Brevo
8.9 /10

What is Brevo?

Brevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

Company Details


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Awards & Recognition

Brevo won the following awards in the SMS Marketing category

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Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

93 Likeliness to Recommend

2
Since last award

98 Plan to Renew

1
Since last award

92 Satisfaction of Cost Relative to Value

4
Since last award


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Emotional Footprint Overview

+96 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

4% Negative
0% Neutral
96% Positive

Pros

  • Client's Interest First
  • Includes Product Enhancements
  • Performance Enhancing
  • Enables Productivity

Feature Ratings

Average 84

Scheduled Messaging

90

Loyalty Promotions Management

89

Social Media Marketing Management

87

Mobile Marketing Management

86

Communication Archive

86

Marketing Analytics

86

Mobile Payments

85

Opt-in

85

Application Integration

84

Text Messaging

84

Surveys Feedback

80

Vendor Capability Ratings

Average 84

Business Value Created

92

Ease of Implementation

87

Usability and Intuitiveness

86

Ease of IT Administration

85

Breadth of Features

85

Ease of Customization

85

Quality of Features

83

Product Strategy and Rate of Improvement

83

Ease of Data Integration

83

Availability and Quality of Training

80

Vendor Support

77

Brevo Reviews

Raghu M.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2024

Delivers SMS faster and at an affordable pricing

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

The Implementation of Bulk SMS and OTP sending using Brevo makes it a complete unique solution for product marketing, promotion and authentication purposes

What is your favorite aspect of this product?

I like the SMS sending feature of BREVO, which is easy to use and to schedule of when to send the SMS and also configuring WhatsApp marketing templates is easier with Brevo

What do you dislike most about this product?

Each service is charged independently for example SMS sending, Email sending and WhatsApp marketing are all charged independently by topping up credits and yet you still need to upgrade to a premium plan which makes Brevo an expensive tool to use for marketing and business communication

What recommendations would you give to someone considering this product?

There is a lot of support from this tool and I would recommend the solution

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity

Soumaya M.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2024

Easy to use with fantastic features

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

It has open API which we use directly from our system to manage our contact list, marketing automations without logging in Brevo or getting worried of how our data is processed alongside with the data of our subscribers

What is your favorite aspect of this product?

Brevo is easy to use and to understand with a professional customer care team who responds to technical questions on time without delay and also the tool comes at a pricey cost

What do you dislike most about this product?

Using the email marketing feature tend to be risky as often they would suspend the campaigns without a prior reason until when you contact them, that is when they can unsuspend the campaign claiming the system flagged it suspicious

What recommendations would you give to someone considering this product?

Since Brevo is cheap and easy to use for any novice, I would recommend the tool

Pros

  • Trustworthy
  • Caring
  • Acts with Integrity
  • Generous Negotitation

Husnah A.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2024

Brevo is a professional marketing tool

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

Brevo is scalable enough and comes with multiple functions, has the live chat tool which one can use to offer live chat on the website, Has the Whatsapp marketing feature which we are currently using to send Whatsapp marketing to our subscribers and the emailing system for sending email campaigns and all comes at the same pricing

What is your favorite aspect of this product?

I like the Whatsapp Marketing feature, it has simple features to use like interactive bot which I use to offer cognitive interactive campaigns to our subscribers through Whatsapp that helps us to create a positive engagement with our clients.

What do you dislike most about this product?

We often get issues sending email campaigns as most emails do not get delivered on time and they would bounce back even if we have enough credit on our Brevo account. They do not have email validity checker feature which we can use to detect invalid emails so we can optimize our campaigns and increase it is delivery score

What recommendations would you give to someone considering this product?

Brevo is easy to use and comes with more templates that one can use

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Efficient Service

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