positive
Badge Winner
44Reviews

Nimble Inc

Nimble

Nimble is a simple, intelligent sales force automation and social CRM solution for small and midsize businesses. It automatically populates rich customer profiles and interaction histories from contact lists, email conversations and social media activity across a range of popular platforms. In addition to contact management and pipeline management features such as deal tracking, tasks and alerts, Nimble includes integrated social listening to keep customer profiles updated. This allows businesses to track which contacts are mentioning, following or engaging with them, or who are celebrating milestones.

8.5

CX Score

CX
Score

+88

Net Emotional Footprint

Net Emotional
Footprint

81

Value Index

VALUE INDEX

2% Negative 90% Positive
Badge Winner
31Reviews

Pipedrive

Pipedrive

Founded in 2010, Pipedrive is the first CRM platform developed from the salesperson’s point of view. Inspired by proven methods of experienced sales people, Pipedrive engineers developed a platform that helps salespeople and teams focus on learning and repeating their most effective process to close deals. By bringing together the tools and data, the platform focuses sales professionals on fundamentals to advance deals through their pipelines. Pipedrive's goal is to make sales success inevitable - for individual sales people and teams.

8.3

CX Score

CX
Score

+84

Net Emotional Footprint

Net Emotional
Footprint

81

Value Index

VALUE INDEX

3% Negative 87% Positive
Badge Winner
236Reviews

Other Evaluated Vendors


Freshworks

Freshworks CRM

With a highly intuitive UI and a powerful feature set including AI-based lead scoring, visual deal pipeline, and intelligent workflow automations, Freshworks CRM gives businesses everything they need to manage their sales in a hassle-free package. Freshworks CRM is trusted by over 15,000 businesses from 80+ countries. Some companies that use Freshworks CRM include Dyson, Best Western Hotels & Resorts, Purdue University, and WallyPark.

8.2

CX Score

CX
Score

+85

Net Emotional Footprint

Net Emotional
Footprint

79

Value Index

VALUE INDEX

2% Negative 87% Positive
48Reviews

Insightly , Inc.

Insightly

We designed Insightly as a simple to use yet powerful CRM system for small business. With integrations to Google Apps, Office 365, MailChimp, and major social media sites; great mobile apps for tablets and smart phones; and easy access to a REST API for custom integration, Insightly is the leading small business CRM.

8.1

CX Score

CX
Score

+82

Net Emotional Footprint

Net Emotional
Footprint

79

Value Index

VALUE INDEX

5% Negative 87% Positive
48Reviews

Copper

Copper

Copper (formerly ProsperWorks) is the No.1 recommended crm for G Suite. Founded in 2013, Copper is backed by venture funds from Google Ventures, Norwest Venture Partners, NextWorld Capital, True Ventures, and Industry Ventures.

8.0

CX Score

CX
Score

+83

Net Emotional Footprint

Net Emotional
Footprint

78

Value Index

VALUE INDEX

4% Negative 87% Positive
51Reviews

Maximizer CRM

Maximizer CRM

How well do you know your customers? Imagine having a single place to track and share everything you know about each one; from their history and interests, to all your communications, documents and more. Maximizer CRM gives you the tools to drive satisfaction, loyalty and customer champions.

8.0

CX Score

CX
Score

+82

Net Emotional Footprint

Net Emotional
Footprint

79

Value Index

VALUE INDEX

4% Negative 86% Positive
35Reviews

Zendesk

Zendesk Sell

Zendesk Sell (formerly Base) is sales force automation software to enhance productivity, processes, and pipeline visibility for sales teams. Legacy sales management tools are often clunky and difficult to use, but Zendesk Sell is simple and designed to keep reps selling. Sell eliminates the friction from deal updates so reps and management are always able to access, analyze, and collaborate on relevant deal data.

7.9

CX Score

CX
Score

+80

Net Emotional Footprint

Net Emotional
Footprint

79

Value Index

VALUE INDEX

5% Negative 85% Positive
49Reviews

Really Simple Systems Ltd.

Really Simple Systems

“Really Simple Systems CRM helps you work smarter by managing and tracking your sales leads and customers, letting you get on with growing your business. Designed for small and mid-sized organizations yet also perfect for larger teams, our CRM is super-easy to set up and simple to use. There’s a customizable Sales CRM, plus options for Marketing and Service tools and further integrations - so everything is in one place, enabling great team collaboration and customer relationships that drive sales growth.”

7.8

CX Score

CX
Score

+80

Net Emotional Footprint

Net Emotional
Footprint

76

Value Index

VALUE INDEX

4% Negative 84% Positive
34Reviews

Microsoft

Microsoft Dynamics 365 Sales (CRM) Professional

Dynamics 365 Sales, Professional, helps you close more deals by knowing your customers better and having sales information readily available to make informed decisions faster.

6.9

CX Score

CX
Score

+59

Net Emotional Footprint

Net Emotional
Footprint

78

Value Index

VALUE INDEX

8% Negative 67% Positive
37Reviews

Salesforce.Com Inc

Salesforce Sales Cloud Professional

The all-new Sales Cloud CRM software allows you to be more efficient, more productive, more everything than ever before as it allows you to close more deals, accelerate productivity, get more leads and make more insightful decisions.

6.9

CX Score

CX
Score

+59

Net Emotional Footprint

Net Emotional
Footprint

77

Value Index

VALUE INDEX

10% Negative 69% Positive
34Reviews

For the full list of vendors in this space, click here.

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