Hootsuite Social Media Management SMB Logo
Hootsuite Social Media Management SMB Logo
HootSuite

Hootsuite Social Media Management SMB

8.4 /10
Category
Hootsuite Social Media Management SMB
8.4 /10

What is Hootsuite Social Media Management SMB?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.

Company Details


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Awards & Recognition

Hootsuite Social Media Management SMB won the following awards in the Social Media Management - Midmarket category

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Hootsuite Social Media Management SMB Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Hootsuite Social Media Management SMB.

83 Likeliness to Recommend

90 Plan to Renew

82 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+82 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite Social Media Management SMB?

4% Negative
8% Neutral
88% Positive

Pros

  • Respectful
  • Saves Time
  • Reliable
  • Performance Enhancing

Feature Ratings

Average 81

Social Moderation and Workflow Management

85

Social Media Channel Integration Inbound

83

Campaign Execution

83

Dashboards and Visualization

83

Social Response Management

82

Social Media Channel Integration Outbound

81

Social Post Archival

81

Trend Analysis

78

Sentiment Analysis

77

Vendor Capability Ratings

Average 79

Ease of Implementation

82

Business Value Created

80

Quality of Features

80

Ease of Data Integration

80

Ease of IT Administration

80

Usability and Intuitiveness

80

Ease of Customization

78

Breadth of Features

78

Vendor Support

77

Availability and Quality of Training

76

Product Strategy and Rate of Improvement

76

Hootsuite Social Media Management SMB Reviews

Radcliffe B.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2020

HootSuite makes life easy and very organized

Likeliness to Recommend

10 /10

What differentiates Hootsuite Social Media Management SMB from other similar products?

Site that offer similar services, many of these are not very reliable or stable to trust our personal social networks or our clients. It is quite important to know the history of HootSuite to know that there is no risk of use and to be able to have the confidence we need to schedule publications, for days, weeks, or months.

What is your favorite aspect of this product?

As you can see, HootSuite has many positive things, including being able to start a session with about 6 different social networks, the platform is quite stable, and its technical support is very efficient and solves problems or doubts of its users quickly. The platform is very beautiful and has a design that is quite pleasing to the eye.

What do you dislike most about this product?

The annual plan seems a bit high to me. I would like it to be adjusted a little more and maybe that way they will receive more profits in the long run. Obviously this has nothing to do with the quality of the service since it is good among all that fits.

What recommendations would you give to someone considering this product?

To risk using another platform that you do not know, it is better that you play it safe and the quality that HootSuite has shown during these years in operation, you can also find many tutorials on the web, and answer any questions you may have, you can rely on HootSuite support .

Pros

  • Helps Innovate
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Laureano G.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: Vendor Management and Renewal
Validated Review
Verified Reviewer

Submitted Aug 2020

The best strategy in social networks

Likeliness to Recommend

9 /10

What differentiates Hootsuite Social Media Management SMB from other similar products?

We are totally satisfied with everything that Hootsuite has provided us, we will continue to use this platform for a long time to be able to manage our social networks and reach more customers more easily. We have been able to program up to 30 posts a day with the free version and in turn, we have been able to configure several social networks in the same control panel. It has far surpassed other social media management platforms and Hootsuite is by far the best tool on the market.

What is your favorite aspect of this product?

We have been able to organize and reorganize within our networks all the posts that we are going to publish in the following months. We started with the free version that has provided us with all the tools we need, but in the future we hope to proceed to buy a membership and improve our progress as such. It has allowed us to respond immediately to messages and mentions that our clients leave us on our social networks.

What do you dislike most about this product?

As the main cons we find that sometimes our clients send us error tests with captures through links with Bitly or TinyUrl and it is almost impossible for us to analyze and track the participation of each one with these shorteners. Finally, sometimes the connections with Instagram are usually very faulty and you have to log into the account from time to time.

What recommendations would you give to someone considering this product?

The biggest reason to recommend Hootsuite is the flexibility of options that it has, although over time we see the option of growth with the cost of memberships it is still feasible for us as a company. Every time we make the control panel board bigger and it adapts easily to us. 100% recommended.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Mercy N.

  • Role: Information Technology
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2020

Great free plan

Likeliness to Recommend

10 /10

What differentiates Hootsuite Social Media Management SMB from other similar products?

Hootsuite Social Media Management has a free plan that helps you learn how to navigate and use the paid package hence once you are done with the free plan it will be easy to use the paid plan.

What is your favorite aspect of this product?

My favorite aspect of this product is that you can keep track of posts across multiple social media platforms hence you stay up to date on what clients have to say about your offering and what your competitors are up to.

What do you dislike most about this product?

I do not have any dislike for the product

What recommendations would you give to someone considering this product?

I would recommend this product to every business person that would like to manage their social media account, market through social media or engage in social media monitoring.

Pros

  • Reliable
  • Performance Enhancing
  • Trustworthy
  • Efficient Service

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