What is HubSpot Marketing Hub?
From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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90 Likeliness to Recommend
99 Plan to Renew
86 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Reliable
- Performance Enhancing
- Respectful
- Saves Time
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Email Marketing Automation
Marketing Project Management
Marketing Analytics
Customer Journey Modelling
SMS Marketing
Mobile Marketing Management
Social Media Marketing Management
Marketing Asset Management
Marketing Master Data Management
Multivariant Testing
Vendor Capability Ratings
Business Value Created
Quality of Features
Breadth of Features
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of Implementation
Ease of Data Integration
Usability and Intuitiveness
Ease of Customization
Ease of IT Administration
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
Score 9.1
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Website Analytics
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Social Media Monitoring
Score 8.9
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Email Marketing
Score 8.8
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A/B Testing
Score 8.0
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HubSpot Marketing Hub Reviews
Renaud R.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Jun 2021
The product is fairly easy to use.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
I really like the integrations and the live notifications when someone opens an email. Really useful for sales and marketing.
What is your favorite aspect of this product?
The details provided by the dashboard are simple but yet very useful.
What do you dislike most about this product?
more functionalities would be nice
What recommendations would you give to someone considering this product?
I would say to evaluate the integration with your current tech stack and other marketing tools
Pros
- Saves Time
- Helps Innovate
- Reliable
- Performance Enhancing
Cons
- Commodity Features
Toby M.
- Role: Sales Marketing
- Industry: Retail
- Involvement: IT Development, Integration, and Administration
Submitted Jun 2021
Great Marketing Automation and CRM tool
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
An industry leader on Marketing and Sales automation Saas, easy to use and manage, excellent customer support. Have a lot features that cover multi-channel.
What is your favorite aspect of this product?
Easy to set up a campaign and manage
What do you dislike most about this product?
not much. We had some specific integration that HubSpot hasn't developed yet - but I think they will do that in the future.
What recommendations would you give to someone considering this product?
Talk to their product specialist; ask specific questions for demo; use the free trial to see the features.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
V. Wynne P.
- Role: Sales Marketing
- Industry: Communications
- Involvement: Business Leader or Manager
Submitted Jun 2021
Great to use for Beginners
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
It's easy to use, cost effective, and integrates easily
What is your favorite aspect of this product?
Email marketing
What do you dislike most about this product?
Sometimes has issues with Facebook posting
What recommendations would you give to someone considering this product?
I think it's a great tool, but make sure it's right for your needs.
Pros
- Helps Innovate
- Enables Productivity
- Includes Product Enhancements
- Continually Improving Product