What is Salesforce Email Studio?
Email drives online commerce. Marketing Cloud offers hundreds of features to help you execute on every possible communication, from basic email marketing strategies to sophisticated campaigns using Predictive Intelligence. Drag-and-drop content tools make it easy for any team member to create emails. With dynamic content blocks for personalization, integrated and automated predictive decisions, and predefined event triggers, you can automatically send relevant messages at any time during the customer lifecycle.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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84 Likeliness to Recommend
2
Since last award
84 Plan to Renew
3
Since last award
79 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Salesforce Email Studio?
Pros
- Fair
- Reliable
- Trustworthy
- Unique Features
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Sales Intelligence & Conversion Rates
Surveys and Polling
Auto-Responders
Campaign Management
Email Delivery
Content Authoring
Basic Reporting and Analytics
Contact Database
Text Messaging
Dynamic Content
A/B Testing
Vendor Capability Ratings
Quality of Features
Breadth of Features
Business Value Created
Ease of Customization
Usability and Intuitiveness
Product Strategy and Rate of Improvement
Ease of Data Integration
Ease of Implementation
Ease of IT Administration
Availability and Quality of Training
Vendor Support
Salesforce Email Studio Reviews
Nicole D.
- Role: Sales Marketing
- Industry: Healthcare
- Involvement: IT Development, Integration, and Administration
Submitted Aug 2020
Not very intuitive & challenging to navigate.
Likeliness to Recommend
What differentiates Salesforce Email Studio from other similar products?
This is my first time using email marketing platform.
What is your favorite aspect of this product?
I like the analytics of the campaigns
What do you dislike most about this product?
That it is not intuitive. I also want to be able to implement features that Salesforce does not have.
What recommendations would you give to someone considering this product?
Have someone train you.
Pros
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
- Trustworthy
- Role: Vendor Management
- Industry: Manufacturing
- Involvement: End User of Application
Submitted Jul 2020
A good product, but best utilized by a larger team
Likeliness to Recommend
Pros
- Friendly Negotiation
- Continually Improving Product
- Reliable
- Trustworthy
Cons
- Less Performance Enhancing
- Less Productive
- Less Inspiring
Jessica M.
- Role: Sales Marketing
- Industry: Insurance
- Involvement: End User of Application
Submitted Jul 2020
A great product for any size company!
Likeliness to Recommend
What differentiates Salesforce Email Studio from other similar products?
It is clean and straightforward.
What is your favorite aspect of this product?
It does everything I need, plus more.
What do you dislike most about this product?
Possibly too many features, gets confusing.
What recommendations would you give to someone considering this product?
Try it out and see for yourself.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing