What is Mailchimp?
Everyone starts small. But with the right resources, you can execute big plans. MailChimp’s features are powerful enough for Fortune 500 companies at a price point that works for anyone. You know your business. We’ll help you grow it.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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86 Likeliness to Recommend
1
Since last award
92 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+85 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Respectful
- Acts with Integrity
- Transparent
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Email Delivery
Campaign Management
Basic Reporting and Analytics
Email Templates
Segmentation
Mobile Optimized
Contact Database
Auto-Responders
SPAM Compliance
A/B Testing
Surveys and Polling
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Usability and Intuitiveness
Ease of Data Integration
Ease of Customization
Quality of Features
Ease of IT Administration
Breadth of Features
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
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Mailchimp Reviews
arpit J.
- Role: Consultant
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted May 2023
Nice tool to ease out Marketing Troubles
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
It is a pretty cheap in terms of cost but when it comes to features, it comes with a loads of them.
What is your favorite aspect of this product?
The ease of running different campaigns and reporting on the outcomes and productivity.
What do you dislike most about this product?
I just want them to suggest more detailed OOTB analytics could take this product a long way.
What recommendations would you give to someone considering this product?
This tool is a saviour and definitely worth a shot.
Pros
- Reliable
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
John S.
- Role: Human Resources
- Industry: Entertainment
- Involvement: End User of Application
Submitted Apr 2023
Reliable, user-friendly, full of features platform
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
It has assisted us in developing and scheduling email campaigns that target old leads, and it also serves as the platform on which we publish our monthly newsletters. Email automation and template creation with a wide variety of possible triggers.
What is your favorite aspect of this product?
MailChimp is a service I've used for a long time. They've made some modifications recently, and there's a new pricing structure, but I feel like I'm getting more features than before.
What do you dislike most about this product?
Whether or not an address has been deleted or archived can be unclear if it still appears in a search. After being archived, I'd prefer for them to be deleted.
What recommendations would you give to someone considering this product?
We build landing sites, send emails, and collect addresses using this tool. It has a professional appearance and is easy to use and execute, in my opinion.
Pros
- Reliable
- Enables Productivity
- Efficient Service
- Security Protects
Alejandro David R.
- Role: Information Technology
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Apr 2023
It is essential for any type of business.
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
It is essential for any type of business to have a powerful tool that gives you the possibility of having all the best tools to build the most effective marketing campaigns and be much more noticed on the web and generate a great impact with each of your clients. Mailchimp is the ideal tool that will give you the possibility to exploit your advertising area through the tools and memories on the web that you have to contact your clientele, this program will be implemented in your email to fulfill the mission of knocking on the door to new people who are interested in your services or products, this program will analyze my entire market.
What is your favorite aspect of this product?
Never before had I had a program that trained me to make better decisions in my advertising department, Mailchimp is a completely intelligent program that has the incredible ability to study my entire environment and the inclinations of my clientele to give power to each of its users from building and designing great advertising strategies to be much more attractive on all platforms and company emails where we can get closer to our clients, Mailchimp is one of the best programs I have had to increase the resources that I have at my disposal within the company to be much more effective with the interaction with all our clients.
What do you dislike most about this product?
It is very important to mention that there are a couple of aspects of this program that make it a bit complicated to use in its entirety, in the case of new users who want to use this program and getting the best possible performance will be a challenge, oh what is it The program has a very high level of complexity, and in the background another obstacle that this program presents is due to its cost, since it is one of the most expensive of its kind in its market.
What recommendations would you give to someone considering this product?
This program will be implemented immediately to cover all the advertising needs that any type of company needs, since Mailchimp brings together the best functions to build the most effective and accurate marketing campaigns, I recommend it for the great results and the help it can offer you. to companies that want to make a greater presence on the web, with the support of this program it is possible.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing