Meltwater Group

Linkfluence

7.4 /10

What is Linkfluence?

Linkfluence helps you understand your customers better. We combine AI with market research expertise to turn social data into impactful consumer insights.

Company Details

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Linkfluence Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Linkfluence.

78 Likeliness to Recommend

87 Plan to Renew

73 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

+82 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Linkfluence?

5% Negative

8% Neutral

87% Positive

Pros

Client Friendly Policies
Altruistic
Efficient Service
Respectful

Feature Ratings

Average 79

Campaign Execution

Social Asset Management

Social Response Management

Social Moderation and Workflow Management

Social Post Archival

Social Media Channel Integration Outbound

Sentiment Analysis

Dashboards and Visualization

Trend Analysis

Social Media Channel Integration Inbound

Contextual Analysis

Vendor Capability Ratings

Average 78

Ease of Customization

Availability and Quality of Training

Breadth of Features

Ease of Implementation

Ease of Data Integration

Ease of IT Administration

Quality of Features

Business Value Created

Usability and Intuitiveness

Product Strategy and Rate of Improvement

Vendor Support

Linkfluence Reviews

Role: Information Technology
Industry: Technology
Involvement: End User of Application

Validated Review

Anonymous Reviewer

Submitted Mar 2023

Managing social media with Linkfluence .

Likeliness to Recommend

9 /10

Pros

Helps Innovate
Reliable
Performance Enhancing
Enables Productivity

Sakshi S.

Role: Human Resources
Industry: Technology
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Feb 2023

Social media experience at a very top scale

Likeliness to Recommend

10 /10

What differentiates Linkfluence from other similar products?

Combination of AI with market research expertise

What is your favorite aspect of this product?

Real time data,good customer insights experience

What do you dislike most about this product?

Nothing,it's very nice product to promote the brand and have great customer experience

What recommendations would you give to someone considering this product?

Always recommend to enhance their brand

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Kaitlin B.

Role: Sales Marketing
Industry: Gaming and Hospitality
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Nov 2022

"Excellent program for monitoring social media."

Likeliness to Recommend

8 /10

What differentiates Linkfluence from other similar products?

This tool stands out from the competition because it is a robust piece of software with top-notch features that allow users to keep tabs on social media platforms online.

What is your favorite aspect of this product?

The abundance of options provided by the tools in terms of impressions, clicks, shares, etc., and the ability to use cluster functions to identify pertinent cross-topics. I found it quite helpful that we were able to compare the global reach of various social media channels to that of more conventional web platforms and other websites in a variety of countries.

What do you dislike most about this product?

Comparison of platform-provided metrics with those used by social media users. Since we were unable to ascertain the methodology used to compile these statistics, we focused instead on determining which topics generated the most interest. We believe there is room for enhancement in the social media performance of the community, particularly with regard to the reporting of whether or not comments are positive or negative.

What recommendations would you give to someone considering this product?

I really recommend that you check out this software because Strategically blocking access to key metrics and information in addition to blocking access for operational and daily tasks. That's why it's such a flexible tool that everyone from community managers to brand executives may benefit from it. Key learnings that are both easily digestible and convincing in argument can be extracted with little effort.

Pros

Enables Productivity
Trustworthy
Unique Features
Efficient Service

Linkfluence

What is Linkfluence?

Company Details

Need Assistance?

Linkfluence Ratings

78 Likeliness to Recommend

87 Plan to Renew

73 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+82 Net Emotional Footprint

How much do users love Linkfluence?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Campaign Execution Ability to manage social and media assets: tools for social campaign execution, reporting, and analytics.

Social Asset Management Ability to access visual asset library with access permissions and expiry dates to be used on social media.

Social Response Management Ability to respond in-band to social media posts; ability to execute post-time optimization.

Social Moderation and Workflow Management Ability to create end-to-end routing and escalation workflows from social content.

Social Post Archival Ability to archive social posts and platform activity to create an audit trail.

Social Media Channel Integration Outbound Ability to publish to social media services such as Facebook, Twitter, LinkedIn, YouTube, and more.

Sentiment Analysis Ability to analyze and uncover insights from attitudes and opinions expressed on social media.

Dashboards and Visualization Ability to visualize data and create analytics dashboards.

Trend Analysis Ability to monitor trends and traffic on multiple social media sites.

Social Media Channel Integration Inbound Ability to monitor social media services, such as Facebook, Twitter, LinkedIn, YouTube, and more.

Contextual Analysis Ability to use NLP, deep learning and semantic analysis to extract meaning from social posts.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Linkfluence Reviews

Managing social media with Linkfluence .

Likeliness to Recommend

Pros

Sakshi S.

Social media experience at a very top scale

Likeliness to Recommend

Pros

Kaitlin B.

"Excellent program for monitoring social media."

Likeliness to Recommend

Pros

Feature Ratings

Campaign Execution

Social Asset Management

Social Response Management

Social Moderation and Workflow Management

Social Post Archival

Social Media Channel Integration Outbound

Sentiment Analysis

Dashboards and Visualization

Trend Analysis

Social Media Channel Integration Inbound

Contextual Analysis

Vendor Capability Ratings

Ease of Customization

Availability and Quality of Training

Breadth of Features

Ease of Implementation

Ease of Data Integration

Ease of IT Administration

Quality of Features

Business Value Created

Usability and Intuitiveness

Product Strategy and Rate of Improvement

Vendor Support