What is Brandfolder?
Brandfolder is a visually-elegant and user-friendly Digital Asset Management software that allows marketers and creatives across industries to maximize their brand management potential. With its cloud-first architecture, users can organize, manipulate, distribute, and analyze their most important digital collateral from a single source of truth. With advanced AI-powered smart search, asset editing and manipulation, annotated workflow with approvals and notifications, and actionable brand insights, Brandfolder’s feature suite amplifies cross-team collaboration and productivity, and empowers external users to access the content they need with unprecedented ease.
Company Details
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86 Likeliness to Recommend
2
Since last award
100 Plan to Renew
80 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+95 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Brandfolder?
Pros
- Performance Enhancing
- Continually Improving Product
- Reliable
- Respectful
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Digital Asset Sharing
Collaboration
Permissions and Access Right Management
Automation of Metadata Creation
Cloud Offering
Workflow and Approval Management
Digital Asset Findability
Content Capture
Integration
Version Management
In System Content Views
Vendor Capability Ratings
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Quality of Features
Product Strategy and Rate of Improvement
Business Value Created
Ease of Implementation
Availability and Quality of Training
Vendor Support
Breadth of Features
Usability and Intuitiveness
Brandfolder Reviews
Jendrik H.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted Jul 2022
One of the most dependable DAM systems
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
In fact, since the day we connected Brandfolder with our CMS, the entire flow and process of managing and sharing digital assets across many platforms has been sped up and simplified in our business. Shared files may be used in all of the programs and software that we use every day, both online and offline, and the permissions can be set, which is a really helpful feature.
What is your favorite aspect of this product?
It is the most advanced and one of the most dependable DAM systems on the market that offers an interesting, straightforward UI and more useful features. Using a single credible connection, all assets may be distributed across many platforms. As a result, integrating Brandfolder with other platforms is made simpler. We can now cleverly manage the whole content lifecycle of our marketing plan thanks to the connectivity between Brandfolder and Contentstack!
What do you dislike most about this product?
Sincerely, I can declare that Brandfolder does not have major cons for me. Little bugs are there, but they are negotiable. There are several features that our team feels we should have but which are missing. Although the Brandfolder team frequently releases new features and is very receptive to user feedback, one of our primary complaints has not yet been addressed, don't know why!
What recommendations would you give to someone considering this product?
Brandfolder is an effective DAM application for managing brands. Your globally scattered teams can quickly develop, publish, and distribute content. Large-scale marketing initiatives may now be carried out by cross-functional teams thanks to its connectivity with multiple third-party apps.
Pros
- Helps Innovate
- Enables Productivity
- Effective Service
- Inspires Innovation
Aashish S.
- Role: Sales Marketing
- Industry: Media
- Involvement: End User of Application
Submitted Dec 2021
Very user-friendly!
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
User-friendliness compared to competitors.
What is your favorite aspect of this product?
Easy of use
What do you dislike most about this product?
Features and upgrades
What recommendations would you give to someone considering this product?
It is very easy to use right away!
Pros
- Reliable
- Enables Productivity
- Trustworthy
- Efficient Service
Jeff M.
- Role: Information Technology
- Industry: Transportation
- Involvement: End User of Application
Submitted Mar 2021
Digital and Collaborative Application
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
Brandfolder has a collaborative feature, that supports people to work as a team, and supports different talents. Again, Brandfolder integration with several other asset management programs makes the tool efficient.
What is your favorite aspect of this product?
Brandfolder has a professional team, with huge knowledge base, making the work of our clients easy. Also, on asset management, there is saving of many production resources. Finally, Brandfolder is a communication agent, always in support for greatness.
What do you dislike most about this product?
Brandfolder has supported the content management role, and in terms of hate, Brandfolder is not in that class. What customers bought the tool for is fully operational.
What recommendations would you give to someone considering this product?
Brandfolder has shown us the right strategies to digitally manage the many assets that a company runs. Further, Brandfolder is very prepared, to gain new customers, and they end up exploring the goodness of the tool.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
