Lead Management
Top Act-On Alternatives and Competitors

Looking to upgrade or change your solution? Take away the guesswork and stay informed with end user feedback to identify and select the solution that best matches your needs.

Act-On is a software-as-a-service, cloud-based marketing automation solution. Its platform is purpose-built to give small and medium-sized marketing teams all the value of marketing automation - without the complexity big enterprise systems impose. Act-On’s marketing automation is designed to increase customer engagement, convert more leads, and support you in delivering exceptional value at every stage of the customer journey.

7.7

Composite
Score

+93

Emotional
Footprint

15

Reviews

Best Alternatives and Competitors to Act-On

Compare how Act-On stacks up to the competition in the areas that matter most to real users to short list options that will best fit your business needs.

HubSpot

HubSpot Sales Hub

8.9

Composite
Score

+91

Emotional
Footprint

180

Reviews

Reviews Say

Compared to Act-On, HubSpot Sales Hub is:

More Reliable

Better at Support

More Efficient

Less Innovative

Less Respectful

Less Transparent

Pipedrive

Pipedrive

8.9

Composite
Score

+94

Emotional
Footprint

121

Reviews

Reviews Say

Compared to Act-On, Pipedrive is:

More Reliable

More Caring

Better at Support

More Efficient

More Inspiring

Less Innovative

Salesforce.com Inc

Salesforce Agentforce Sales

8.9

Composite
Score

+91

Emotional
Footprint

222

Reviews

Reviews Say

Compared to Act-On, Salesforce Agentforce Sales is:

More Reliable

Better at Support

Less Respectful

Harder to Use

Less Transparent

Harder to Customize

Zoho

Zoho CRM

8.8

Composite
Score

+91

Emotional
Footprint

152

Reviews

Reviews Say

Compared to Act-On, Zoho CRM is:

More Reliable

Better at Support

Less Respectful

Less Innovative

Harder to Use

Less Inspiring

monday.com

monday.com

8.8

Composite
Score

+92

Emotional
Footprint

88

Reviews

Reviews Say

Compared to Act-On, monday.com is:

More Reliable

More Efficient

Less Respectful

Harder to Customize

Less Innovative

Worse at Training

Zendesk

Zendesk Sell

8.3

Composite
Score

+100

Emotional
Footprint

16

Reviews

Reviews Say

Compared to Act-On, Zendesk Sell is:

More Reliable

More Inspiring

More Efficient

Better at Support

Easier to Implement

Easier to Customize

Microsoft Corporation

Microsoft Dynamics 365 Sales Enterprise

8.2

Composite
Score

+92

Emotional
Footprint

41

Reviews

Reviews Say

Compared to Act-On, Microsoft Dynamics 365 Sales Enterprise is:

More Reliable

More Efficient

Harder to Use

Harder to Customize

Less Innovative

Less Respectful

Adobe Systems

Adobe Marketo Engage

8.1

Composite
Score

+92

Emotional
Footprint

25

Reviews

Reviews Say

Compared to Act-On, Adobe Marketo Engage is:

More Reliable

Harder to Use

Less Innovative

Less Transparent

Less Respectful

Worse at Training

Salesforce.com Inc

Salesforce Sales Cloud Professional

8.0

Composite
Score

+90

Emotional
Footprint

21

Reviews

Reviews Say

Compared to Act-On, Salesforce Sales Cloud Professional is:

More Reliable

More Inspiring

Harder to Use

Less Efficient

Harder to Customize

Worse at Training

Salesforce.com Inc

Salesforce Pardot

7.9

Composite
Score

+89

Emotional
Footprint

45

Reviews

Reviews Say

Compared to Act-On, Salesforce Pardot is:

More Reliable

Better at Support

Less Innovative

Less Inspiring

Harder to Customize

Less Respectful

Freshworks Inc.

Freshsales

7.9

Composite
Score

+96

Emotional
Footprint

22

Reviews

Reviews Say

Compared to Act-On, Freshsales is:

More Reliable

Easier to Implement

More Inspiring

More Efficient

Better at Support

Less Innovative

Copper

Copper

7.9

Composite
Score

+90

Emotional
Footprint

22

Reviews

Reviews Say

Compared to Act-On, Copper is:

Better at Integrating

More Inspiring

More Reliable

Easier to Implement

Less Innovative

Less Respectful

Keap

Keap

7.8

Composite
Score

+89

Emotional
Footprint

24

Reviews

Reviews Say

Compared to Act-On, Keap is:

More Reliable

Better at Support

More Caring

Less Efficient

Harder to Customize

Less Respectful

LeanData

LeanData

7.8

Composite
Score

+91

Emotional
Footprint

29

Reviews

Reviews Say

Compared to Act-On, LeanData is:

More Reliable

Better at Support

More Caring

Easier to Customize

Harder to Use

Less Transparent

Sage

Sage CRM

7.7

Composite
Score

+94

Emotional
Footprint

11

Reviews

Reviews Say

Compared to Act-On, Sage CRM is:

More Inspiring

More Caring

More Reliable

Better at Support

More Efficient

Less Respectful

LeadSquared Inc

LeadSquared

7.2

Composite
Score

+84

Emotional
Footprint

29

Reviews

Reviews Say

Compared to Act-On, LeadSquared is:

More Reliable

Less Innovative

Less Transparent

Harder to Customize

Harder to Use

Harder to Implement

Apptivo Inc

Apptivo CRM

6.6

Composite
Score

+73

Emotional
Footprint

11

Reviews

Reviews Say

Compared to Act-On, Apptivo CRM is:

Harder to Use

Less Innovative

Harder to Implement

Less Respectful

Less Inspiring

Less Efficient

Most Popular Act-On Comparisons