What is Mailchimp?
Everyone starts small. But with the right resources, you can execute big plans. MailChimp’s features are powerful enough for Fortune 500 companies at a price point that works for anyone. You know your business. We’ll help you grow it.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceMailchimp Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Mailchimp.
86 Likeliness to Recommend
1
Since last award
92 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+85 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Respectful
- Acts with Integrity
- Transparent
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Email Delivery
Campaign Management
Basic Reporting and Analytics
Email Templates
Segmentation
Mobile Optimized
Contact Database
Auto-Responders
SPAM Compliance
A/B Testing
Surveys and Polling
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Usability and Intuitiveness
Ease of Data Integration
Ease of Customization
Quality of Features
Ease of IT Administration
Breadth of Features
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
Also Featured in...
Mailchimp Reviews
Dennis J.
- Role: Consultant
- Industry: Consulting
- Involvement: End User of Application
Submitted Apr 2024
Amazing product
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
It's very easy to use.
What is your favorite aspect of this product?
The free version will give you a lot of aspects already.
What do you dislike most about this product?
For e-commerce there are better options.
What recommendations would you give to someone considering this product?
I would recommend trying this and Klaviyo and compare them, to see what you like most. For ecommerce, klaviyo is a lot better though.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Aurora P.
- Role: Information Technology
- Industry: Other
- Involvement: End User of Application
Submitted Apr 2024
A Great and Reliable Email Marketing Solution
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp has been a very powerful and reliable email marketing and automation solution. I am impressed by the reliability of Mailchimp.
What is your favorite aspect of this product?
Mailchimp has efficient features that have been working so well for us. I am impressed by the ease of customization of Mailchimp.
What do you dislike most about this product?
There is nothing bad about Mailchimp. It works perfectly.
What recommendations would you give to someone considering this product?
I do recommend Mailchimp. Mailchimp is sensational.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Giovani G.
- Role: Information Technology
- Industry: Other
- Involvement: End User of Application
Submitted Apr 2024
Mailchimp Has Been So Impressive and Reliable
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp has been so impressive, easy to use, powerful and accurate. I like how its capabilities are powerful.
What is your favorite aspect of this product?
The efficiency of Mailchimp has been making it sensational. Mailchimp is reliable.
What do you dislike most about this product?
No dislikes for Mailchimp. Mailchimp has been teh best.
What recommendations would you give to someone considering this product?
I like how accurate Mailchimp has been. Mailchimp is highly recommendable.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing