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Data Quadrant Awards 2018

Social Media Management


SoftwareReviews names eClincher, Oracle Social Cloud, and HubSpot Marketing Hub (Social) as Social Media Management Data Quadrant Award Winners.


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Social Media Management

Data Quadrant

Data Quadrants are proudly founded in 100% user review data and are free of traditional "magical" components such as market presence and analyst opinion, which are opaque in nature and may be influenced by vendor pressure, financial or otherwise.

The SoftwareReviews Data Quadrant evaluates and ranks products based on feedback from IT and business professionals. The placement of a software in the Data Quadrant indicates its relative ranking as well as its categorization.

Read The In-Depth Report

A thorough evaluation and ranking of all software in an individual category to compare software across every dimension.

  • user satisfaction rankings
  • |
  • vendor capability comparisons
  • |
  • business value scores
  • |
  • individual feature evaluations
  • |
  • emotional connection to products
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30+ pages

Social Media Management Data Quadrant

Note Software product placement is based on the scores provided by users, recency of the reviews, and review volume. Axes are dynamically adjusted based on the minimum and maximum values in the data set.

Evaluate the Complete

Software Experience

When distilled down, the software experience is shaped by both the experience with the software and the relationship with the vendor. Evaluating enterprise software along these two dimensions provides a comprehensive understanding of the product and helps identify vendors that can deliver on both.

Product Features and Satisfaction

The satisfaction is captured in the overall satisfaction score, which is driven by the likelihood of users to recommend the software, combined with user satisfaction across top product features.

Vendor Experience and Capabilities

The vendor relationship is calculated in a weighted average of the satisfaction scores tied to vendor capabilities (e.g. software implementation, training, customer support, product roadmap) as well as emotional response ratings toward the vendor (e.g. trustworthy, respectful, fair).

Gold Medalists


eClincher Inc.

eClincher

eClincher offers complete management of social media presence including publishing, smart inbox, engagement, monitoring, suggested content and analytics across multiple channels. It is simple, effective and a massive time saver. Top ranked by users!

8.9

Composite
Score

Composite
Score

+93

Emotional
Footprint

Emotional
Footprint

90%

Likeliness to
Recommend

Likeliness
to Recommend

Badge Winner
21Reviews

Oracle*

Oracle Social Cloud

Oracle Social Cloud is a cloud service that helps you manage and scale your relationship with customers on social media channels. Oracle has integrated the best-in-class social relationship management (SRM) components - social listening, social engagement, social publishing, social content & apps, and social analytics - into one unified cloud service to give you the most complete SRM solution on the market.

8.2

Composite
Score

Composite
Score

+82

Emotional
Footprint

Emotional
Footprint

82%

Likeliness to
Recommend

Likeliness
to Recommend

Badge Winner
27Reviews

Hubspot

HubSpot Marketing Hub (Social)

From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

8.2

Composite
Score

Composite
Score

+77

Emotional
Footprint

Emotional
Footprint

85%

Likeliness to
Recommend

Likeliness
to Recommend

Badge Winner
20Reviews

Vendor Capability Awards


Availability and Quality of Training

eClincher

Badge Winner

Breadth of Features

eClincher

Badge Winner

Business Value Created

eClincher

Badge Winner

Ease of Customization

sproutsocial

Badge Winner

Ease of Data Integration

eClincher

Badge Winner

Ease of IT Administration

eClincher

Badge Winner

Ease of Implementation

eClincher

Badge Winner

Product Strategy and Rate of Improvement

eClincher

Badge Winner

Quality of Features

eClincher

Badge Winner

Usability and Intuitiveness

eClincher

Badge Winner

Vendor Support

eClincher

Badge Winner

Vendor Capability Awards


Availability and Quality of Training

eClincher


Breadth of Features

eClincher


Business Value Created

eClincher


Ease of Customization

sproutsocial


Ease of Data Integration

eClincher


Ease of IT Administration

eClincher


Ease of Implementation

eClincher


Product Strategy and Rate of Improvement

eClincher


Quality of Features

eClincher


Usability and Intuitiveness

eClincher


Vendor Support

eClincher


Other Evaluated Vendors


Zoho

Zoho Social

Zoho Social is a complete social media management tool for growing businesses & agencies. It helps you schedule posts, monitor mentions, create unlimited reports, and more. Zoho Social is from Zoho.com—a suite of 40+ products trusted by 30+ Mn users.

8.0

Composite
Score

Composite
Score

+84

Emotional
Footprint

Emotional
Footprint

74%

Likeliness to
Recommend

Likeliness
to Recommend

22Reviews

Sprout Social

sproutsocial

People increasingly turn to social media to engage with your business. Sprout Social gives you the most powerful tools available to personally connect with customers, solve issues and create brand advocates.

7.6

Composite
Score

Composite
Score

+76

Emotional
Footprint

Emotional
Footprint

75%

Likeliness to
Recommend

Likeliness
to Recommend

48Reviews

Hootsuite

Hootsuite Social Media Management

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.

7.4

Composite
Score

Composite
Score

+73

Emotional
Footprint

Emotional
Footprint

78%

Likeliness to
Recommend

Likeliness
to Recommend

73Reviews

Sprinklr

Sprinklr Social Media

Sprinklr's social media management platform is purpose-built for enterprise deployment and integration. It makes social media a core function for every one of your business lines, including Sales, Marketing, Customer Service, PR, Events, and Crisis Management.

7.2

Composite
Score

Composite
Score

+70

Emotional
Footprint

Emotional
Footprint

74%

Likeliness to
Recommend

Likeliness
to Recommend

44Reviews

Salesforce

Salesforce Marketing Cloud (Social Studio)

Make the most of every customer interaction — creating personalized, cross-channel customer journeys that deliver exceptional brand experiences across email, mobile, social, Web, and more using Salesforce's Marketing Management solutions.

6.8

Composite
Score

Composite
Score

+56

Emotional
Footprint

Emotional
Footprint

74%

Likeliness to
Recommend

Likeliness
to Recommend

13Reviews

Sysomos

Sysomos

Sysomos brings business intelligence to social media, providing instant and unlimited access to all social media conversations to quickly see what's happening, why it's happening, and who's driving the conversations.

6.6

Composite
Score

Composite
Score

+54

Emotional
Footprint

Emotional
Footprint

70%

Likeliness to
Recommend

Likeliness
to Recommend

44Reviews

For the full press release, click here. For the full list of vendors in this space, click here.

About Gold Medal Awards and Software Reports

SoftwareReviews Gold Medal Awards recognize outstanding vendors in the technology marketplace as evaluated by their users. Gold Medals are the capstone of an in-depth software evaluation report, and awarded using a proprietary, transparent methodology based on a composite satisfaction score that averages four different areas of evaluation: Net Emotional Footprint, Vendor Capabilities, Product Features, and Likeliness to Recommend. The Net Emotional Footprint Score measures user emotional response ratings of the vendor (e.g. trustworthy, respectful, fair).

Software Reports present comprehensive evaluations of software vendors on the above elements. Software buyers can use this data to make more informed, data-driven software purchasing and renewal decisions.

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