Write a review temporarily disabled. Our system flagged this request as potentially automated and has disabled form submission for security reasons. If you believe this is a mistake, please contact us. We’ll be happy to help resolve the issue.

ZoomInfo

ZoomInfo Sales

Composite Score

8.5 /10

CX Score

8.6 /10

39 Reviews Write a Review

Claim Software

What is ZoomInfo Sales?

ZoomInfo Sales is the modern go-to-market platform for B2B companies. We have the biggest, most accurate, and most frequently refreshed database of insights, intelligence, and purchasing intent data about companies and contacts. ZoomInfo Sales layer additional tools on top of that intelligence—such as conversation intelligence, sales engagement, and data orchestration—to help you engage with prospects and customers. By integrating all of these tools with the other key systems you use, your go-to-market teams will be more prepared and well equipped to close more deals and hit their number.

Company Details

Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

ZoomInfo Sales won the following awards in the Sales Engagement Platforms category

Filter By

2025 Emotional Footprint Champion

Latest Award, 2025

Service Experience

Latest Award, 2025

2025 Data Quadrant Champion

2025

4 Top Rated Capabilities

2 Top Rated Features

2025

Service Experience
Product Impact
Conflict Resolution

2024

9 Top Rated Capabilities

4 Top Rated Features

2024

ZoomInfo Sales Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on ZoomInfo Sales.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

97 Plan to Renew

69 Satisfaction of Cost Relative to Value

1
Since last award

{y}

{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love ZoomInfo Sales?

0% Negative

5% Neutral

95% Positive

Pros

Enables Productivity
Trustworthy
Caring
Saves Time

Feature Ratings

Average 81

Pipeline Management

CRM Integration

E-Mail Integration

E-Mail Campaign Management

Sales Analytics

Internal Sales Collaboration

Dialer Integration

Conversation Coaching

Call Management

Omnichannel Campaign Management

Next-Best-Action Recommendations

Vendor Capability Ratings

Average 81

Ease of Customization

Vendor Support

Ease of Data Integration

Ease of IT Administration

Ease of Implementation

Breadth of Features

Usability and Intuitiveness

Business Value Created

Availability and Quality of Training

Quality of Features

Product Strategy and Rate of Improvement

Also Featured in...

Lead Generation

Score 8.2

View ZoomInfo Sales in this category (opens in a new tab)

Sales Intelligence

Score 7.6

View ZoomInfo Sales in this category (opens in a new tab)

Account-Based Marketing

Score 7.1

View ZoomInfo Sales in this category (opens in a new tab)

ZoomInfo Sales Reviews

Luisito C.

Role: Sales Marketing
Industry: Consulting
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jan 2024

Complete in searching leads

Likeliness to Recommend

10 /10

What differentiates ZoomInfo Sales from other similar products?

Zoom info is a great tool that gives you recommended leads, highlight leads and it can easily import contacts and accounts in Sales force

What is your favorite aspect of this product?

Zoominfo University where in you can take courses for free

What do you dislike most about this product?

There are some leads that are not updated

What recommendations would you give to someone considering this product?

Zoominfo is a one stop shop tool especially for lead generation company and lead mining

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Cody L.

Role: Sales Marketing
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jan 2024

Zoom in on the details

Likeliness to Recommend

10 /10

What differentiates ZoomInfo Sales from other similar products?

This is a tough question, because there's so much in this space that its hard to say an idea or product is "new" or "innovative". Zoominfo does a great job of listening to its community as well as what we need. The thing that really stands out to me is the growth of Zoominfo over the past two years. I've loved the updates they've brought to the Zoominfo reachout tool!

What is your favorite aspect of this product?

My favorite aspect about this product is the sidebar while I'm scrolling profiles, leads, companies. The additional information and context about companies and leads helps me determine who I should be reaching out to!

What do you dislike most about this product?

My experience with Zoominfo at two organizations always leads me to the same prospecting process. I typically default to SalesNav for their contact database and tend to enrich that information with ZoomInfo (if available). But ZoomInfo is critical for getting those leads appropriately into our CRM and prospect engagement softwares (in this case Salesloft). I would love to see the quality of the ZoomInfo Database and UI on reporting to clear up, which would encourage me to use the database as a primary option.

What recommendations would you give to someone considering this product?

This is the best multi-purpose tool in the market to fill some of the gaps on your sales team at the moment. I've always enjoyed the ease of connectivity and imports for my leads through ZoomInfo and would highly recommend it. This product can work as a standalone without SalesNav, I just happen to enjoy the two of them in tandem moreso.

Pros

Continually Improving Product
Efficient Service
Effective Service
Caring

Cons

Commodity Features

Olga Z.

Role: Sales Marketing
Industry: Technology
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Jan 2024

Very rich product for sales teams

Likeliness to Recommend

8 /10

What differentiates ZoomInfo Sales from other similar products?

It combines the power of a huge database with the sales ops capabilities.

What is your favorite aspect of this product?

Rich dataset combined with sales operations functionality.

What do you dislike most about this product?

Should update their information more often. More integrations.

What recommendations would you give to someone considering this product?

If you need a great dataset, invest in ZoomInfo.

Pros

Helps Innovate
Reliable
Enables Productivity
Trustworthy

ZoomInfo Sales

What is ZoomInfo Sales?

Company Details

Need Assistance?

Awards & Recognition

2025 Emotional Footprint Champion

2025 Data Quadrant Champion

ZoomInfo Sales Ratings

89 Likeliness to Recommend

97 Plan to Renew

69 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+93 Net Emotional Footprint

How much do users love ZoomInfo Sales?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Pipeline Management The solution provides the ability to capture and track prospects throughout the sales lifecycle from initial unqualified lead to conversion.

CRM Integration The solution provides lockstep integration with popular CRM (or CDP) vendors.

E-Mail Integration The solution provides the ability to send and receive emails via an integrated email client, such as Outlook, or Gmail, or through the tool.

E-Mail Campaign Management The ability to execute segmented outbound e-mail campaigns to leads and prospects, leverage pre-generated e-mail templates, track and report campaign metrics.

Sales Analytics Provides dashboards, reporting and analytics tools for managing outbound lead generation campaigns, inbound prospect communications and pipeline tracking.

Internal Sales Collaboration The ability to allow sales representatives and their managers to comment on or provide annotations on objects such as call transcripts or emails.

Dialer Integration The solution provides the ability to integrate with telephony dialer systems to queue and manage outbound call campaigns.

Conversation Coaching Recordings can be ingested from traditional telephony systems or services such as WebEx, Teams or Zoom.

Call Management CRM integration, click-to-dial, call forward/record/log and many more in one place to ensure each agent can access all the information from a single place.

Omnichannel Campaign Management The solution provides the ability to manage prospect conversations via other channels such as live chat, social and SMS.

Next-Best-Action Recommendations Suggest recommended actions or next steps to sales representatives i.e. e-mail content, phone touchpoints or objection handling scripts to maximize close rates.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Also Featured in...

Lead Generation

Sales Intelligence

Account-Based Marketing

ZoomInfo Sales Reviews

Luisito C.

Complete in searching leads

Likeliness to Recommend

Pros

Cody L.

Zoom in on the details

Likeliness to Recommend

Pros

Cons

Olga Z.

Very rich product for sales teams

Likeliness to Recommend

Pros

Most Popular ZoomInfo Sales Comparisons

Salesforce Agentforce Sales

HubSpot Sales Hub

Apollo.io

Salesloft

Outreach

Mixmax

1
Since last award

Feature Ratings

Pipeline Management

CRM Integration

E-Mail Integration

E-Mail Campaign Management

Sales Analytics

Internal Sales Collaboration

Dialer Integration

Conversation Coaching

Call Management

Omnichannel Campaign Management

Next-Best-Action Recommendations

Vendor Capability Ratings

Ease of Customization

Vendor Support

Ease of Data Integration

Ease of IT Administration

Ease of Implementation

Breadth of Features

Usability and Intuitiveness

Business Value Created

Availability and Quality of Training

Quality of Features

Product Strategy and Rate of Improvement