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Constant Contact, Inc.

Constant Contact

Composite Score

8.2 /10

CX Score

8.3 /10

39 Reviews Write a Review

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What is Constant Contact?

Constant Contact is a digital marketing platform that makes email marketing easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. From email to social marketing, time-saving automations to standout customer support, we help your business grab the attention — and revenue — it deserves.

Company Details

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Constant Contact Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Constant Contact.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

1
Since last award

97 Plan to Renew

1
Since last award

91 Satisfaction of Cost Relative to Value

2
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+87 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Constant Contact?

3% Negative

6% Neutral

91% Positive

Pros

Respectful
Enables Productivity
Transparent
Helps Innovate

Feature Ratings

Average 87

Collaboration

Activity and Workflow Management

Analytics and Reporting

Marketing Management

Telephony and Call Center Management

Lead Management

Customer Service Management

Account and Contact Management

Mobile

Quote Contract and Proposal

Sales Management

Vendor Capability Ratings

Average 86

Ease of Implementation

Usability and Intuitiveness

Ease of IT Administration

Ease of Data Integration

Product Strategy and Rate of Improvement

Availability and Quality of Training

Vendor Support

Quality of Features

Breadth of Features

Business Value Created

Ease of Customization

Also Featured in...

Email Marketing

Score 8.4

View Constant Contact in this category (opens in a new tab)

Marketing Automation - B2C

Score 8.3

View Constant Contact in this category (opens in a new tab)

Marketing Automation - B2B

Score 8.3

View Constant Contact in this category (opens in a new tab)

Marketing Platforms - Midmarket

Score 7.9

View Constant Contact in this category (opens in a new tab)

Constant Contact Reviews

Amr A.

Role: Consultant
Industry: Consulting
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Apr 2025

User friendly CRM Solution

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

Constant Contact combines marketing and Customer journey management in one platform, with ready-to-use email templates and automation tools that make it easy to design campaigns and track customer engagement across various communication channels including social media.

What is your favorite aspect of this product?

The integrated apps feature lets business users easily import data from popular sources like Google Workspace, LinkedIn, and Microsoft Apps with no technical skills needed.

What do you dislike most about this product?

The automation templates lack variety and advanced customization, limiting what business users can automate without help from developers or power users.

What recommendations would you give to someone considering this product?

Be strategic about your workflow size and future growth and plan for quotas and limits early on. Also, consider how easily you can move your data if you switch vendors or platforms.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Jake s.

Role: Sales Marketing
Industry: Other
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Nov 2024

Fantastic product

Likeliness to Recommend

9 /10

What differentiates Constant Contact from other similar products?

Constant Contact offers unique features like event management tools, social campaigns, and AI-powered email and social media post generation

What is your favorite aspect of this product?

Constant Contact has consistently performed well in deliverability tests, ensuring your emails reach their intended recipients

What recommendations would you give to someone considering this product?

Multichannel Marketing that allows you to create Google, Facebook, and Instagram ads.

Pros

Helps Innovate
Performance Enhancing
Trustworthy
Efficient Service

Brian W.

Role: Sales Marketing
Industry: Consulting
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Nov 2023

Constant Contact works to generate leads!

Likeliness to Recommend

9 /10

What differentiates Constant Contact from other similar products?

It's quick and easy to implement

What is your favorite aspect of this product?

Easy of use

What do you dislike most about this product?

The limit on number of contacts or charging more for additional contacts.

What recommendations would you give to someone considering this product?

Do a quick Google search to review the competitors and reviews before buying.

Pros

Performance Enhancing
Enables Productivity
Trustworthy
Efficient Service

Constant Contact

What is Constant Contact?

Company Details

Need Assistance?

Awards & Recognition

Constant Contact Ratings

90 Likeliness to Recommend

1 Since last award

97 Plan to Renew

1 Since last award

91 Satisfaction of Cost Relative to Value

2 Since last award

Emotional Footprint Overview

+87 Net Emotional Footprint

How much do users love Constant Contact?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Collaboration Includes ability to view, share and direct work between co-workers in real or near real-time.

Activity and Workflow Management Text or code-based and visual workflow designers.

Analytics and Reporting Includes historical & real-time dashboard visualizations, detailed & summary reporting and easy data extraction for data analysis.

Marketing Management Multi-channel campaign management and analytics, budget tracking, click-to-lead capabilities, and social property management, keyword mining, and analytics.

Telephony and Call Center Management Computer-telephony integration for bringing call info into the CRM suite. Advanced call recording, scripting, queuing, and Interactive Voice Response (IVR).

Lead Management Track and optimize prospective customers through lead generation, customer inquiry and capture, filtering, grading distribution, and contact/lead nurturing.

Customer Service Management Includes case and ticket management, automatic escalation rules, advanced resolution tools, multi-channel integration, and in-band response capabilities.

Account and Contact Management Customizable records with customer demographic information, account history, and billing information.

Mobile Ability to support multiple devices, OSes and platforms using mobile optimized, HTML-based web access and/or native applications.

Quote Contract and Proposal Includes web portals, quoting capabilities, order tracking and fulfillment, and rapid deployment templates for e-commerce sites.

Sales Management Lead gen, pipeline management, team & geography-based assignment. Compensation & contract management. Ability to pull customer data from the social cloud.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Also Featured in...

Email Marketing

Marketing Automation - B2C

Marketing Automation - B2B

Marketing Platforms - Midmarket

Constant Contact Reviews

Amr A.

User friendly CRM Solution

Likeliness to Recommend

Pros

Jake s.

Fantastic product

Likeliness to Recommend

Pros

Brian W.

Constant Contact works to generate leads!

Likeliness to Recommend

Pros

1
Since last award

1
Since last award

2
Since last award

Feature Ratings

Collaboration

Activity and Workflow Management

Analytics and Reporting

Marketing Management

Telephony and Call Center Management

Lead Management

Customer Service Management

Account and Contact Management

Mobile

Quote Contract and Proposal

Sales Management

Vendor Capability Ratings

Ease of Implementation

Usability and Intuitiveness

Ease of IT Administration

Ease of Data Integration

Product Strategy and Rate of Improvement

Availability and Quality of Training

Vendor Support

Quality of Features

Breadth of Features

Business Value Created

Ease of Customization