AdRoll Logo Award Winner Product Badge
AdRoll Logo Award Winner Product Badge
NextRoll

AdRoll

7.8 /10
Category
AdRoll
7.8 /10

What is AdRoll?

Easily collect and act on your customer data from one unified platform. Convert more customers with the power of AdRoll across desktop, mobile, social, apps, and the web.

Company Details


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Awards & Recognition

AdRoll won the following awards in the Marketing Platforms - Midmarket category

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AdRoll Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on AdRoll.

83 Likeliness to Recommend

2
Since last award

89 Plan to Renew

11
Since last award

82 Satisfaction of Cost Relative to Value

5
Since last award


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Emotional Footprint Overview

+84 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love AdRoll?

0% Negative
11% Neutral
89% Positive

Pros

  • Reliable
  • Enables Productivity
  • Efficient Service
  • Effective Service

Feature Ratings

Average 86

Marketing Analytics

90

Social Media Marketing Management

89

Marketing Operations Management

88

Marketing Workflow Management

88

Email Marketing Automation

88

Marketing Asset Management

87

Advanced Campaign Management

87

Mobile Marketing Management

84

Advanced Data Segmentation

83

Multi Channel Integration

82

Community Marketing Management

75

Vendor Capability Ratings

Average 79

Ease of Data Integration

85

Quality of Features

83

Breadth of Features

82

Ease of Implementation

82

Ease of Customization

81

Business Value Created

80

Product Strategy and Rate of Improvement

79

Usability and Intuitiveness

77

Availability and Quality of Training

76

Ease of IT Administration

74

Vendor Support

70

AdRoll Reviews

Savanna M.

  • Role: Sales Marketing
  • Industry: Gaming and Hospitality
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2022

AdRoll easy and effective program,

Likeliness to Recommend

8 /10

What differentiates AdRoll from other similar products?

AdRoll differs from other programs because it is very easy to use.

What is your favorite aspect of this product?

When we have questions or concerns, account management is always there to help us very swiftly. It's fast and simple to advertise with AdRoll since they handle all of the setup and ad targeting on the back end for you. Many advertising options are available, and we have the freedom to choose those that best serve our objectives and purposes.

What do you dislike most about this product?

As a result, I have no way of knowing how much of my advertising spend is going toward the media and how much to AdRoll. ROAS, for example, might be as low as 2%. The tool's charge is the only way I know it might be improved without making any modifications to the campaign.

What recommendations would you give to someone considering this product?

The initial investment is nothing, and you can do it on a shoestring budget.

Pros

  • Reliable
  • Trustworthy
  • Efficient Service
  • Effective Service

Kimberly B.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2022

Excellent program, 100% recommended.

Likeliness to Recommend

8 /10

What differentiates AdRoll from other similar products?

adroll is a program that has a simple Interface and is Visually attractive. In these aspects it is better than other programs.

What is your favorite aspect of this product?

AdRoll is one of the few systems that allow you to track the effectiveness of your branding and retargeting efforts across a large number of sites. To begin with, it's really easy to use and has an excellent interface for campaigns, as well as for people who are just beginning out in email and/or advertising. In terms of remarketing/retargeting and branding, I enjoy how you can simply pick what proportion of your money to use for these types of advertising campaigns. When it comes to using the adroll platform, branding is a breeze and very cost-effective.

What do you dislike most about this product?

Despite the fact that most systems don't have 100% success with attribution, I don't think they do an adequate job of it for ecommerce. AdRoll doesn't make it simple to know where your ads are appearing or which websites are driving the most traffic and sales from your advertising. Adding this column to the home page will make it easier for users to track their advertisements' locations, discover which websites are converting the most and manage their budgets more effectively. An advertising agency's decision-making process might benefit from this information.

What recommendations would you give to someone considering this product?

Don't be afraid to ask for a pre-consultation. There is a top-notch support crew available.

Pros

  • Unique Features
  • Efficient Service
  • Effective Service
  • Inspires Innovation

Nicole S.

  • Role: Sales Marketing
  • Industry: Food and Beverage
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2022

"Awesome experience!"

Likeliness to Recommend

9 /10

What differentiates AdRoll from other similar products?

it is a less expensive program than others and also has many features.

What is your favorite aspect of this product?

AdRoll is a terrific way to expand your brand's visibility beyond the confines of social media. While it takes time to build up campaigns on your own, the devoted and attentive representatives work as beneficial additions to your team. While you'll have to weigh their proposals against your own company objectives, they know a lot about what they're doing.

What do you dislike most about this product?

Due to its simple scalability and deep integration with ad placement, AdRoll might easily run over budget if you don't keep careful tabs on your spending. It's a powerful instrument that can blow over any allocated budget.

What recommendations would you give to someone considering this product?

When it comes to online advertising, there's no better place to go than AdRoll. Their superb customer service and personal attention to delivering top-notch results are unmatched.

Pros

  • Reliable
  • Unique Features
  • Efficient Service
  • Effective Service

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