Customer Intelligence
Top Oracle Unity Customer Data Platform Alternatives and Competitors

Looking to upgrade or change your solution? Take away the guesswork and stay informed with end user feedback to identify and select the solution that best matches your needs.

Combine customer data from online, offline, and third-party sources to create a single, dynamic, real-time view of each customer. Oracle Unity Customer Data Platform applies machine learning to prescribe the best next action within any existing business processes.

7.6

Composite
Score

+90

Emotional
Footprint

31

Reviews

Best Alternatives and Competitors to Oracle Unity Customer Data Platform

Compare how Oracle Unity Customer Data Platform stacks up to the competition in the areas that matter most to real users to short list options that will best fit your business needs.

HubSpot

HubSpot Sales Hub

9.0

Composite
Score

+95

Emotional
Footprint

83

Reviews

Reviews Say

Compared to Oracle Unity Customer Data Platform, HubSpot Sales Hub is:

Better at Training

Easier to Use

More Innovative

More Reliable

Easier to Implement

Better at Integrating

Semrush

Semrush

8.9

Composite
Score

+95

Emotional
Footprint

81

Reviews

Reviews Say

Compared to Oracle Unity Customer Data Platform, Semrush is:

More Innovative

Better at Training

Easier to Implement

More Caring

More Reliable

Better at Integrating

Google

Google Analytics

8.8

Composite
Score

+90

Emotional
Footprint

270

Reviews

Reviews Say

Compared to Oracle Unity Customer Data Platform, Google Analytics is:

Better at Training

More Reliable

Easier to Use

Easier to Implement

Better at Integrating

More Innovative

Google

Looker

8.7

Composite
Score

+91

Emotional
Footprint

61

Reviews

Reviews Say

Compared to Oracle Unity Customer Data Platform, Looker is:

More Caring

Better at Training

More Reliable

Better at Support

Easier to Implement

Easier to Customize

Adobe Systems

Adobe Analytics

8.1

Composite
Score

+89

Emotional
Footprint

56

Reviews

Reviews Say

Compared to Oracle Unity Customer Data Platform, Adobe Analytics is:

Better at Support

More Innovative

Better at Training

Easier to Use

Better at Integrating

More Respectful

Graphext

Graphext

8.1

Composite
Score

+98

Emotional
Footprint

30

Reviews

Reviews Say

Compared to Oracle Unity Customer Data Platform, Graphext is:

Better at Training

Easier to Use

More Reliable

More Innovative

Better at Support

Easier to Implement

Microsoft Corporation

Dynamics 365 Customer Insights

7.9

Composite
Score

+91

Emotional
Footprint

36

Reviews

Reviews Say

Compared to Oracle Unity Customer Data Platform, Dynamics 365 Customer Insights is:

More Reliable

More Innovative

More Caring

Easier to Use

Better at Training

Better at Support

Audiense Ltd

Audiense Discover

7.8

Composite
Score

+96

Emotional
Footprint

23

Reviews

Reviews Say

Compared to Oracle Unity Customer Data Platform, Audiense Discover is:

More Reliable

Better at Training

More Innovative

More Transparent

Easier to Use

More Respectful

Salesforce.com Inc

Tableau

7.7

Composite
Score

+88

Emotional
Footprint

38

Reviews

Reviews Say

Compared to Oracle Unity Customer Data Platform, Tableau is:

Better at Training

Easier to Use

More Reliable

More Caring

Less Efficient

Less Transparent

Qualtrics

Qualtrics XM for Strategy & Research

7.6

Composite
Score

+81

Emotional
Footprint

33

Reviews

Reviews Say

Compared to Oracle Unity Customer Data Platform, Qualtrics XM for Strategy & Research is:

Better at Training

Easier to Implement

Easier to Use

More Innovative

Less Efficient

Less Transparent

SAP

SAP Analytics Cloud

7.3

Composite
Score

+89

Emotional
Footprint

32

Reviews

Reviews Say

Compared to Oracle Unity Customer Data Platform, SAP Analytics Cloud is:

Easier to Use

Easier to Implement

Better at Training

More Caring

Better at Integrating

Less Inspiring

Most Popular Oracle Unity Customer Data Platform Comparisons