What is Hootsuite Social Media Management SMB?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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87 Likeliness to Recommend
2
Since last award
92 Plan to Renew
4
Since last award
80 Satisfaction of Cost Relative to Value
7
Since last award
Emotional Footprint Overview
+82 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management SMB?
Pros
- Security Protects
- Performance Enhancing
- Reliable
- Client Friendly Policies
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Dashboards and Reporting
Visual Analytics
Social Media Channel Integration Inbound
Influencer Identification
Publishing
Competitor Tracking
Collaboration
Sentiment Analysis
Audience Segmentation
Vendor Capability Ratings
Ease of Implementation
Quality of Features
Breadth of Features
Business Value Created
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of Data Integration
Ease of IT Administration
Ease of Customization
Vendor Support
Usability and Intuitiveness
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Hootsuite Social Media Management SMB Reviews
Ronald B.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Jul 2023
Great product, industry leader and standards!
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Industry leader and the product to use for social media management!
What is your favorite aspect of this product?
The ease of use and implementation when managing multiple social media accounts for campaigns is excellent.
What do you dislike most about this product?
There are ALMOST too many features.. in other words, a great product!
What recommendations would you give to someone considering this product?
Get this product for your organization or business today!
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Kyle M.
- Role: Sales Marketing
- Industry: Retail
- Involvement: End User of Application
Submitted May 2023
Outstanding platform for handling social media.
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
When compared to its main rivals, Hootsuite has superior analytic tools.
What is your favorite aspect of this product?
Hootsuite's simple dashboard makes managing several social media accounts easy. Scheduling and automation save me time and effort when preparing and distributing material on my social media accounts.I also like the real-time social media monitoring and client engagement. Hootsuite's analytics and reports help me optimize my social media approach by tracking and measuring results.I like Hootsuite's extensive feature set, ease of use, and social media management efficiency.
What do you dislike most about this product?
Hootsuite occasionally malfunctions. Smaller organizations and individuals may find the pricing structure too high.However, Hootsuite's customer service is usually quick and helpful. I may also choose from a variety of price plans to meet my demands and budget on the platform.Despite my complaints, Hootsuite is a popular social media management application with many capabilities that can assist organizations and individuals.
What recommendations would you give to someone considering this product?
It is a really good solution for total social media management and marketing, which makes it an absolute necessity for a team that manages many social media accounts, which is why I recommend it. Save time
Pros
- Continually Improving Product
- Unique Features
- Efficient Service
- Effective Service
Benjamin Z.
- Role: Sales Marketing
- Industry: Entertainment
- Involvement: IT Leader or Manager
Submitted Feb 2023
Maximizing social media efficiency with Hootsuite
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Is a comprehensive and flexible tool for managing social media networks. Among its many features is the ability to schedule posts across many platforms at once, keep tabs on trending topics and hashtags, coordinate with colleagues, and assess the efficacy of individual posts in real time.
What is your favorite aspect of this product?
Utilizing Hootsuite allows users to manage all of their social media accounts from a single dashboard, saving valuable time and energy. In addition, it may be programmed to publish across many platforms simultaneously, which increases the reach of publications by making them accessible to readers at different times and in different locations.
What do you dislike most about this product?
When compared to other similar tools on the market, Hootsuite's price tag may seem steep, especially to smaller businesses or individual users. If you're just starting off with the tool, you might find the interface to be a bit complicated and confusing. However, this impression is also tied to your level of expertise and prior experience.
What recommendations would you give to someone considering this product?
Its real-time analytics feature reveals publication performance so that you can fine-tune your content strategy accordingly. Finally, it's great for businesses with a social media team because it allows multiple people to work together to manage the accounts.
Pros
- Continually Improving Product
- Enables Productivity
- Saves Time
- Security Protects