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Alexa’s competitor analysis uncovers actionable marketing strategies to drive more traffic.
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Real user data aggregated to summarize the product performance and customer experience.
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83 Likeliness to Recommend
92 Plan to Renew
3
Since last award
80 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+83 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Alexa?
Pros
- Appreciates Incumbent Status
- Effective Service
- Performance Enhancing
- Respectful
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Device and Browser Analytics
Search Engine Optimization
Data Visualization
Customer Value Analysis
Social Media Analytics
Conversion Analysis
Audience Demographics
Audience Segmentation
API Framework
Paid Search Integration
Customer Journey Modelling
Vendor Capability Ratings
Ease of Data Integration
Ease of Implementation
Business Value Created
Breadth of Features
Usability and Intuitiveness
Ease of IT Administration
Vendor Support
Product Strategy and Rate of Improvement
Ease of Customization
Availability and Quality of Training
Quality of Features
Alexa Reviews
Shilpi P.
- Role: Consultant
- Industry: Other
- Involvement: Initial Implementation
Submitted May 2021
Difficult implementation
Likeliness to Recommend
What differentiates Alexa from other similar products?
It has multiple features
What is your favorite aspect of this product?
It understand most of the words
What do you dislike most about this product?
need to learn organization related vocabulary
What recommendations would you give to someone considering this product?
Its a good buy for a company
Pros
- Includes Product Enhancements
- Efficient Service
- Effective Service
- Saves Time
Cons
- Under Delivered
A.K.M Mahmudul I.
- Role: Sales Marketing
- Industry: Banking
- Involvement: End User of Application
Submitted Mar 2021
Easy to use but lack of feature
Likeliness to Recommend
What differentiates Alexa from other similar products?
Ranking Cost
What is your favorite aspect of this product?
Price Easy to use Ux Ranking
What do you dislike most about this product?
Features Lack of report format
What recommendations would you give to someone considering this product?
Price Report formate
Pros
- Enables Productivity
- Respectful
- Acts with Integrity
- Client's Interest First
Sanyam J.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Jan 2021
Smart SEO Tool
Likeliness to Recommend
What differentiates Alexa from other similar products?
SMart SEO Tools are available.
What is your favorite aspect of this product?
Intuitive Dashboard.
What do you dislike most about this product?
Takes a bit time to grasp.
What recommendations would you give to someone considering this product?
Before going for Alexa Page ranking tool, you should study the working of the the tool to get most out of it.
Pros
- Reliable
- Trustworthy
- Unique Features
- Inspires Innovation