What is Mailchimp?
Everyone starts small. But with the right resources, you can execute big plans. MailChimp’s features are powerful enough for Fortune 500 companies at a price point that works for anyone. You know your business. We’ll help you grow it.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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86 Likeliness to Recommend
1
Since last award
92 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+85 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Respectful
- Acts with Integrity
- Transparent
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Email Delivery
Campaign Management
Basic Reporting and Analytics
Email Templates
Segmentation
Mobile Optimized
Contact Database
Auto-Responders
SPAM Compliance
A/B Testing
Surveys and Polling
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Usability and Intuitiveness
Ease of Data Integration
Ease of Customization
Quality of Features
Ease of IT Administration
Breadth of Features
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
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Mailchimp Reviews
Gökhan C.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted Apr 2021
Email marketing Evolves
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Quick set up with no coding
What is your favorite aspect of this product?
It just doesn't push you to start your first automation, clearly guides you with best practises. good for starters.
What do you dislike most about this product?
Drag and drop designer's UI and usability could be better.
What recommendations would you give to someone considering this product?
helps from many different aspects. you'll definitely see the lift.
Pros
- Continually Improving Product
- Enables Productivity
- Effective Service
- Saves Time
Kristie D.
- Role: Sales Marketing
- Industry: Apparel
- Involvement: Business Leader or Manager
Submitted Mar 2021
Great for beginners
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
A great first email platform for a company
What is your favorite aspect of this product?
it was so easy to use for beginners
What do you dislike most about this product?
being able to send multiple emails at once to people was not good
What recommendations would you give to someone considering this product?
Take your time and be creative
Pros
- Unique Features
- Caring
- Helps Innovate
- Continually Improving Product
A.K.M Mahmudul I.
- Role: Sales Marketing
- Industry: Retail
- Involvement: End User of Application
Submitted Mar 2021
Fantastic simple product
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Ease of use Price
What is your favorite aspect of this product?
Ease of use Easy deployment Email content Easy to control
What do you dislike most about this product?
Customization Spam control Price Content Management
What recommendations would you give to someone considering this product?
Easy to control but the price is expensive for bulk emailing
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing