What is Oracle Unity Customer Data Platform?
Combine customer data from online, offline, and third-party sources to create a single, dynamic, real-time view of each customer. Oracle Unity Customer Data Platform applies machine learning to prescribe the best next action within any existing business processes.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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82 Likeliness to Recommend
1
Since last award
92 Plan to Renew
1
Since last award
79 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+78 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Oracle Unity Customer Data Platform?
Pros
- Helps Innovate
- Performance Enhancing
- Enables Productivity
- Unique Features
Emotional Footprint
How to Read
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Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Audience Segmentation
API Framework
Data Visualization
Predictive Analytics
Audience Demographics
Real Time Workflow Automation
Cross Channel Attribution Analysis
Metadata Management
Anomaly Detection
Conversion Analysis
Customer Journey Modelling
Vendor Capability Ratings
Business Value Created
Usability and Intuitiveness
Product Strategy and Rate of Improvement
Breadth of Features
Quality of Features
Availability and Quality of Training
Vendor Support
Ease of Implementation
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Oracle Unity Customer Data Platform Reviews
Kyle M.
- Role: Information Technology
- Industry: Engineering
- Involvement: End User of Application
Submitted Dec 2021
Combine Customer Information Effectively
Likeliness to Recommend
What differentiates Oracle Unity Customer Data Platform from other similar products?
Oracle Unity Customer Data Platform has built-in models that makes it easy to analyze data with zero coding which is not available on other competitive CDP software.
What is your favorite aspect of this product?
Oracle Unity Customer Data Platform integrates seamlessly into other Oracle and non-Oracle applications for a faster time to value. This tool has combined clients data from offline, online & third-party sources to develop a single, dynamic and real-time access to each client.
What do you dislike most about this product?
Oracle Unity Customer Data Platform do not have any tool that need improvements and I barely face issues when using it on my end.
What recommendations would you give to someone considering this product?
Oracle Unity Customer Data Platform is the best CDP tool that effectively combines customer data from multiple repositories. I would recommend them to integrate it with Oracle B2C Service to resolve client service challenges efficiently.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Jeremy E.
- Role: Information Technology
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Feb 2021
Fantastic product
Likeliness to Recommend
What differentiates Oracle Unity Customer Data Platform from other similar products?
I have no experience from similar products.
What is your favorite aspect of this product?
It ensures there is collaboration between our team members and our customers.
What do you dislike most about this product?
This product has been performing excellently since we started using it.
What recommendations would you give to someone considering this product?
This is great platform for ensuring there is unity in any organization.
Pros
- Continually Improving Product
- Enables Productivity
- Unique Features
- Saves Time
Kate H.
- Role: Information Technology
- Industry: Healthcare
- Involvement: IT Leader or Manager
Submitted Jan 2021
Fantastic product
Likeliness to Recommend
What differentiates Oracle Unity Customer Data Platform from other similar products?
There is no great difference between Oracle CX Unity and other similar products.
What is your favorite aspect of this product?
This product has brought together unity between our clients and team members that is very crucial for the growth of our organization.
What do you dislike most about this product?
I have not disliked anything to do with this great product.
What recommendations would you give to someone considering this product?
I totally recommend this product to any company for great coordination and togetherness among the members.
Pros
- Reliable
- Unique Features
- Efficient Service
- Inspires Innovation