What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceSemrush Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Semrush.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
98 Plan to Renew
82 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+94 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Data Visualization
Audience Demographics
Audience Segmentation
API Framework
Metadata Management
Real Time Workflow Automation
Customer Journey Modelling
Predictive Analytics
Conversion Analysis
Anomaly Detection
Cross Channel Attribution Analysis
Vendor Capability Ratings
Quality of Features
Ease of Implementation
Ease of Data Integration
Breadth of Features
Business Value Created
Ease of Customization
Ease of IT Administration
Product Strategy and Rate of Improvement
Vendor Support
Usability and Intuitiveness
Availability and Quality of Training
Also Featured in...
Semrush Reviews
Elias R.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Nov 2023
Best Software for SEO and Social Media Management
Likeliness to Recommend
What differentiates Semrush from other similar products?
Semrush is an amazing tool for SEO, Social Media Management and Market Research. Other products just seem incomplete or simply not well implemented. Semrush on the other hand is perfect as it has every feature we need in order to create a strong SEO strategy, manage our social media accounts or do market research when we wan to launch a new campaign for a new service. It is super practical and its easy to use interface makes the learning curve less difficult. Love the tool overall.
What is your favorite aspect of this product?
The SEO tools for keword research, backlink checks and site audit. With Semrush we can easily check our site's health and make improvements in order to rank higher on search engines. The fact that we can also manage our socials is a game changer considering we do a lot of content marketing and we are constantly posting on social media.
What do you dislike most about this product?
At the time I haven't found anything I dislike. I'm very satisfied with Semrush and would recommend 100%. It is an extremely useful tool and if you're looking to grow online, this is the way to go. Semrush will provide insights that will help decision making, allow you to make adjustments in your strategy and pave the way to reach your goals.
What recommendations would you give to someone considering this product?
I recommend anyone looking to get their brand online to try Semrush, they have courses about how to use the toolkit and the basics of SEO. With the courses and the tool, you have all you need to succeed in your online journey. Depending on what you want to achieve, you may use some tools more often, but in any case you will always have all you need in a single place.
Pros
- Reliable
- Performance Enhancing
- Trustworthy
- Unique Features
Please tell us why you think this review should be flagged.
Leo C.
- Role: C-Level
- Industry: Education
- Involvement: IT Leader or Manager
Submitted Nov 2023
Fantastic for SEO growth, but pricey for beginner
Likeliness to Recommend
What differentiates Semrush from other similar products?
The breadth of features that are available, in particular their free plan.
What is your favorite aspect of this product?
The keyword research tool, it saves lots of time and effort when creating an organic marketing strategy.
What do you dislike most about this product?
Lots of the features are beginning to go behind a paywall, such as their social integrations. They need more competitive pricing for small businesses.
What recommendations would you give to someone considering this product?
Set up a free account as there will be useful tools in there for you, but think about whether the high price for the paid version will be worthwhile as it is very steep.
Pros
- Helps Innovate
- Reliable
- Saves Time
- Security Protects
Cons
- Charges for Enhancements
- Less Efficient Service
- Vendor Friendly Policies
Please tell us why you think this review should be flagged.
Sam K.
- Role: Sales Marketing
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Nov 2023
My Experience with Semrush
Likeliness to Recommend
What differentiates Semrush from other similar products?
Compared to other products, semrush has more features and is easy to use.
What is your favorite aspect of this product?
My favorite is the traffic analytics tool and the backlinks analytics tool. Through this we can know what our competitors are doing in the market
What do you dislike most about this product?
Nothing major. But recently they disconnected the post tracking tool. It was one of the most helpful tools for me.
What recommendations would you give to someone considering this product?
Compared to other tools, it has a lot of features. And the price is low, So i recommend semrush to others
Pros
- Performance Enhancing
- Appreciates Incumbent Status
- Helps Innovate
- Continually Improving Product
Please tell us why you think this review should be flagged.
Get Instant Access<br>to this Report
Get Instant Access
to this Report
Unlock your first report with just a business email. Register to access our entire library.
© 2025 SoftwareReviews.com. All rights reserved.
