Hootsuite Social Media Management Enterprise Logo Award Winner Product Badge
Hootsuite Social Media Management Enterprise Logo Award Winner Product Badge
HootSuite

Hootsuite Social Media Management Enterprise

8.9 / 10
Category
Hootsuite Social Media Management Enterprise
8.9 / 10

What is Hootsuite Social Media Management Enterprise?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Hootsuite Social Media Management Enterprise won the following awards in the Social Media Monitoring category

Filter By

Hootsuite Social Media Management Enterprise Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Hootsuite Social Media Management Enterprise.

86 Likeliness to Recommend

91 Plan to Renew

3
Since last award

86 Satisfaction of Cost Relative to Value

2
Since last award


{y}
{name}

Emotional Footprint Overview

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite Social Media Management Enterprise?

7% Negative
1% Neutral
92% Positive

Pros

  • Efficient Service
  • Respectful
  • Saves Time
  • Acts with Integrity

Feature Ratings

Average 88

Social Media Channel Integration Inbound

90

Collaboration

89

Competitor Tracking

89

Visual Analytics

89

Dashboards and Reporting

88

Publishing

88

Audience Segmentation

87

Influencer Identification

86

Sentiment Analysis

85

Vendor Capability Ratings

Average 86

Ease of Customization

98

Ease of IT Administration

96

Ease of Implementation

92

Quality of Features

92

Product Strategy and Rate of Improvement

91

Availability and Quality of Training

89

Ease of Data Integration

89

Usability and Intuitiveness

87

Breadth of Features

85

Vendor Support

82

Business Value Created

81

Hootsuite Social Media Management Enterprise Reviews

Ardi S.

  • Role: Sales Marketing
  • Industry: Banking
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2024

Analytics from Hootsuite maximize social impact

Likeliness to Recommend

9 / 10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

Hootsuite's dashboard tracks key post metrics across Facebook, Instagram, Twitter, and LinkedIn in one place. User-friendly reports provide at-a-glance insights into engagement rates, clicks, shares, impressions, and changes in follower count over time.

What is your favorite aspect of this product?

Segmenting data by factors such as post type, content format, messaging, and target audience helps identify what resonates. An analysis revealed that infographics performed worse with C-level LinkedIn contacts than case studies. These strategic insights enable focusing on the best-performing content per channel and buyer persona.

What do you dislike most about this product?

Hootsuite's management tools allow experimenting with optimizing delivery timing to encourage more interaction. Testing an Instagram carousel on the weekend resulted in a 21% increase in engagement among key vertical followers. Hootsuite's analytics now automatically refine when and where we post.

What recommendations would you give to someone considering this product?

Hootsuite's unified analytics dashboards enable our digital marketing sales team to implement a sharply focused social plan that aligns content, messaging, and timing to audience preferences for maximum conversions. B2B brands seeking more analytical rigor around social media should highly consider using it.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Anonymous Reviewer

Submitted Jan 2024

My Hootsuite's Dynamic Social Maneuvers

Likeliness to Recommend

9 / 10

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Piers D.

  • Role: Sales Marketing
  • Industry: Biotechnology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

Hootsuite - Effortless Social Media

Likeliness to Recommend

9 / 10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

The ability to schedule posts across multiple platforms, monitor social mentions, and analyze performance from a single dashboard

What is your favorite aspect of this product?

With Hootsuite, I can plan and schedule a month's worth of social media content in advance, ensuring a consistent online presence without constant manual efforts.

What do you dislike most about this product?

The reporting features, while robust, can be overwhelming

What recommendations would you give to someone considering this product?

Hootsuite is a social media powerhouse. Give it a try

Pros

  • Enables Productivity
  • Effective Service
  • Saves Time
  • Client Friendly Policies

Most Popular Hootsuite Social Media Management Enterprise Comparisons