Alexa Customer Reviews 2024

Alexa

7.0 /10

28 Reviews Write a Review

Claim Software

What is Alexa?

Alexa’s competitor analysis uncovers actionable marketing strategies to drive more traffic.

Company Details

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Alexa Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Alexa.

83 Likeliness to Recommend

92 Plan to Renew

3
Since last award

80 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

+83 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Alexa?

3% Negative

22% Neutral

75% Positive

Pros

Appreciates Incumbent Status
Effective Service
Performance Enhancing
Respectful

Feature Ratings

Average 79

Device and Browser Analytics

Search Engine Optimization

Data Visualization

Customer Value Analysis

Social Media Analytics

Conversion Analysis

Audience Demographics

Audience Segmentation

API Framework

Paid Search Integration

Customer Journey Modelling

Vendor Capability Ratings

Average 76

Ease of Data Integration

Ease of Implementation

Business Value Created

Breadth of Features

Usability and Intuitiveness

Ease of IT Administration

Vendor Support

Product Strategy and Rate of Improvement

Ease of Customization

Availability and Quality of Training

Quality of Features

Alexa Reviews

Shivani S.

Role: Operations
Industry: Retail
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Dec 2020

Pocket friendly and Efficient!

Likeliness to Recommend

9 /10

What differentiates Alexa from other similar products?

Intuitiveness

What is your favorite aspect of this product?

Search Engine Optimisation and Analytics

What do you dislike most about this product?

I have not used the product to that potential where I dislike any feature. It suits well till now.

What recommendations would you give to someone considering this product?

Make smart choice and work with Alexa rankings!

Pros

Helps Innovate
Efficient Service
Effective Service
Transparent

Alexa

What is Alexa?

Company Details

Need Assistance?

Awards & Recognition

Alexa Ratings

83 Likeliness to Recommend

92 Plan to Renew

3 Since last award

80 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+83 Net Emotional Footprint

How much do users love Alexa?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Device and Browser Analytics Capture and summarize device and browser information.

Search Engine Optimization Provides targeted recommendations for improving and optimizing a page for organic search rankings (i.e. via A/B testing or multivariate testing).

Data Visualization Visualize customer data in configurable dashboards or reports, and easily share these visualizations with decision makers.

Customer Value Analysis Predicts customer lifetime value based on past conversions.

Social Media Analytics Captures information on social signals from popular services (Twitter, Facebook, LinkedIn etc.).

Conversion Analysis The ability to capture and analyze conversion (transaction) data and conversion paths from the web or associated channels.

Audience Demographics The ability to capture, analyze and display customer demographic/firmographic data from different channels.

Audience Segmentation The ability to create and analyze discrete customer audience segments based on user-defined criteria or variables.

API Framework Move data to and from the platform and other customer interaction applications (i.e. Marketing Automation) with ease.

Paid Search Integration Integrates with popular search advertising services (i.e. AdWords) and can make predictive recommendations around areas like keywords.

Customer Journey Modelling The ability to effectively model and display customer behaviors or journeys through multiple channels and touchpoints.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Alexa Reviews

Shivani S.

Pocket friendly and Efficient!

Likeliness to Recommend

Pros

3
Since last award

1
Since last award

Feature Ratings

Device and Browser Analytics

Search Engine Optimization

Data Visualization

Customer Value Analysis

Social Media Analytics

Conversion Analysis

Audience Demographics

Audience Segmentation

API Framework

Paid Search Integration

Customer Journey Modelling

Vendor Capability Ratings

Ease of Data Integration

Ease of Implementation

Business Value Created

Breadth of Features

Usability and Intuitiveness

Ease of IT Administration

Vendor Support

Product Strategy and Rate of Improvement

Ease of Customization

Availability and Quality of Training

Quality of Features