What is Zeotap CDP?
Zeotap is the next-generation Customer Data Platform. It empowers brands to unify, enhance and activate customer data in a cookieless future, all while putting consumer privacy and compliance front-and-centre.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceZeotap CDP Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Zeotap CDP.
81 Likeliness to Recommend
2
Since last award
100 Plan to Renew
79 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
+95 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Zeotap CDP?
Pros
- Helps Innovate
- Trustworthy
- Inspires Innovation
- Respectful
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Real Time Capabilities
Data Aggregation
Data Enrichment
Data Security
CRM Integration
Omnichannel Integration
Behavioral Triggers
Dashboards, Analytics and Reporting
Vendor Capability Ratings
Ease of IT Administration
Breadth of Features
Quality of Features
Ease of Data Integration
Vendor Support
Usability and Intuitiveness
Product Strategy and Rate of Improvement
Ease of Customization
Business Value Created
Availability and Quality of Training
Ease of Implementation
Zeotap CDP Reviews
Matteo C.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Initial Implementation
Submitted Sep 2022
Vert reactive team
Likeliness to Recommend
What differentiates Zeotap CDP from other similar products?
Breadth of features and fast integration
What is your favorite aspect of this product?
Connecting with multiple platforms
What do you dislike most about this product?
Sometimes it takes time to find the right solution for a problem
What recommendations would you give to someone considering this product?
Worth exploring as a CDP
Pros
- Respectful
- Security Protects
- Helps Innovate
- Trustworthy
Rubén V.
- Role: Information Technology
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Sep 2022
Zeotap is great for data in the US market
Likeliness to Recommend
What differentiates Zeotap CDP from other similar products?
The level of data
What is your favorite aspect of this product?
Data and ease of use
What do you dislike most about this product?
They do not offer data in US
What recommendations would you give to someone considering this product?
EMEA is OK
Pros
- Trustworthy
- Fair
- Reliable
- Enables Productivity
- Role: Sales Marketing
- Industry: Entertainment
- Involvement: End User of Application
Submitted Sep 2022
Empowering tool on your Marketing dashboard
Likeliness to Recommend
Pros
- Efficient Service
- Respectful
- Transparent
- Helps Innovate