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Semrush Logo Award Winner Product Badge
Semrush

Semrush

Composite Score
8.9 /10
CX Score
9.2 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Customer Intelligence category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

98 Plan to Renew

82 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

0% Negative
2% Neutral
98% Positive

Pros

  • Helps Innovate
  • Performance Enhancing
  • Respectful
  • Effective Service

Feature Ratings

Average 84

Data Visualization

87

Audience Demographics

85

Metadata Management

85

Audience Segmentation

84

Customer Journey Modelling

84

API Framework

84

Predictive Analytics

84

Conversion Analysis

82

Real Time Workflow Automation

82

Anomaly Detection

80

Cross Channel Attribution Analysis

79

Vendor Capability Ratings

Average 83

Ease of Implementation

86

Breadth of Features

85

Quality of Features

85

Business Value Created

84

Ease of Customization

84

Ease of Data Integration

84

Ease of IT Administration

83

Product Strategy and Rate of Improvement

82

Vendor Support

81

Availability and Quality of Training

80

Usability and Intuitiveness

79

Semrush Reviews

Seethalakshmi M.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Apr 2024

Best Tool for Competitor Analysis

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

SEMrush provides In-depth reports of Competitor Analysis, Website Analysis, Keyword Research, Content gaps, Google Ads and it is one of the best tool for generating backlinks which will help us to create qualified DO-follow backlinks and this helps us to get the better insights about the marketing strategies in the market

What is your favorite aspect of this product?

Best Tool identifying the Competitor Backlinks

What do you dislike most about this product?

Pricing Model

What recommendations would you give to someone considering this product?

Buy this tool if you planning to create a new marketing strategy for your website to generate quality Content/Keywords and to build more Do Follow backlinks for your website especially if you want to spy your competitors activities,

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Trustworthy

Adrián P.

  • Role: Sales Marketing
  • Industry: Finance
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Apr 2024

Easy to use. Daily use for SEO

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

Semrush offers mostly the same features as other tools. Some tools are better for certain features, but If I had to choose only one, this would be Semrush because I consider it to be good in all features. The most differentiated features require an extra payment, but it is here where Semrush certainly overcame most SEO tools and offers really interesting features

What is your favorite aspect of this product?

Keyword research and competitors analysis.

What do you dislike most about this product?

I wish some of the additional paid features would be available without extra payment

What recommendations would you give to someone considering this product?

If you have only budget for one SEO tool, this should be Semrush

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Emma B.

  • Role: Sales Marketing
  • Industry: Telecommunications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2024

The Strategic Center

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

The software stands out as an all-encompassing marketing suite that seamlessly integrates SEO, PPC, social media, and content marketing into one powerful platform. Its holistic approach eliminates data silos and promotes a cohesive and insightful strategy.

What is your favorite aspect of this product?

SEMrush's ability to turn raw data into actionable insights is a true marvel. Its easy-to-use interface and comprehensive reports make even the most complex analysis a snap, empowering marketers to unlock their full potential.

What do you dislike most about this product?

Its keyword research capabilities have benefited from expanded global databases and improved language support, ensuring that no stone is left unturned in the search for untapped markets.

What recommendations would you give to someone considering this product?

For those seeking a competitive edge, SEMrush is an indispensable ally. Its unparalleled market intelligence, coupled with robust data visualizations, equips businesses to outmaneuver competitors and claim their rightful throne in the digital realm.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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