What is Omnisend?
Omnisend is the all-in-one e-commerce marketing automation platform that helps you sell more by converting your visitors and retaining your customers. Reach your customers with personalized messages using our powerful automation workflows and boost your sales.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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89 Likeliness to Recommend
95 Plan to Renew
1
Since last award
92 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Omnisend?
Pros
- Enables Productivity
- Friendly Negotiation
- Respectful
- Helps Innovate
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Customer Journey Modelling
Marketing Analytics
Multivariant Testing
Email Marketing Automation
Marketing Project Management
Marketing Asset Management
Mobile Marketing Management
Marketing Master Data Management
Social Media Marketing Management
SMS Marketing
Vendor Capability Ratings
Ease of Data Integration
Breadth of Features
Ease of Implementation
Availability and Quality of Training
Usability and Intuitiveness
Business Value Created
Quality of Features
Product Strategy and Rate of Improvement
Vendor Support
Ease of IT Administration
Ease of Customization
Omnisend Reviews
Daeten K.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: End User of Application
Submitted Feb 2022
Robust features like predictive analytics
Likeliness to Recommend
What differentiates Omnisend from other similar products?
Prebuilt Autoresponders for quick response to customers and an increase in reach. Predictive analytics, real-time data sync, and advanced pop-up forms helped advance one-on-one communication with our customers
What is your favorite aspect of this product?
Powerful segmentation features ensure the right message is sent to the right customer at the right time. Responsive email templates and the drag-and-drop email design made it easy to create and send emails quickly
What do you dislike most about this product?
Compared to the functionality offered, the cost of Omnisend is high especially for small businesses
What recommendations would you give to someone considering this product?
Variety of industries use Omnisend marketing automation tools and features for growth and and revenue increase
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Lisa M.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Feb 2022
Best email service
Likeliness to Recommend
What differentiates Omnisend from other similar products?
Aesthetically pleasing pre-built templates that are customizable. We can set up Welcome automation workflows that convert newsletter subscribers into customers. It is possible to create and send customer reactivation emails with Omnisend
What is your favorite aspect of this product?
Email content templates and segmentation of audience. It is easy to import contacts and even new users find Omnisend user-friendly
What do you dislike most about this product?
Some emails would land into spam but not so often. I would also like to have a way to be able to differentiate fake emails from real ones
What recommendations would you give to someone considering this product?
It is a must to have product for companies who want to set up automated triggered emails, make the process of communicating with customers easy and keep all their details in one place
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Daniel C.
- Role: Sales Marketing
- Industry: Food and Beverage
- Involvement: End User of Application
Submitted Feb 2022
Multi-platform marketing tool
Likeliness to Recommend
What differentiates Omnisend from other similar products?
Omnisend combines emails, social media, SMS and other channels into a single platform to help us reach more customers and boost revenue. It has various features that make it customizable and easy to personalize based on each customer's journey
What is your favorite aspect of this product?
A/B testing and robust Content Editor enables quick creation of engaging emails. The reporting capabilities help to know the numbers behind our campaigns' performance
What do you dislike most about this product?
The standard plan doesn't have some unique features that are found in the Enterprise plan. The Enterprise plan offers unlimited users and emails
What recommendations would you give to someone considering this product?
Omnisend offers SMS marketing, email marketing and workflow automation in one single platform. These features help the marketing team send promotional email campaigns to the right customers
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing