What is HubSpot Marketing Hub?
From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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89 Likeliness to Recommend
97 Plan to Renew
85 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Acts with Integrity
- Performance Enhancing
- Respectful
- Helps Innovate
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Auto-Responders
Basic Reporting and Analytics
Email Templates
Content Authoring
A/B Testing
Sales Intelligence & Conversion Rates
Contact Database
Mobile Optimized
Vendor Capability Ratings
Ease of IT Administration
Ease of Implementation
Quality of Features
Breadth of Features
Ease of Customization
Availability and Quality of Training
Business Value Created
Ease of Data Integration
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
Score 9.1
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Website Analytics
Score 9.0
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Marketing Automation - B2C
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Social Media Monitoring
Score 8.9
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A/B Testing
Score 8.0
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HubSpot Marketing Hub Reviews
Christopher O.
- Role: Consultant
- Industry: Technology
- Involvement: End User of Application
Submitted Apr 2024
Pricey, but if you use to the fullest worth it
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
The integrated aspects of it are unmatched. Having your CRM connected to your marketing software is incredible for reporting and just an overall synced up business
What is your favorite aspect of this product?
Email automation through workflows is incredibly powerful, and if you plan things well you can sit back and just tweak content from time to time
What do you dislike most about this product?
The price is a lot and if you don't dedicate time to getting things set up and integrated you can spend a lot of money for less return
What recommendations would you give to someone considering this product?
Be ready to ditch many of your other systems. HubSpot works best when everything is aligned and connected across marketing, sales, and service.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Dennis J.
- Role: Consultant
- Industry: Consulting
- Involvement: End User of Application
Submitted Apr 2024
Free version is amazing already!
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
The free version for everything is just so great! You can literally grow with the software as you go!
What is your favorite aspect of this product?
The favorite aspect is that you can start for free.
What do you dislike most about this product?
The costs go way up when you actually grow a lot, but then there will also be more money coming in so it will become affordable.
What recommendations would you give to someone considering this product?
Start out with the free version and do a few of their courses, they are really helpful.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Arpita N.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Initial Implementation
Submitted Apr 2024
HubSpot is a versatile marketing platform.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot Marketing Hub sets itself apart with its seamless CRM integration, user-friendly interface, and emphasis on inbound marketing methodology, making it a top choice for businesses seeking comprehensive and effective marketing solutions.
What is your favorite aspect of this product?
My favorite aspect of HubSpot Marketing Hub is its user-friendly interface and comprehensive educational resources, which empower businesses to create and execute successful marketing strategies with ease.
What do you dislike most about this product?
One potential drawback of HubSpot Marketing Hub is that its pricing can be relatively high for small businesses or startups, especially if they don't need all of the features included in the platform.
What recommendations would you give to someone considering this product?
The advantage of HubSpot's extensive educational resources and support options can help maximize the benefits of the platform.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
