Hootsuite Social Media Management Enterprise Logo Award Winner Product Badge
Hootsuite Social Media Management Enterprise Logo Award Winner Product Badge
HootSuite

Hootsuite Social Media Management Enterprise

8.9 /10
Category
Hootsuite Social Media Management Enterprise
8.9 /10

What is Hootsuite Social Media Management Enterprise?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.

Company Details


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Awards & Recognition

Hootsuite Social Media Management Enterprise won the following awards in the Social Media Monitoring category

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Hootsuite Social Media Management Enterprise Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Hootsuite Social Media Management Enterprise.

86 Likeliness to Recommend

91 Plan to Renew

3
Since last award

86 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite Social Media Management Enterprise?

7% Negative
1% Neutral
92% Positive

Pros

  • Efficient Service
  • Respectful
  • Saves Time
  • Acts with Integrity

Feature Ratings

Average 88

Social Media Channel Integration Inbound

90

Collaboration

89

Competitor Tracking

89

Visual Analytics

89

Dashboards and Reporting

89

Publishing

88

Audience Segmentation

87

Influencer Identification

86

Sentiment Analysis

85

Vendor Capability Ratings

Average 86

Ease of Implementation

90

Business Value Created

89

Breadth of Features

87

Availability and Quality of Training

87

Quality of Features

87

Ease of IT Administration

87

Ease of Customization

85

Vendor Support

85

Usability and Intuitiveness

85

Ease of Data Integration

85

Product Strategy and Rate of Improvement

84

Hootsuite Social Media Management Enterprise Reviews

Stefania L.

  • Role: Human Resources
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

Good product for social media management.

Likeliness to Recommend

9 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

Hootsuite Social Media Management Enterprise integrates social networks to generate dynamism and business expansion, generating connectivity with potential customers and at the same time gives us tools to create content that stands out and generates excellent attraction marketing that grows our services.

What is your favorite aspect of this product?

It provides us with a series of important aspects that help us distribute our content on different social channels that generate traffic, it allows us to have a real-time display of the results obtained, such as the volume of visits, the interaction of people with our website , the effectiveness of each publication and the most relevant content for customers.

What do you dislike most about this product?

There are no features that we don't like, it is a simple solution that allows us to create reports and analyze customer interactions in this way we observe the profitability of our company.

What recommendations would you give to someone considering this product?

It is highly recommended to administer and manage social networks, it helps us create a good distribution of all our content so that we can attract a greater flow of customers.

Pros

  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Arnaldo B.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

Excellent service

Likeliness to Recommend

10 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

Compared to other similar services, Hootsuite stands out for offering an intuitive and easy-to-use interface, multiple social media management tools such as Facebook, Instagram, among others, the ability to schedule content on multiple social media channels at the same time, as well as such as the option of joining work teams, and that you can always count on the service at any time is the best. And it is the best service in this regard since others are not stable and often do not have an appropriate price

What is your favorite aspect of this product?

My favorite aspect of Hootsuite is how easy it is to manage all my social media accounts from one place. I also like that it not only allows me to post content, but also schedule it to be posted at a certain time. This helps me organize my content more efficiently. I also love Hootsuite's analytics feature which gives me a better understanding of how my posts are performing and helps me identify my followers' habits so I can tailor my content to them

What do you dislike most about this product?

Hootsuite main flaws are that it doesn't offer unlimited post scheduling, the user interface isn't as intuitive as some other social media management software, and the monthly cost can be prohibitive for some businesses. In addition, their technical support is not always the best, and it can be difficult to get quick solutions to problems or questions, they are still things that can be improved, since I still bet on the platform and somehow I feel that it will improve in this aspect

What recommendations would you give to someone considering this product?

I would recommend Hootsuite because it is a very useful social media tool for managing and scheduling posts on multiple social networks at the same time. It is also very useful for obtaining reports and statistics on the performance of publications and the success of marketing campaigns. Additionally, Hootsuite offers a host of advanced features to help users get the most out of their social media activities. Because many times we cannot be connected all the time to publish and this is an essential tool

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Angel W.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2022

It is an ideal tool for social media management

Likeliness to Recommend

10 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

The ability to integrate all social networks and manage them is impressive, its easy organization, feeds and mentions is unique. Through it you can visualize all your networks and manage them quickly and efficiently. Easy to use functions. Monitoring of social networks, which help you to better organize your time and carry out strategies on specific dates.

What is your favorite aspect of this product?

It is a tool that has helped me a lot in the past and to which I owe the learning of automated social media management. It is a tool that has been in the market for a long time so if you are looking for a consolidated tool this is a great option.

What do you dislike most about this product?

It would be optimal to have an extended reach so I could add at least an account or two there, but paid or premium accounts are too expensive for me, especially as an early stage startup. I hope Hootsuite and the team can look into how to lower these options.

What recommendations would you give to someone considering this product?

Hootsuite is a platform and mobile app that helps in social media content management, it is easy to access, login and use. Quite practical and with good results in the main networks, especially in metrics and performance. Hootsuite makes it easy to track interactions with our own accounts, but also allows us to monitor possible RTs or interactions from other people.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Inspires Innovation

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