What is AdRoll?
Easily collect and act on your customer data from one unified platform. Convert more customers with the power of AdRoll across desktop, mobile, social, apps, and the web.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceAdRoll Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on AdRoll.
83 Likeliness to Recommend
2
Since last award
89 Plan to Renew
11
Since last award
82 Satisfaction of Cost Relative to Value
5
Since last award
Emotional Footprint Overview
+84 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love AdRoll?
Pros
- Reliable
- Enables Productivity
- Efficient Service
- Effective Service
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Marketing Analytics
Social Media Marketing Management
Marketing Operations Management
Marketing Workflow Management
Email Marketing Automation
Marketing Asset Management
Advanced Campaign Management
Mobile Marketing Management
Advanced Data Segmentation
Multi Channel Integration
Community Marketing Management
Vendor Capability Ratings
Ease of Data Integration
Quality of Features
Breadth of Features
Ease of Implementation
Ease of Customization
Business Value Created
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Availability and Quality of Training
Ease of IT Administration
Vendor Support
Also Featured in...
AdRoll Reviews
Savanna M.
- Role: Sales Marketing
- Industry: Gaming and Hospitality
- Involvement: End User of Application
Submitted Jun 2022
AdRoll easy and effective program,
Likeliness to Recommend
What differentiates AdRoll from other similar products?
AdRoll differs from other programs because it is very easy to use.
What is your favorite aspect of this product?
When we have questions or concerns, account management is always there to help us very swiftly. It's fast and simple to advertise with AdRoll since they handle all of the setup and ad targeting on the back end for you. Many advertising options are available, and we have the freedom to choose those that best serve our objectives and purposes.
What do you dislike most about this product?
As a result, I have no way of knowing how much of my advertising spend is going toward the media and how much to AdRoll. ROAS, for example, might be as low as 2%. The tool's charge is the only way I know it might be improved without making any modifications to the campaign.
What recommendations would you give to someone considering this product?
The initial investment is nothing, and you can do it on a shoestring budget.
Pros
- Reliable
- Trustworthy
- Efficient Service
- Effective Service
Kimberly B.
- Role: Sales Marketing
- Industry: Media
- Involvement: End User of Application
Submitted Jun 2022
Excellent program, 100% recommended.
Likeliness to Recommend
What differentiates AdRoll from other similar products?
adroll is a program that has a simple Interface and is Visually attractive. In these aspects it is better than other programs.
What is your favorite aspect of this product?
AdRoll is one of the few systems that allow you to track the effectiveness of your branding and retargeting efforts across a large number of sites. To begin with, it's really easy to use and has an excellent interface for campaigns, as well as for people who are just beginning out in email and/or advertising. In terms of remarketing/retargeting and branding, I enjoy how you can simply pick what proportion of your money to use for these types of advertising campaigns. When it comes to using the adroll platform, branding is a breeze and very cost-effective.
What do you dislike most about this product?
Despite the fact that most systems don't have 100% success with attribution, I don't think they do an adequate job of it for ecommerce. AdRoll doesn't make it simple to know where your ads are appearing or which websites are driving the most traffic and sales from your advertising. Adding this column to the home page will make it easier for users to track their advertisements' locations, discover which websites are converting the most and manage their budgets more effectively. An advertising agency's decision-making process might benefit from this information.
What recommendations would you give to someone considering this product?
Don't be afraid to ask for a pre-consultation. There is a top-notch support crew available.
Pros
- Unique Features
- Efficient Service
- Effective Service
- Inspires Innovation
Nicole S.
- Role: Sales Marketing
- Industry: Food and Beverage
- Involvement: End User of Application
Submitted May 2022
"Awesome experience!"
Likeliness to Recommend
What differentiates AdRoll from other similar products?
it is a less expensive program than others and also has many features.
What is your favorite aspect of this product?
AdRoll is a terrific way to expand your brand's visibility beyond the confines of social media. While it takes time to build up campaigns on your own, the devoted and attentive representatives work as beneficial additions to your team. While you'll have to weigh their proposals against your own company objectives, they know a lot about what they're doing.
What do you dislike most about this product?
Due to its simple scalability and deep integration with ad placement, AdRoll might easily run over budget if you don't keep careful tabs on your spending. It's a powerful instrument that can blow over any allocated budget.
What recommendations would you give to someone considering this product?
When it comes to online advertising, there's no better place to go than AdRoll. Their superb customer service and personal attention to delivering top-notch results are unmatched.
Pros
- Reliable
- Unique Features
- Efficient Service
- Effective Service