Semrush Customer Reviews 2024

Semrush

8.7 /10

36 Reviews Write a Review

Claim Software

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence. Semrush in numbers: - Over 808 million unique domains monitored for 142 geo databases - Over 43 trillion backlinks - 20 billion keywords - Over 7 million users who have tried Semrush

Company Details

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

91 Likeliness to Recommend

1
Since last award

100 Plan to Renew

78 Satisfaction of Cost Relative to Value

3
Since last award

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Emotional Footprint Overview

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

0% Negative

6% Neutral

94% Positive

Pros

Helps Innovate
Reliable
Performance Enhancing
Continually Improving Product

Feature Ratings

Average 83

Audience Demographics

Data Visualization

Audience Segmentation

Conversion Analysis

Real Time Workflow Automation

Metadata Management

Customer Journey Modelling

API Framework

Predictive Analytics

Cross Channel Attribution Analysis

Anomaly Detection

Vendor Capability Ratings

Average 82

Ease of Implementation

Quality of Features

Breadth of Features

Ease of Data Integration

Business Value Created

Ease of IT Administration

Product Strategy and Rate of Improvement

Vendor Support

Ease of Customization

Usability and Intuitiveness

Availability and Quality of Training

Also Featured in...

Website Analytics

Score 8.9

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Search Engine Optimization

Score 8.8

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Semrush Reviews

Cam M.

Role: Operations
Industry: Media
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Apr 2024

Defeat Google, Advance Your Business With SEMRush

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

The data visualization, error counters, and overall ability to navigate through each and every one of our pieces with an intense level of detail has opened up much more content opportunities for us

What is your favorite aspect of this product?

The audience engagement portion and traffic funnel, allowing us to see where and why people are coming to our site

What do you dislike most about this product?

The lack of analytics around some of our lower-ranking content; but again this is understandable

What recommendations would you give to someone considering this product?

You can defeat Google and rank in search much faster with SEMRush -- it's worth it

Pros

Helps Innovate
Reliable
Performance Enhancing
Enables Productivity

Sai P.

Role: Sales Marketing
Industry: Media
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jan 2024

SEMrush simplifies SEO.

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

Semrush is a tool that I use to better understand the complicated world of SEO (Search Engine Optimization). By monitoring and tracking certain keywords, I can make informed decisions about our website and content strategy. It allows me to gain insights into how our website is performing and how it can be improved. By analyzing the data provided by Semrush, I can identify areas for optimization and take action to improve our website's ranking on search engines.

What is your favorite aspect of this product?

I am amazed at how much I love this tool that helps me with content planning and SEO strategy. It's the first time I've used it for my job and I can't believe I ever worked without it. With this tool, I can get suggestions for titles and keywords that can help me rank better in search engines. It's like having a cheat code for SEO! I also appreciate the feature that allows me to hover over unfamiliar terms and get quick definitions. It's a genius idea that has improved my quality of life. Overall, I am very impressed with this tool.

What do you dislike most about this product?

Pro Pricing was affordable last year, but they recently doubled the price to $246, which is now too high. Please consider adjusting the pricing model.

What recommendations would you give to someone considering this product?

Semrush is a comprehensive and powerful suite of SEO, PPC, social media, and content marketing tools. It offers valuable insights and data to help you make informed decisions about your digital marketing strategy. However, it's important to consider your specific needs and experience level before diving in.

Pros

Reliable
Performance Enhancing
Enables Productivity
Trustworthy

Dirk L.

Role: Sales Marketing
Industry: Other
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jan 2024

Maybe the best competitive keyword research tool

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

Like all other SEO tools there are areas where SEMrush falls short, but when it comes to competitive keyword research it's as good as it gets. So you really wouldn't want to craft target recommendations or do competitor research without it.

What is your favorite aspect of this product?

Definitely the backlink research tool.

What do you dislike most about this product?

Probably that you can see data in the dashboards that you can't easily put in reports.

What recommendations would you give to someone considering this product?

If you're doing site audits and aren't doing local, it's your best bet.

Pros

Helps Innovate
Performance Enhancing
Enables Productivity
Unique Features

Cons

Less Effective Service
Wastes Time
Vendor's Interest First

Semrush

What is Semrush?

Company Details

Need Assistance?

Awards & Recognition

2024 Emotional Footprint Champion

Semrush Ratings

91 Likeliness to Recommend

1 Since last award

100 Plan to Renew

78 Satisfaction of Cost Relative to Value

3 Since last award

Emotional Footprint Overview

+90 Net Emotional Footprint

How much do users love Semrush?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Audience Demographics Capture, analyze and display demographic data from customer interaction channels.

Data Visualization Visualize customer data in configurable dashboards or reports, and easily share these visualizations with decision makers.

Audience Segmentation The ability to create and analyze discrete customer audience segments based on user-defined criteria or variables.

Conversion Analysis Capture and analyze conversion data and conversion paths from multiple channels.

Real Time Workflow Automation The ability to create rules-based workflows and trigger certain actions (i.e. re-marketing) based on audience segments or behavioural cues.

Metadata Management Easily manage metadata associated with customer data or audience segments.

Customer Journey Modelling Model and display customer behaviors or journeys through multiple channels (web, e-mail, social).

API Framework The platform provides the ability to move data to and from the solution and other customer interaction applications (i.e. CRM) with ease.

Predictive Analytics The ability to make predictions about audience behavior based on historical data and machine learning.

Cross Channel Attribution Analysis The ability to estimate and report on conversion contributions to revenue.

Anomaly Detection The ability to identify and classify anomalous patterns in customer or transactional datasets.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Also Featured in...

Website Analytics

Search Engine Optimization

Semrush Reviews

Cam M.

Defeat Google, Advance Your Business With SEMRush

Likeliness to Recommend

Pros

Sai P.

SEMrush simplifies SEO.

Likeliness to Recommend

Pros

Dirk L.

Maybe the best competitive keyword research tool

Likeliness to Recommend

Pros

Cons

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Feature Ratings

Audience Demographics

Data Visualization

Audience Segmentation

Conversion Analysis

Real Time Workflow Automation

Metadata Management

Customer Journey Modelling

API Framework

Predictive Analytics

Cross Channel Attribution Analysis

Anomaly Detection

Vendor Capability Ratings

Ease of Implementation

Quality of Features

Breadth of Features

Ease of Data Integration

Business Value Created

Ease of IT Administration

Product Strategy and Rate of Improvement

Vendor Support

Ease of Customization

Usability and Intuitiveness

Availability and Quality of Training