What is HubSpot Marketing Hub?

From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Marketing Platforms - Enterprise category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

91 Likeliness to Recommend

98 Plan to Renew

1
Since last award

88 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
3% Neutral
96% Positive

Pros

  • Effective Service
  • Performance Enhancing
  • Transparent
  • Helps Innovate

Feature Ratings

Average 87

Email Marketing Automation

90

Advanced Campaign Management

89

Marketing Asset Management

88

Marketing Workflow Management

88

Marketing Analytics

86

Marketing Operations Management

86

Social Media Marketing Management

86

Multi Channel Integration

85

Community Marketing Management

85

Mobile Marketing Management

85

Advanced Data Segmentation

84

Vendor Capability Ratings

Average 85

Ease of Implementation

88

Business Value Created

88

Breadth of Features

88

Quality of Features

86

Availability and Quality of Training

86

Ease of Data Integration

85

Ease of Customization

85

Ease of IT Administration

84

Product Strategy and Rate of Improvement

84

Usability and Intuitiveness

84

Vendor Support

82

HubSpot Marketing Hub Reviews

Allan M.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2020

Great for Marketing Automation

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot Marketing Hub differs from other similar products in that its offers much of digital marketing in one platform. By this I mean you get SEO, Lead Genaration, Email Marketing and many more. With SEO, you get the dashboard, Google Analytics Integration and competitor analytics which are crucial in my line.

What is your favorite aspect of this product?

My favorite aspect of HubSpot Marketing Hub is the post scheduling which has enabled to post at the right moment. It gives me the chance to schedule a day when I should publish a certain post hence it reaches the target market at the right time.

What do you dislike most about this product?

I do not have anything negative about HubSpot Marketing Hub. It has served me well since its implementation in my department.

What recommendations would you give to someone considering this product?

HubSpot Marketing Hub has perfect automation features that any marketer would love to use for improved productivity.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Helen B.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jan 2020

Hubspot Enterprise Height Marketing Automation!!

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

For business use, Hubspot and Marketo are more comparable in price, but Marketo is even more expensive, especially because most companies will need more than one module to be effective even though they are still good, with respect to their features.

What is your favorite aspect of this product?

I like it because it can make use of a content partition, unique login and is customizable has unlimited uses for lead creation, you can make a profit and marketing analytics and attribution, excellent on custom reports and features that only Hubspot Enterprise has.

What do you dislike most about this product?

Your initial premium is quite expensive, so precise and consistent goals are required for your use, you must have an action plan in order to sacrifice the most to your utility!

What recommendations would you give to someone considering this product?

It is a fairly complete platform for marketing even in its most basic use, it is expensive, so you must be clear about its usefulness, but in relation to its quality-price has no comparison is quite complete, has specific tools to meet the needs of marketing automation and increase the growth of ROI for your company.

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Trustworthy