Sprout Social Professional Logo Award Winner Product Badge
Sprout Social Professional Logo Award Winner Product Badge
Sprout Social

Sprout Social Professional

8.9 /10
Category
Sprout Social Professional
8.9 /10

What is Sprout Social Professional?

People increasingly turn to social media to engage with your business. Sprout Social gives you the most powerful tools available to personally connect with customers, solve issues and create brand advocates.

Company Details


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Awards & Recognition

Sprout Social Professional won the following awards in the Social Media Management - Midmarket category

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Sprout Social Professional Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Sprout Social Professional.

89 Likeliness to Recommend

99 Plan to Renew

89 Satisfaction of Cost Relative to Value

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Since last award


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Emotional Footprint Overview

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Sprout Social Professional?

0% Negative
5% Neutral
95% Positive

Pros

  • Respectful
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Feature Ratings

Average 85

Social Response Management

88

Social Media Channel Integration Outbound

87

Dashboards and Visualization

86

Social Post Archival

85

Campaign Execution

85

Social Media Channel Integration Inbound

84

Social Moderation and Workflow Management

84

Sentiment Analysis

82

Trend Analysis

81

Vendor Capability Ratings

Average 83

Ease of Implementation

86

Ease of IT Administration

85

Business Value Created

85

Usability and Intuitiveness

85

Availability and Quality of Training

84

Ease of Data Integration

84

Breadth of Features

83

Quality of Features

83

Ease of Customization

83

Vendor Support

81

Product Strategy and Rate of Improvement

79

Sprout Social Professional Reviews

Teresa F.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2023

You can get anything you need from Sprout.

Likeliness to Recommend

10 /10

What differentiates Sprout Social Professional from other similar products?

The more time I spend with this program, the more I like it. The ability to effortlessly export and transmit the calendar to customers is something that continues to excite us. The clients can see clearly which dates and platforms their articles will be scheduled in, and it looks excellent. Weekly reports supplied to clients and ourselves help paint a clearer picture of the page's performance, and the new feature on best post times when scheduling has led to a noticeable uptick in engagement rates.

What is your favorite aspect of this product?

When it comes to managing our company's social media accounts and the information we post there, Sprout Social is widely used because of its user-friendliness, straightforward design, built-in features, and reliable reporting metrics. Because it is so thorough, it has found widespread acceptance. Great for startups, SMBs, and solopreneurs thanks to its high quality, lack of complexity, low learning curve, and helpful customer service team.

What do you dislike most about this product?

Sprout doesn't give you access to your Ad accounts, but you may interact with promoted content and ads once they've gone live. As a result, sprout will serve as a supplementary tool for the primary advertising account. The limitation of 10 accounts was also difficult for me to deal with. Even though we're not a full-service marketing firm, we nevertheless require a significant presence on social media. We were not able to proceed with the purchase of their software because of the high cost of adding more accounts.

What recommendations would you give to someone considering this product?

If I had to recommend a service for managing many social media accounts, it would be Sprout. You won't need much in the way of training thanks to the product's intuitive design and helpful customer support. For someone unfamiliar with Sprout Social, the reassurance that they can always reach out to customer support for help is likely to be a huge selling point. I particularly appreciate it when businesses that focus on social media, like Sprout Social, have a strong online profile. Before, when I had a problem, I could tweet about it and get a response in within 10 minutes. Indeed, it is the proper procedure!

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Sheril R.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2023

High-Quality Social Media Tool

Likeliness to Recommend

8 /10

What differentiates Sprout Social Professional from other similar products?

It's obvious that this social networking tool is incredibly powerful since it anticipates our needs and provides us with the appropriate features, buttons, and shortcuts so that we don't have to look for them.

What is your favorite aspect of this product?

At this time, we are not performing any sort of substantial analysis of our social media metrics. Initially, I tried doing so by logging into each social networking platform separately, but it quickly became tedious. In Sprout Social, your data is safe and secure.

What do you dislike most about this product?

It's a little on the pricey side, and the interface might be daunting to newcomers. For a newcomer, it would be nice if the many features were more straightforward.

What recommendations would you give to someone considering this product?

The flexibility to write once and publish to numerous channels is a major time saver. By facilitating the production of content across numerous channels, Sprout saves a lot of time.

Pros

  • Reliable
  • Enables Productivity
  • Helps Innovate
  • Continually Improving Product

Gerald C.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2023

Excellent Results With Sprout Social

Likeliness to Recommend

10 /10

What differentiates Sprout Social Professional from other similar products?

When it comes to social media management in general, Sprout Social is hard to beat. A bit pricey, but if you're searching for a social media management tool but aren't sure what you need, Sprout Social is your best bet because it offers a little of everything.

What is your favorite aspect of this product?

The sprout social network has grown and changed over time, but the company's focus on offering easy, effective solutions for social media marketing has remained constant. Having every significant network in one place to provide a response has been a huge time saver for me. Its capabilities, such as tagging tools and post performance reports, make it simpler to monitor the development of material, which in turn has a significant effect on the expansion of social networks.

What do you dislike most about this product?

There are a few functions that may be found on social media websites like Facebook that are not included in the platform. It will be wonderful when this problem is solved.

What recommendations would you give to someone considering this product?

Sprout Social is an excellent platform for managing your social media presence and reporting on its performance. Both collaboration and ease of use are greatly enhanced. Plan a demo of Sprout Social for your staff. They know everything there is to know about the subject and will share their wisdom with you. They are eager to hear any ideas you may have for improving the product and will discuss them internally to see whether or not they are feasible.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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