Mouseflow Customer Reviews 2024

Mouseflow

7.7 /10

What is Mouseflow?

Mouseflow lets you replay the full visitor experience to identify pain points, boost conversions, and optimize your site. This is done by session replay, heatmap and track of all clicks, mouse movements, scrolls, engagement, form fills and much more.

Company Details

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Awards & Recognition

Mouseflow won the following awards in the Website Analytics category

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3 Top Rated Capabilities

2 Top Rated Features

Latest Award, 2024

3 Top Rated Capabilities

3 Top Rated Features

2023

Mouseflow Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Mouseflow.

88 Likeliness to Recommend

100 Plan to Renew

83 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

+87 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Mouseflow?

0% Negative

9% Neutral

91% Positive

Pros

Efficient Service
Fair
Reliable
Enables Productivity

Feature Ratings

Average 84

Data Visualization

Audience Segmentation

Customer Journey Modelling

Customer Value Analysis

Device and Browser Analytics

Conversion Analysis

API Framework

Social Media Analytics

Paid Search Integration

Search Engine Optimization

Audience Demographics

Vendor Capability Ratings

Average 82

Ease of Implementation

Ease of IT Administration

Breadth of Features

Business Value Created

Vendor Support

Usability and Intuitiveness

Ease of Data Integration

Quality of Features

Ease of Customization

Availability and Quality of Training

Product Strategy and Rate of Improvement

Mouseflow Reviews

Kazi A.

Role: Sales Marketing
Industry: Apparel
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Aug 2021

Easy to use, but still has a lot of functionality.

Likeliness to Recommend

6 /10

What differentiates Mouseflow from other similar products?

Mouseflow is the best thing I've ever seen for analyzing user experience on a website.

What is your favorite aspect of this product?

The heatmaps are my favorite feature. If you've ever looked at heatmaps with Crazy Egg, this is a much better version of them. It shows where users are looking AND how long they're on various portions of your site.

What do you dislike most about this product?

The only thing I wish Mouseflow did was give more data and analytics for split tests on landing pages. I use Optimizely for my split tests, and when I export the data, it's missing a lot of information (commonly used fields). In a lot of cases, I use Mouseflow for landing page conversion tracking so that Optimize's live preview update doesn't mess up the results. I'd pay more money if Mouseflow made this easier.

What recommendations would you give to someone considering this product?

If you want to learn how your website is being used by real people, get Mouseflow. It'll be worth every penny you spend and will help you make your website more user-friendly.

Pros

Includes Product Enhancements
Reliable
Performance Enhancing
Enables Productivity

Cons

Slower Product Innovation

PETER B.

Role: Information Technology
Industry: Technology
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Feb 2021

Best Behaviour Analytics Platform.

Likeliness to Recommend

9 /10

What differentiates Mouseflow from other similar products?

Mouseflow had the ability to interate with more web platforms. Mouseflow is easy to use and has a comprehensive UI. It is simple to add mouseflow to your website so it can collect data.

What is your favorite aspect of this product?

Using heatmaps we are able to record the sessions of users so as to know what captures their attention more and how they do page interaction.. Heatmaps also give insight into how well the webpages are working because the recorded sessions show one where the users get stuck and distracting elements. Mouseflow also does A/B testing very well. We are able to filter the sessions that are recorded using various options. Mouseflow has helped us with managing of our campaigns.

What do you dislike most about this product?

Mouseflow is a bit pricey.

What recommendations would you give to someone considering this product?

I highly recommend MouseFlow as a behavioural analytics platform, it will help with understanding a lot of aspects about your website that you did not understand like how customers interact with your website , the pages they visit , how long they stay , the things that intrest them , apart from that you will be able to know how well your websites work and the parts that are problematic.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Mouseflow

What is Mouseflow?

Company Details

Need Assistance?

Awards & Recognition

Mouseflow Ratings

88 Likeliness to Recommend

100 Plan to Renew

83 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+87 Net Emotional Footprint

How much do users love Mouseflow?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Data Visualization Visualize customer data in configurable dashboards or reports, and easily share these visualizations with decision makers.

Audience Segmentation The ability to create and analyze discrete customer audience segments based on user-defined criteria or variables.

Customer Journey Modelling The ability to effectively model and display customer behaviors or journeys through multiple channels and touchpoints.

Customer Value Analysis Predicts customer lifetime value based on past conversions.

Device and Browser Analytics Capture and summarize device and browser information.

Conversion Analysis The ability to capture and analyze conversion (transaction) data and conversion paths from the web or associated channels.

API Framework Move data to and from the platform and other customer interaction applications (i.e. Marketing Automation) with ease.

Social Media Analytics Captures information on social signals from popular services (Twitter, Facebook, LinkedIn etc.).

Paid Search Integration Integrates with popular search advertising services (i.e. AdWords) and can make predictive recommendations around areas like keywords.

Search Engine Optimization Provides targeted recommendations for improving and optimizing a page for organic search rankings (i.e. via A/B testing or multivariate testing).

Audience Demographics The ability to capture, analyze and display customer demographic/firmographic data from different channels.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Mouseflow Reviews

Kazi A.

Easy to use, but still has a lot of functionality.

Likeliness to Recommend

Pros

Cons

PETER B.

Best Behaviour Analytics Platform.

Likeliness to Recommend

Pros

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Feature Ratings

Data Visualization

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Customer Journey Modelling

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Vendor Capability Ratings

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Ease of IT Administration

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