What is Brandfolder?
Brandfolder is a visually-elegant and user-friendly Digital Asset Management software that allows marketers and creatives across industries to maximize their brand management potential. With its cloud-first architecture, users can organize, manipulate, distribute, and analyze their most important digital collateral from a single source of truth. With advanced AI-powered smart search, asset editing and manipulation, annotated workflow with approvals and notifications, and actionable brand insights, Brandfolder’s feature suite amplifies cross-team collaboration and productivity, and empowers external users to access the content they need with unprecedented ease.
Company Details
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86 Likeliness to Recommend
2
Since last award
100 Plan to Renew
80 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+95 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Brandfolder?
Pros
- Performance Enhancing
- Continually Improving Product
- Reliable
- Respectful
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Digital Asset Sharing
Collaboration
Permissions and Access Right Management
Automation of Metadata Creation
Cloud Offering
Workflow and Approval Management
Digital Asset Findability
Content Capture
Integration
Version Management
In System Content Views
Vendor Capability Ratings
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Quality of Features
Product Strategy and Rate of Improvement
Business Value Created
Ease of Implementation
Availability and Quality of Training
Vendor Support
Breadth of Features
Usability and Intuitiveness
Brandfolder Reviews
ANIKET K.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Dec 2023
Brand Management with Intuitive Solutions
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
Brandfolder sets itself apart by offering a user-friendly interface, robust organisation features, and seamless collaboration tools, providing a comprehensive and intuitive solution for brand management that distinguishes it from other similar products.
What is your favorite aspect of this product?
My favorite aspect of Brandfolder is its intuitive design and the ability to streamline brand assets, enabling efficient collaboration and ensuring consistent brand representation across various channels.
What do you dislike most about this product?
While Brandfolder excels in brand management, the absence of certain advanced analytics features could be a limitation for users seeking in-depth insights into asset performance and user engagement.
What recommendations would you give to someone considering this product?
i will recommend this to mid scale startup
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
Sonja b.
- Role: Operations
- Industry: Other
- Involvement: End User of Application
Submitted May 2023
Fantastic product
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
It has enabled us centralize assets ranging from images and videos Thr platform is generally intuitive and has multiple options for filtering
What is your favorite aspect of this product?
I like how it has good support system it Is user friendly especially for first time users
What do you dislike most about this product?
I have totally nothing to state as a dislike I really enjoy using this product it is the best
What recommendations would you give to someone considering this product?
It is cost effective It is user friendly
Pros
- Helps Innovate
- Reliable
- Effective Service
- Saves Time
Shaun R.
- Role: Sales Marketing
- Industry: Media
- Involvement: IT Leader or Manager
Submitted Feb 2023
Simple file upload elements and folder names
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
Images and digital materials could be distributed around our team members much more quickly and easily. File transfers were simple and efficient. As digital assets are tracked and delivered, the need for one-off requests for photos has diminished.
What is your favorite aspect of this product?
It's quite straightforward and simple to use. Every member of my staff relies on it regularly. We switched over from our own in-house server, and it was a great decision. This has made us a far more efficient creative team. What more could I want for than a high-functioning team that consistently delivers excellent outcomes?
What do you dislike most about this product?
Although the negotiation process for adding new features might be tedious, the product itself is easy to take in. For filters, I'd want a bit more flexibility in terms of how and where I may arrange elements.
What recommendations would you give to someone considering this product?
In lieu of hiring a graphics guru or commissioning unique images, it's great to be able to just browse the library and pick and choose from the many options already provided.
Pros
- Helps Innovate
- Enables Productivity
- Continually Improving Product
- Reliable
