What is MarketMuse?
MarketMuse provides a fast and efficient Search Engine Optimization platform that analyzes your entire website to give you personalized, objective insights so you can confidently plan better and faster.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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84 Likeliness to Recommend
88 Plan to Renew
73 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+69 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love MarketMuse?
Pros
- Respectful
- Efficient Service
- Altruistic
- Acts with Integrity
Cons
- Vendor's Interest First
- Under Delivered
- Less Generous
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Competition Analysis
Content Optimization
On-Page Tracker/Optimization
Auditing
Analytics and Reporting
Alerts
Holistic Visibility Tracking
Keyword Research
Backlink Tools
Rank Tracking
Local SEO
Vendor Capability Ratings
Vendor Support
Ease of Implementation
Ease of IT Administration
Business Value Created
Ease of Customization
Ease of Data Integration
Breadth of Features
Quality of Features
Availability and Quality of Training
Usability and Intuitiveness
Product Strategy and Rate of Improvement
MarketMuse Reviews
Janet G.
- Role: C-Level
- Industry: Finance
- Involvement: End User of Application
Submitted Oct 2023
Turn Website Performance Around With MarketMuse
Likeliness to Recommend
What differentiates MarketMuse from other similar products?
With clear information on what your competition is doing to rank on Google, MarketMuse makes it easy to figure out what's missing and fix it.
What is your favorite aspect of this product?
It's just very intuitive to use.
What do you dislike most about this product?
Every now and then, it will pick up something like "all rights reserved" as a phrase included on a ranking web page. Well, that's kind of silly.
What recommendations would you give to someone considering this product?
A paid version will give you more bells and whistles, but the freebie version is decent for getting your website ranking on Google. You just need to be a bit more creative in terms of finding insights.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Estefania G.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted Oct 2023
Great content tool to write SEO optimised pieces
Likeliness to Recommend
What differentiates MarketMuse from other similar products?
MarketMuse is a great content tool for writers and marketers who want to create SEO-optimised pieces without the struggle of doing the time-consuming research and with great tips on how to improve.
What is your favorite aspect of this product?
the keyword analysis that allows me to create good content
What do you dislike most about this product?
nothing in particular
What recommendations would you give to someone considering this product?
get it if you are looking for a good solution that doesn't take half of your budget
Pros
- Reliable
- Performance Enhancing
- Helps Innovate
- Continually Improving Product
Alina B.
- Role: Consultant
- Industry: Technology
- Involvement: End User of Application
Submitted Oct 2023
Easy to Use, but Needs Some Tweaks
Likeliness to Recommend
What differentiates MarketMuse from other similar products?
It is very easy to use with very little instruction.
What is your favorite aspect of this product?
I love that it compares your keyword usage to others and gives you a target.
What do you dislike most about this product?
It doesn't count keywords that are plural.
What recommendations would you give to someone considering this product?
Use it mostly for keyword suggestions and auditing.
Pros
- Trustworthy
- Efficient Service
- Effective Service
- Caring