What is Hootsuite Social Media Management SMB?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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83 Likeliness to Recommend
90 Plan to Renew
82 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+82 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management SMB?
Pros
- Respectful
- Saves Time
- Reliable
- Performance Enhancing
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Social Moderation and Workflow Management
Social Media Channel Integration Inbound
Campaign Execution
Dashboards and Visualization
Social Response Management
Social Media Channel Integration Outbound
Social Post Archival
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Quality of Features
Ease of Data Integration
Ease of IT Administration
Usability and Intuitiveness
Ease of Customization
Breadth of Features
Vendor Support
Availability and Quality of Training
Product Strategy and Rate of Improvement
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Hootsuite Social Media Management SMB Reviews
- Role: C-Level
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Nov 2022
Really easy to use and cost effective.
Likeliness to Recommend
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Nicolette R.
- Role: Sales Marketing
- Industry: Gaming and Hospitality
- Involvement: End User of Application
Submitted Nov 2022
"Nearly perfect programme, I recommend it."
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
In contrast to similar programs, this one provides a fully-featured platform, and I have been pleased with the program's general functionality throughout its use.
What is your favorite aspect of this product?
More than about four or five channels can make social media management a nightmare for a business. You can't possibly manage dozens of customer accounts on a single computer if you run a large organization (logging in and out would take hours). With Hootsuite and similar platforms, users can manage all of their social media accounts from a one interface. With Hootsuite, you can easily monitor all of your social media accounts in one place, which reduces stress and improves communication.
What do you dislike most about this product?
Instagram's connection was previously unstable; however, that issue has recently been resolved. It takes some vigilance to keep everything in line with your accounts. The industry leader, Hootsuite, charges a premium price. However, for agencies managing 20 or more social media accounts, this is a worthwhile investment.
What recommendations would you give to someone considering this product?
HubSpot is fantastic at handling our many tasks, such as social media, advertisements, and email communications, therefore I feel confident recommending it. I really like how simple it is to make a landing page that links to a certain email and how we can follow the user's actions by adding code to our website (Registered Users).
Pros
- Trustworthy
- Efficient Service
- Effective Service
- Inspires Innovation
Stacey P.
- Role: Sales Marketing
- Industry: Media
- Involvement: IT Leader or Manager
Submitted Nov 2022
Top-tier application for integrating social media
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
When it comes to managing many social media accounts, Hootsuite is a tried-and-true option. It's well-known for being user-friendly and offering integration with every major social media service. We like the built-in social listening feature that helps us monitor and analyze the needs of our customers as they evolve over time.
What is your favorite aspect of this product?
The convenience of being able to access all of your social network accounts from a single hub, as well as the features that come with doing so. In addition to the personalized reports and convenient scheduling, the insightful statistics are a huge help. Having better control over our schedules means we can put out superior content at optimal times. If we can increase our social media visibility and quality with Hootsuite, then it's well worth the price.
What do you dislike most about this product?
One of Hootsuite's drawbacks is that it doesn't come equipped with tools for making posts for social networking. In addition, I think the prices are a bit steep in comparison to the market. Additionally, the turnaround time is a little longer and the customer assistance isn't very helpful.
What recommendations would you give to someone considering this product?
In my function as a social media manager, being able to post to several networks from a single interface has been quite helpful. Absolutely incredible; I am blown away. Having the option to update several accounts at once is crucial for staying active on all the major social media platforms of today. This application programming interface (API) is fantastic.
Pros
- Helps Innovate
- Reliable
- Efficient Service
- Saves Time
