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Data Quadrant Awards 2025

Content Marketing

SoftwareReviews names WordPress.com, Adobe Experience Manager, Decap CMS, Butter CMS, Contentful, and CoSchedule Marketing Suite as Content Marketing Data Quadrant Award Winners.

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Content Marketing

Data Quadrant

Data Quadrants are proudly founded in 100% user review data and are free of traditional "magical" components such as market presence and analyst opinion, which are opaque in nature and may be influenced by vendor pressure, financial or otherwise.

The SoftwareReviews Data Quadrant evaluates and ranks products based on feedback from IT and business professionals. The placement of a software in the Data Quadrant indicates its relative ranking as well as its categorization.

Read The In-Depth Report

A thorough evaluation and ranking of all software in an individual category to compare software across every dimension.

user satisfaction rankings
|
vendor capability comparisons
|
business value scores
|
individual feature evaluations
|
emotional connection to products

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30+ pages

Note Software product placement is based on the scores provided by users, recency of the reviews, and review volume. Axes are dynamically adjusted based on the minimum and maximum values in the data set.

Evaluate the Complete

Software Experience

When distilled down, the software experience is shaped by both the experience with the software and the relationship with the vendor. Evaluating enterprise software along these two dimensions provides a comprehensive understanding of the product and helps identify vendors that can deliver on both.

Product Features and Satisfaction

The satisfaction is captured in the overall satisfaction score, which is driven by the likelihood of users to recommend the software, combined with user satisfaction across top product features.

Vendor Experience and Capabilities

The vendor relationship is calculated in a weighted average of the satisfaction scores tied to vendor capabilities (e.g. software implementation, training, customer support, product roadmap) as well as emotional response ratings toward the vendor (e.g. trustworthy, respectful, fair).

Gold Medalists

408Reviews

Automattic

WordPress.com

WordPress is web publishing software you can use to create a beautiful website or blog. WordPress is more than a publishing platform. It’s a powerful and empowering technology built by a global community of passionate contributors, united by the spirit of freedom to create and share without barriers.

8.9

Composite
Score

+93

Emotional
Footprint

89%

Likeliness to
Recommend

Likeliness
to Recommend

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Product Report

15+
pages

55Reviews

Adobe Systems

Adobe Experience Manager

It’s a comprehensive content management solution for building websites, mobile apps, and forms. And it makes it easy to manage your marketing content and assets. Adobe Experience Manager Sites lets you create, manage, optimize, and deliver digital experiences across channels. And you can ensure that your content across web, mobile, and apps is built efficiently and delivered quickly.

8.4

Composite
Score

+89

Emotional
Footprint

90%

Likeliness to
Recommend

Likeliness
to Recommend

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Product Report

15+
pages

37Reviews

Netlify

Decap CMS

Decap is an Open source content management for your Git workflow. You can add Decap CMS to any static site generator, meta-framework, or other tool that stores content in Git.

8.4

Composite
Score

+98

Emotional
Footprint

86%

Likeliness to
Recommend

Likeliness
to Recommend

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Product Report

15+
pages

18Reviews

Butter CMS

ButterCMS is a headless content management system and blog engine that integrates easily into any new or existing web project in minutes. With ButterCMS, developers can build websites with their preferred scripting language, while marketers can easily manage website content through a straightforward user interface. With its seamless integration capabilities, ButterCMS makes it easy for teams to collaborate and create impressive websites quickly and easily.

8.4

Composite
Score

+97

Emotional
Footprint

91%

Likeliness to
Recommend

Likeliness
to Recommend

Write a Review

Product Report

15+
pages

61Reviews

Contentful

Contentful is the intelligent composable content platform that empowers brands to deliver impactful experiences at scale. It’s the modern way to manage content: Control all content from a single hub. Publish to any channel. Integrate hundreds of tools with our industry-leading app framework. Contentful’s visually engaging interfaces are tailored for every contributor — making all tools intuitive and simple for developers, editors, marketers, and writers to play an integral role in shaping and delivering compelling experiences together.

8.4

Composite
Score

+94

Emotional
Footprint

87%

Likeliness to
Recommend

Likeliness
to Recommend

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Product Report

15+
pages

19Reviews

CoSchedule

CoSchedule Marketing Suite

CoSchedule Marketing Suite is a family of agile marketing products that helps you coordinate your process, projects, and teams. It serves as a single source of truth for your marketing team. CoSchedule Marketing Suite features a series of unique workspaces, so you can organize your projects and campaigns in a way that works best for you (and your team).

8.3

Composite
Score

+97

Emotional
Footprint

91%

Likeliness to
Recommend

Likeliness
to Recommend

Write a Review

Product Report

15+
pages

Vendor Capability Awards

Breadth of Features

CoSchedule Marketing Suite

Business Value Created

CoSchedule Marketing Suite

Ease of Implementation

Contently Marketing Platform

Quality of Features

Strapi

Vendor Support

Butter CMS

Vendor Capability Awards

Breadth of Features

CoSchedule Marketing Suite

Business Value Created

CoSchedule Marketing Suite

Ease of Implementation

Contently Marketing Platform

Quality of Features

Strapi

Vendor Support

Butter CMS

Other Evaluated Vendors

49Reviews

Storyblok

Storyblok helps content editors focus on the job. Create, manage and publish your content everywhere, from corporate websites, e-commerce sites, mobile apps and more. Storyblok helps you to take control of your content. Keep everyone on the same page, make an edit and publish.

8.1

Composite
Score

+91

Emotional
Footprint

85%

Likeliness to
Recommend

Likeliness
to Recommend

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Product Report

15+
pages

45Reviews

Strapi

Strapi is an open-source, Node.js based, headless CMS that saves developers a lot of development time while giving them the freedom to use their favorite tools and frameworks. Strapi also enables content editors to streamline content delivery (text, images, video, etc) across any devices. It is 100% JavaScript, fully customizable and developer-first. Strapi gives developers an API (either Rest or GraphQL) to power anything from websites to mobile apps through an admin interface.

8.1

Composite
Score

+92

Emotional
Footprint

91%

Likeliness to
Recommend

Likeliness
to Recommend

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Product Report

15+
pages

19Reviews

Agility CMS

Agility is the Headless CMS for businesses seeking personalized, scalable, and future-proofed content management solutions. With an API-first approach and flexible architecture, Agility easily empowers your brand to create and distribute engaging content across channels.

8.0

Composite
Score

+91

Emotional
Footprint

88%

Likeliness to
Recommend

Likeliness
to Recommend

Write a Review

Product Report

15+
pages

34Reviews

Contently

Contently Marketing Platform

Contently is an enterprise content marketing platform that eliminates organizational silos, scales efficiently, and creates smarter, results-driving content every step of the way. Its cross-functional content calendars, campaign centers, and in-platform strategy tools align teams and create better content, faster.

8.0

Composite
Score

+90

Emotional
Footprint

87%

Likeliness to
Recommend

Likeliness
to Recommend

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Product Report

15+
pages

32Reviews

Brandwatch, Inc.

Brandwatch

Brandwatch (combined with Falcon.io) is a digital consumer intelligence company, allowing users to analyze and utilize conversations from across the web and social media. With official access to Twitter, Reddit, and Tumblr's firehose, plus data coming from 100 million other sites, Brandwatch's historical archive includes over a trillion conversations, with 501 million new ones added every day. The platform then combines queries and AI to help you parse and analyze the data that's useful to you. From there it can be chopped, sliced, and combined to find insights you can put into action.

7.9

Composite
Score

+89

Emotional
Footprint

84%

Likeliness to
Recommend

Likeliness
to Recommend

Write a Review

Product Report

15+
pages

29Reviews

Kontent.ai

Kontent drives each step of the content production process from the initial planning phase through publication and ultimately optimization. Performance analytics maximize the value of this content with insights that drive future planning efforts and the reuse of successful content across campaigns and channels.

7.6

Composite
Score

+85

Emotional
Footprint

85%

Likeliness to
Recommend

Likeliness
to Recommend

Write a Review

Product Report

15+
pages

34Reviews

Hygraph

Hygraph is a headless CMS powering content for mission-critical applications that helps you build limitless solutions rapidly with its GraphQL-native API-first approach. With Hygraph, you can manage your content, unify all your sources, and deliver content anywhere and overcome content silos with true composability.

7.6

Composite
Score

+94

Emotional
Footprint

88%

Likeliness to
Recommend

Likeliness
to Recommend

Write a Review

Product Report

15+
pages

For the full list of vendors in this space, click here.

SoftwareReviews Gold Medal Awards recognize outstanding vendors in the technology marketplace as evaluated by their users. Gold Medals are the capstone of an in-depth software evaluation report, and awarded using a proprietary, transparent methodology based on a composite satisfaction score that averages four different areas of evaluation: Net Emotional Footprint, Vendor Capabilities, Product Features, and Likeliness to Recommend. The Net Emotional Footprint Score measures user emotional response ratings of the vendor (e.g. trustworthy, respectful, fair).

Software Reports present comprehensive evaluations of software vendors on the above elements. Software buyers can use this data to make more informed, data-driven software purchasing and renewal decisions.