What is Adobe Analytics?
It might be a campaign that’s underperforming. Or you need to know which content will inspire your customer. Maybe you just want time to look for the insights that really matter — the ones only you can find. Whatever the challenge — from basic web tracking to creating a culture of insight where data is infused into every action on every team — Adobe Analytics can help.
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Real user data aggregated to summarize the product performance and customer experience.
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91 Likeliness to Recommend
100 Plan to Renew
71 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+94 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Adobe Analytics?
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Efficient Service
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Alerts
Dashboards, Analytics and Reporting
Multi-Channel Data Collection
Text Analytics
Data Visualization
API Framework
Questionnaire Design/Survey Builder
Sentiment Analytics
Vendor Capability Ratings
Ease of Data Integration
Quality of Features
Vendor Support
Breadth of Features
Usability and Intuitiveness
Product Strategy and Rate of Improvement
Ease of Implementation
Business Value Created
Ease of Customization
Ease of IT Administration
Availability and Quality of Training
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Adobe Analytics Reviews
Sanya S.
- Role: Information Technology
- Industry: Healthcare
- Involvement: IT Development, Integration, and Administration
Submitted Jun 2023
Adobe Analytics - Provides unique Features
Likeliness to Recommend
What differentiates Adobe Analytics from other similar products?
Adobe analytics is different from other similar products as it collects data from a wide range of sources which includes mobile apps, websites. It also offers a wide range of data analysis tools and features which helps in deep analysis.
What is your favorite aspect of this product?
My favourite aspect about Adobe Analytics is, it offers a wide range of pre-built reports and dashboards. Also, reports can be customised to complete any tasks.
What do you dislike most about this product?
The interface of adobe analytics is complex and difficult to learn for a new user. The pricing is also expensive.
What recommendations would you give to someone considering this product?
Overall, Adobe Analytics provides unique features like data collection from various sources which is good compared to other similar products. Also, it provides tools for deep analysing. But, the pricing is expensive. So, if one can afford then definitely go with adobe analytics.
Pros
- Unique Features
- Security Protects
- Performance Enhancing
- Enables Productivity
Cons
- Less Generous
- Under Delivered
- Less Transparent
Jester J.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Jun 2023
One of a kind Analytics tool!
Likeliness to Recommend
What differentiates Adobe Analytics from other similar products?
The quality of trainings that they provided and the forums they have. In Adobe Analytics you can literally customize the tracking of a certain component by adding a script on it. I think that would differentiate it from other Analytics tool in the market.
What is your favorite aspect of this product?
My favorite aspect of the product is how you can literally customize the creation of tables and the different events t and variable trackings that you can customise.
What do you dislike most about this product?
What do I dislike from the product is none.
What recommendations would you give to someone considering this product?
I recommend that they need to consult from the expert first before implementing the Adobe Analytics.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Cristian S.
- Role: Information Technology
- Industry: Other
- Involvement: End User of Application
Submitted Jan 2023
Excellent service of Adobe
Likeliness to Recommend
What differentiates Adobe Analytics from other similar products?
Currently, Adobe Analytics differs from other similar companies in the way it measures the behavior of its users. This tool offers a variety of features that allow users to collect and analyze data in a deep way. This allows users to obtain accurate and useful information about your customers, your products and your services. This information can be used to improve the user experience, as well as to make strategic marketing decisions. Adobe Analytics also offers advanced segmentation tools that allow users to group and analyze specific data to gain deeper insights about their users...
What do you dislike most about this product?
Every time I think about Adobe Analytics, I think that it could be improved by making it more intuitive for users and making it much easier so that analysis can be done faster and more efficiently. I also wish there were better tools to help users better understand the data and offer better recommendations on how to improve business performance. Because Adobe Analytics is a very powerful analysis tool and can help companies make better decisions..
What recommendations would you give to someone considering this product?
I plan to recommend Adobe Analytics because it has always been one of the leading data analytics tools on the market. It offers a wealth of features that allow users to gain a deep understanding of their data and how it affects their business. In addition, it offers a wide variety of reports and data visualization tools to help users identify trends, patterns, and problems. The tool also offers extensive integration with other platforms, allowing users to get the most out of the information.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing