What is Mixpanel?
Mixpanel's event-based tracking solution gives product teams the ability to gain insights into how to best acquire, convert, and retain their users across web and mobile platforms. Powerful, flexible, and easy-to-use, Mixpanel enables teams to learn from their user data and innovate rapidly in creating winning products.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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87 Likeliness to Recommend
91 Plan to Renew
1
Since last award
82 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mixpanel?
Pros
- Performance Enhancing
- Enables Productivity
- Inspires Innovation
- Caring
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Analytics and Reporting
Device and Browser Analytics
Data Integrity
Data Analysis and Survey Function
Conversion Analysis
Audience Segmentation
Data Warehousing
API Framework
Data Management
Marketing Analytics
Mobile Functionality
Vendor Capability Ratings
Ease of Implementation
Quality of Features
Product Strategy and Rate of Improvement
Business Value Created
Breadth of Features
Ease of Data Integration
Usability and Intuitiveness
Vendor Support
Availability and Quality of Training
Ease of IT Administration
Ease of Customization
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Mixpanel Reviews
Maria B.
- Role: Sales Marketing
- Industry: Telecommunications
- Involvement: End User of Application
Submitted Jun 2021
Help verify accurate data
Likeliness to Recommend
What differentiates Mixpanel from other similar products?
In short, this program has given us multiple reasons to continue trusting it; the data is centralized thanks to its features and desires to meet precise objectives; it is excellent and has helped to specify many parameters of relevant information; it works very well. It has helped to encourage the channeling of data.
What is your favorite aspect of this product?
The software is straightforward to use; the learning curve is effortless to overcome. The support is an added plus to its advantages because it helps to maintain outstanding performance. Mixpanel has proven to be a successful program encompassing a very stable line of work through excellent mechanisms.
What do you dislike most about this product?
Mixpanel has no built-in guides to help solve problems without contacting support.
What recommendations would you give to someone considering this product?
I like this program; if you buy it, you will love it; I am fully confident that the program works flawlessly because it involves multiple changes in data management processes. Sincerely, it is a success.
Pros
- Continually Improving Product
- Enables Productivity
- Unique Features
- Effective Service
