What is MarketMuse?
MarketMuse provides a fast and efficient Search Engine Optimization platform that analyzes your entire website to give you personalized, objective insights so you can confidently plan better and faster.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceMarketMuse Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on MarketMuse.
84 Likeliness to Recommend
88 Plan to Renew
73 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+69 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love MarketMuse?
Pros
- Respectful
- Efficient Service
- Altruistic
- Acts with Integrity
Cons
- Vendor's Interest First
- Under Delivered
- Less Generous
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Competition Analysis
Content Optimization
On-Page Tracker/Optimization
Auditing
Analytics and Reporting
Alerts
Holistic Visibility Tracking
Keyword Research
Backlink Tools
Rank Tracking
Local SEO
Vendor Capability Ratings
Vendor Support
Ease of Implementation
Ease of IT Administration
Business Value Created
Ease of Customization
Ease of Data Integration
Breadth of Features
Quality of Features
Availability and Quality of Training
Usability and Intuitiveness
Product Strategy and Rate of Improvement
MarketMuse Reviews
Jim N.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Oct 2023
Outstanding Product and Support
Likeliness to Recommend
What differentiates MarketMuse from other similar products?
MarketMuse is easy to use and incredibly powerful, with great value to provide for beginning SEO practitioners to experts. We saw outstanding results again and again by using the product to optimize content. I have been a user since 2015 and have brought the product to several companies because it is remarkable.
What is your favorite aspect of this product?
Content optimization tools are simple, with robust methodology and immediate actionability.
What do you dislike most about this product?
Content formatting was lost in cut-paste.
What recommendations would you give to someone considering this product?
Try the low-cost version and be convinced. It really is remarkable. But don't limit your usage to content optimization only. There are many powerful tools available.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Tim O.
- Role: Sales Marketing
- Industry: Insurance
- Involvement: End User of Application
Submitted Sep 2023
Thorough dashboard and customizable
Likeliness to Recommend
What differentiates MarketMuse from other similar products?
Provides an intuitive interface to easily track SEO information
What is your favorite aspect of this product?
Content research tool allows us to create powerful Keyword lists to share with our editorial team
What do you dislike most about this product?
Multi-domain view if needed for reporting
What recommendations would you give to someone considering this product?
Great for any company trying to understand and implement SEO strategies
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing