What is Meta Ads Manager?
Ads Manager is your starting point for running ads on Facebook, Instagram, Messenger or Audience Network. It’s an all-in-one tool for creating ads, managing when and where they’ll run, and tracking how well your campaigns are performing towards your marketing goals. With the Ads Manager app for iOS and Android, you can keep an eye on your campaign while you’re on the go.
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88 Likeliness to Recommend
100 Plan to Renew
81 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+74 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Meta Ads Manager?
Pros
- Performance Enhancing
- Reliable
- Security Protects
- Helps Innovate
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Audience Segmentation
Audience Identification
Advertisement Placement
Role-Based Access Controls
Advertisement Content Curation
Advertisement Reporting
Demand-Side Capabilities
Supply-Side Capabilities
MarTech Ecosystem integration
Data Management Platform Capabilities
Vendor Capability Ratings
Quality of Features
Business Value Created
Breadth of Features
Ease of Implementation
Usability and Intuitiveness
Ease of Data Integration
Product Strategy and Rate of Improvement
Ease of Customization
Ease of IT Administration
Availability and Quality of Training
Vendor Support
Meta Ads Manager Reviews
Khushi A.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Jan 2024
An effective way to reach the right audience.
Likeliness to Recommend
What differentiates Meta Ads Manager from other similar products?
Facebook for Business is a great tool for businesses like mine to promote their products or services to people who might be interested in them. It helps me track how well my ads are doing and make changes if needed. This makes it easier for me to reach my goals and grow my business. By using Facebook for Business, I can save time and money while increasing my revenue.
What is your favorite aspect of this product?
Facebook for Business has been a great tool for me as a woman working in tech. It helps to promote our products and services efficiently. Facebook offers a variety of placements and demographics, which helps us to target the right audience. With the insights provided by Facebook, we can track the performance of our campaigns and make data-driven decisions. In short, I would recommend Facebook for Business to any business looking to connect with their target audience.
What do you dislike most about this product?
I work as a full-stack developer at Amazon, which has given me a good understanding of complex systems and platforms. However, I can imagine how overwhelming Facebook for Business might be for someone without this background. Although the platform is powerful, it can be difficult to achieve the desired results without knowing your way around. It would be helpful if Facebook offered more resources, such as free courses or training, to assist users in getting up to speed. Additionally, I believe that providing live chat and on-call support would be beneficial for users who require immediate assistance.
What recommendations would you give to someone considering this product?
Meta Ads Manager is a potent tool that can be beneficial for businesses of all sizes. However, it's crucial to evaluate its advantages and disadvantages before jumping in. Take into account your budget, target audience, and campaign objectives to determine if Meta Ads Manager is the right choice for you. If you're willing to invest time and effort into learning the platform and optimizing your campaigns, you can enjoy substantial benefits from its broad reach, targeting options, and data-driven insights.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Sai P.
- Role: Sales Marketing
- Industry: Media
- Involvement: End User of Application
Submitted Dec 2023
This is the simplest and most reliable ad platform
Likeliness to Recommend
What differentiates Meta Ads Manager from other similar products?
I have been using Meta for Business for the past three years and have explored all its features. Here are some of the best things about the platform: 1. It's easy to create, duplicate, and edit campaigns, and make bulk changes. 2. You can limit how often an ad appears and check its frequency to decide whether to make a creative change or refresh it. 3. You can choose attribution windows. 4. You can create audiences from the platform or upload custom audience buckets without hassle. 5. You can target an audience in acquisition campaigns, which is not possible with Google Ads.
What is your favorite aspect of this product?
I have had an amazing experience with Meta for Business. With just one account, we can create acquisition and re-engagement campaigns. It's easy to optimize the campaigns after analyzing the data from the custom dashboard. Customizing columns in the reports and dashboard is quick and easy.
What do you dislike most about this product?
In the past, we faced payment issues with our credit card and account limits, which caused errors and led to the suspension of our active campaigns. However, we have not encountered any such problems lately, and we are satisfied with the platform's overall functionality.
What recommendations would you give to someone considering this product?
If you're a business owner, Meta Ads Manager could be a valuable tool for you. However, it's important to use it strategically and have realistic expectations. Consider the benefits and drawbacks carefully, learn how the platform works, and keep improving your campaigns for success.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Shivam J.
- Role: Sales Marketing
- Industry: Healthcare
- Involvement: End User of Application
Submitted Dec 2023
Getting leads in this platform is very easy.
Likeliness to Recommend
What differentiates Meta Ads Manager from other similar products?
It has probably the largest audience network. Therefore, It has immense potential for the business growth. However, Detailed targeting is the best feature which differentiates from other platforms because it has too many options and has clear identification of audience.
What is your favorite aspect of this product?
Detailed targeting is the best feature I like because it gives me good options.
What do you dislike most about this product?
The responsiveness of the support team is very frustrating, Sometimes, you have problem in implementation of ads and you can't call the support team. This is what i dislike the most.
What recommendations would you give to someone considering this product?
I would suggest to start advertising in this platform as you will have great potential to grow through meta ads and for e-commerce it is best.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity