What is Meta Ads Manager?
Ads Manager is your starting point for running ads on Facebook, Instagram, Messenger or Audience Network. It’s an all-in-one tool for creating ads, managing when and where they’ll run, and tracking how well your campaigns are performing towards your marketing goals. With the Ads Manager app for iOS and Android, you can keep an eye on your campaign while you’re on the go.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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88 Likeliness to Recommend
100 Plan to Renew
81 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+74 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Meta Ads Manager?
Pros
- Performance Enhancing
- Reliable
- Security Protects
- Helps Innovate
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Audience Segmentation
Audience Identification
Advertisement Placement
Role-Based Access Controls
Advertisement Content Curation
Advertisement Reporting
Demand-Side Capabilities
Supply-Side Capabilities
MarTech Ecosystem integration
Data Management Platform Capabilities
Vendor Capability Ratings
Quality of Features
Business Value Created
Breadth of Features
Ease of Implementation
Usability and Intuitiveness
Ease of Data Integration
Product Strategy and Rate of Improvement
Ease of Customization
Ease of IT Administration
Availability and Quality of Training
Vendor Support
Meta Ads Manager Reviews
Shane B.
- Role: Sales Marketing
- Industry: Retail
- Involvement: Business Leader or Manager
Submitted Apr 2022
Great for top of the funnel leads and retargeting
Likeliness to Recommend
What differentiates Meta Ads Manager from other similar products?
As the ads are within the Meta platform, using the source business makes perfect sense
What is your favorite aspect of this product?
Audience building and being able to get more people who already shop with us
What do you dislike most about this product?
Ads Manager can be clunky at times but the UI is getting better
What recommendations would you give to someone considering this product?
Take a test & learn approach with your campaigns
Pros
- Reliable
- Transparent
- Helps Innovate
- Performance Enhancing