What is Looker?

Looker is a platform for data that streamlines the data supply chain to create actionable information. It allows any organization to extract value from their data at web-scale, delivers powerful purpose built applications to address the needs of specific teams, and provides a flexible, embedded analytics framework with Powered by Looker.

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Awards & Recognition

Looker won the following awards in the Sales Analytics category

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Looker Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Looker.

86 Likeliness to Recommend

97 Plan to Renew

79 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+92 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Looker?

3% Negative
4% Neutral
93% Positive

Pros

  • Over Delivered
  • Trustworthy
  • Fair
  • Altruistic

Feature Ratings

Average 85

Dashboard

90

Pipeline Planning

88

Data Ingestion and Interoperability

85

Predictive Time-Series Reporting & Analytics

85

Visual Pipeline Monitoring

84

Collaboration

84

Territory Analytics and Management

83

Predictive Sales Forecasting

83

Scenario Analysis

83

Intelligent Alerts and Notifications

82

Artificial Intelligence-Based Insights

77

Vendor Capability Ratings

Average 82

Ease of IT Administration

88

Quality of Features

87

Business Value Created

87

Breadth of Features

85

Ease of Data Integration

83

Ease of Customization

81

Product Strategy and Rate of Improvement

80

Usability and Intuitiveness

80

Vendor Support

80

Ease of Implementation

79

Availability and Quality of Training

77

Looker Reviews

Aimee V.

  • Role: Operations
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jan 2022

Levels the data-driven playing field

Likeliness to Recommend

10 /10

What differentiates Looker from other similar products?

Looker is different from Mode or Tableau in its plug-and-play simplicity of use for non-technical team members. Once fields and dimensions are set up, users don't need knowledge of SQL to research, analyze, plan, and predict using their organization's powerful data. For those who want to take it a step further, developing is straightforward, making it a great product for those with career growth aspirations in analytics without as much experience needed.

What is your favorite aspect of this product?

I love how accessible everything is. Anyone on the team can answer basically any question with a quick query.

What do you dislike most about this product?

People who are more experienced with SQL may find other options, such as Mode, simpler to query. If an organization uses Looker along with another product, there is risk of an information bottleneck. It's important that more advanced data analysts spend time with the product to ensure that ease and access of data breaks down information barriers between departments and team members of different skill levels.

What recommendations would you give to someone considering this product?

Make sure someone in the organization identified to take the time to understand and develop Looker, and someone will be available to continuously reevaluate tables and joins as your product grows. Support is extremely helpful, but an internal champion or two will ensure that everyone is up and running and has access to everything they need all the time.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Neil A.

  • Role: Information Technology
  • Industry: Finance
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jan 2022

Helped us visualise everything we need to know

Likeliness to Recommend

9 /10

What differentiates Looker from other similar products?

Easy to use and intuitive UI. The ability to create dashboards and customise them however you feel makes it a perfect tool for sales, finance, product, accounts and C-suite

What is your favorite aspect of this product?

The power to harness everything we have in our database to make quick to market decisions without relying on development resources.

What do you dislike most about this product?

Not much I do not like about this product, pulling huge data dumps has slow load times but that's not necessarily Looker's fault. I do think the dashboard customisations could be better.

What recommendations would you give to someone considering this product?

I'd recommend just going all in on this product, i have used many data visualisation tools in the past and this does the job and more.

Pros

  • Performance Enhancing
  • Enables Productivity
  • Saves Time
  • Acts with Integrity
  • Role: Information Technology
  • Industry: Retail
  • Involvement: Business Leader or Manager
Validated Review
Anonymous Reviewer

Submitted Jan 2022

Enable self-service analytics in your company

Likeliness to Recommend

9 /10

Pros

  • Continually Improving Product
  • Reliable
  • Caring
  • Respectful

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