In Partnership With SelectHub
What is Zoho CRM?
Zoho CRM gives you a 360-degree view of your complete sales cycle and pipeline. Identify trends, spot opportunities, increase efficiency, and reduce costs with the right answers. Zoho CRM is an online customer relationship management software for managing your sales, marketing, support in a single system. Zoho CRM helps businesses of all sizes build excellent customer relationships, with features like an inbuilt AI sales assistant, sales pipeline management, marketing automation, analytics, and more.
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Zoho CRM Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
100 Plan to Renew
88 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+96 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Zoho CRM?
Pros
- Helps Innovate
- Caring
- Fair
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Collaboration
Lead Management
Sales Management
Activity and Workflow Management
Customer Service Management
Account and Contact Management
Analytics and Reporting
Marketing Management
Telephony and Call Center Management
Mobile
Quote Contract and Proposal
Vendor Capability Ratings
Ease of Data Integration
Ease of Customization
Ease of Implementation
Quality of Features
Business Value Created
Ease of IT Administration
Breadth of Features
Usability and Intuitiveness
Availability and Quality of Training
Vendor Support
Product Strategy and Rate of Improvement
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Zoho CRM Reviews
Bruno G.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2026
Centralize customer interactions
Likeliness to Recommend
What differentiates Zoho CRM from other similar products?
In terms of its impact on the sales and marketing teams, the benefits are quite noticeable, as it helps keep lead tracking much more organized. Previously, a lot of information would get stuck in spreadsheets or internal notes; with the CRM, however, you can easily see exactly which stage each opportunity is in and what interactions have taken place with the client. This also helps improve follow-up efforts and ensures that the team doesn't let any opportunities fall through the cracks in the pipeline. From the marketing side, it’s equally beneficial because you can link specific campaigns to actual sales results.
What is your favorite aspect of this product?
One thing I really like about Zoho CRM is that it gives you a significant amount of control over the entire sales pipeline without having to rely too heavily on the technical team. You can customize many fields, stages, and automations to tailor the system to your company's specific sales process. I also appreciate that you can view leads, opportunities, team activity, and marketing campaigns all in one place; for someone who needs to oversee the entire commercial landscape, this is extremely helpful. Another positive aspect is that it integrates seamlessly with various tools within the Zoho ecosystem.
What do you dislike most about this product?
Now, to be honest, there are times when the system can feel a bit clunky or not quite as intuitive as one might hope, especially when you are configuring more advanced settings. Some parts of the interface aren't entirely clear at first, and the onboarding process for new users can take a little extra time. I also feel that certain reports, while available, require a fair amount of configuration to truly provide the specific insights you need as a sales director. It’s not impossible to achieve, but there is definitely a learning curve involved.
What recommendations would you give to someone considering this product?
I would primarily recommend this to medium and large-sized businesses that need a highly flexible CRM solution without having to pay more premium prices often associated with other, more well-known platforms that have less features than this tool. It’s an excellent choice if your team is looking to better structure its sales process and gain greater visibility into the pipeline. That said, I do believe it’s crucial to dedicate sufficient time upfront to configure it properly; if it isn't structured correctly right from the start, things can quickly become a bit disorganized down the road.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
Please tell us why you think this review should be flagged.
Manoj R.
- Role: Consultant
- Industry: Consulting
- Involvement: IT Development, Integration, and Administration
Submitted Jan 2026
Zoho CRM a top product
Likeliness to Recommend
What differentiates Zoho CRM from other similar products?
It meet the industry requirements and constant evolution
What is your favorite aspect of this product?
Its features and Automations
What do you dislike most about this product?
No dislikes in the product
What recommendations would you give to someone considering this product?
Just go for the product purchase if planning
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Rakesh K.
- Role: Consultant
- Industry: Consulting
- Involvement: IT Development, Integration, and Administration
Submitted Sep 2025
Easy to use CRM
Likeliness to Recommend
What differentiates Zoho CRM from other similar products?
It is very eay to understand and is user-friendly.
What is your favorite aspect of this product?
User-friendly interface and easy to navigate screens
What do you dislike most about this product?
Nothing to dislike
What recommendations would you give to someone considering this product?
Value for money
Pros
- Enables Productivity
- Caring
- Saves Time
- Fair
Please tell us why you think this review should be flagged.
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