Salesforce Email Studio Logo
Salesforce Email Studio Logo
Salesforce.com Inc

Salesforce Email Studio

6.8 / 10
Category
Salesforce Email Studio
6.8 / 10

What is Salesforce Email Studio?

Email drives online commerce. Marketing Cloud offers hundreds of features to help you execute on every possible communication, from basic email marketing strategies to sophisticated campaigns using Predictive Intelligence. Drag-and-drop content tools make it easy for any team member to create emails. With dynamic content blocks for personalization, integrated and automated predictive decisions, and predefined event triggers, you can automatically send relevant messages at any time during the customer lifecycle.

Company Details


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Salesforce Email Studio Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Salesforce Email Studio.

84 Likeliness to Recommend

2
Since last award

84 Plan to Renew

3
Since last award

79 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Salesforce Email Studio?

9% Negative
9% Neutral
82% Positive

Pros

  • Fair
  • Reliable
  • Trustworthy
  • Unique Features

Feature Ratings

Average 76

Sales Intelligence & Conversion Rates

100

Surveys and Polling

100

Auto-Responders

84

Campaign Management

83

Email Delivery

78

Content Authoring

78

Basic Reporting and Analytics

76

Contact Database

75

Text Messaging

75

Dynamic Content

75

A/B Testing

75

Vendor Capability Ratings

Average 70

Product Strategy and Rate of Improvement

88

Ease of IT Administration

87

Availability and Quality of Training

85

Ease of Implementation

85

Business Value Created

83

Quality of Features

83

Vendor Support

80

Ease of Customization

79

Ease of Data Integration

79

Usability and Intuitiveness

78

Breadth of Features

73

Salesforce Email Studio Reviews

Primo G.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

It was good and easy to use but a bit pricey

Likeliness to Recommend

10 / 10

What differentiates Salesforce Email Studio from other similar products?

its seamless integration within the Salesforce ecosystem, powerful automation features, and robust analytics and it allows us to create, personalize, and automate email campaigns with ease, leveraging data from Salesforce for targeted and effective communication, ultimately enhancing marketing efficiency and customer engagement.

What is your favorite aspect of this product?

I really like to the Salesforce Email Studio for its automation features and personlize and automate emails for any product line

What do you dislike most about this product?

the cost its a bit high.

What recommendations would you give to someone considering this product?

They will give you a option to send and automate emails for any campaigns and give you a amazing features for sales and markerting peoples.

Pros

  • Reliable
  • Trustworthy
  • Inspires Innovation
  • Respectful

Anne S.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2022

Powerful and intuitive platform for digital email

Likeliness to Recommend

8 / 10

What differentiates Salesforce Email Studio from other similar products?

The ability to create content blocks and one's email template are the most notable features of Salesforce Email Studio. It provides a way for departments to communicate and clarify departmental goals and objectives and ensure that everyone has the same understanding, and as a result, all team members can work towards the same goals. It has predefined event triggers or scheduled triggers. There's nothing quite like Salesforce Email Studio when it comes to cloud-based mass email distribution. Create a unique 360-degree view of the customer.

What is your favorite aspect of this product?

I like that he has the ability to organize and complete tasks in an orderly manner. Salesforce Email Studio gives us more control over the speed of interactions with our customers. We can directly share email by attaching the document directly by email in the facility built by Salesforce, which is very useful and easy to use. There are different reporting segments to view campaign performance. The most important and effective feature is the integration between sales cloud and email studio as it helps to align sales and marketing by keeping data up and running fast.

What do you dislike most about this product?

New features are sometimes not successfully incorporated into the email experience, which can deny users the desired journey or destination experience. It has a limitation for those people who only have a Salesforce account in that cloud.

What recommendations would you give to someone considering this product?

It is one of the best CRM tools I have used so far. If you are looking for effective email, SMS, push or direct mail marketing campaigns, this is the perfect tool that can help you send personalized messages to your target audience.

Pros

  • Helps Innovate
  • Reliable
  • Trustworthy
  • Unique Features

Karan R.

  • Role: Consultant
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2022

"Fantastic product!"

Likeliness to Recommend

10 / 10

What differentiates Salesforce Email Studio from other similar products?

Ease of use

What is your favorite aspect of this product?

Functionality

What do you dislike most about this product?

Not applicable

What recommendations would you give to someone considering this product?

Go for it

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing