What is Hootsuite Social Media Management SMB?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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87 Likeliness to Recommend
2
Since last award
92 Plan to Renew
4
Since last award
80 Satisfaction of Cost Relative to Value
7
Since last award
Emotional Footprint Overview
+82 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management SMB?
Pros
- Security Protects
- Performance Enhancing
- Reliable
- Client Friendly Policies
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Dashboards and Reporting
Visual Analytics
Social Media Channel Integration Inbound
Influencer Identification
Publishing
Competitor Tracking
Collaboration
Sentiment Analysis
Audience Segmentation
Vendor Capability Ratings
Ease of Implementation
Quality of Features
Breadth of Features
Business Value Created
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of Data Integration
Ease of IT Administration
Ease of Customization
Vendor Support
Usability and Intuitiveness
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Hootsuite Social Media Management SMB Reviews
Damini G.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Aug 2021
Good SM Tool
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
It's a very handy tool for social media management, i used it while I was in an agency and it's a great tool to handle multiple clients in a same dashboard.
What is your favorite aspect of this product?
Campaign management and reporting building capabl
What do you dislike most about this product?
Tool is not very collaborative with other team members working on it.
What recommendations would you give to someone considering this product?
Add more customisation for different industries and more integrations
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Efficient Service
Ethan B.
- Role: Information Technology
- Industry: Engineering
- Involvement: IT Leader or Manager
Submitted Aug 2021
Love this tool for social media management.
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Easy calendar feature.
What is your favorite aspect of this product?
Love the simple, quick posting.
What do you dislike most about this product?
Could be more robust.
What recommendations would you give to someone considering this product?
Don't hesitate!
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
Marissa N.
- Role: Sales Marketing
- Industry: Biotechnology
- Involvement: Business Leader or Manager
Submitted Jul 2021
Useful for keeping everything organized but pricey
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Hootsuite Social Media Management SMB is an easy tool to use and does not take much time to incorporate accounts.
What is your favorite aspect of this product?
I like being able to layout all social media posts for a set time period, taking a lot of future work off of my hands.
What do you dislike most about this product?
If you want to incorporate more than two social accounts, it can be a bit more expensive for the convenience.
What recommendations would you give to someone considering this product?
If you can get by the two social accounts, I would recommend the free version.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Efficient Service