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WooCommerce Logo Award Winner Product Badge
WooCommerce

WooCommerce

8.7 /10
Category
WooCommerce
8.7 /10

What is WooCommerce?

WooCommerce is an open-source, completely customizable eCommerce platform for entrepreneurs worldwide. Go beyond the confines of traditional eCommerce solutions, and be limited only by your own imagination.

Company Details


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Awards & Recognition

WooCommerce won the following awards in the B2C eCommerce category

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WooCommerce Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on WooCommerce.

89 Likeliness to Recommend

93 Plan to Renew

1
Since last award

86 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+85 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love WooCommerce?

3% Negative
9% Neutral
88% Positive

Pros

  • Reliable
  • Inspires Innovation
  • Fair
  • Helps Innovate

Feature Ratings

Average 82

Catalog Management

87

Payment Processing

86

Order Portal

85

Order Management

85

Content Localization

83

Content Management

83

Reporting and Analytics

81

Integrated Search

80

Retargeting Capabilities

79

Microsite Management

79

Predictive Recommendations

78

Vendor Capability Ratings

Average 82

Business Value Created

85

Ease of Implementation

84

Breadth of Features

84

Usability and Intuitiveness

84

Ease of Customization

83

Ease of Data Integration

83

Quality of Features

83

Product Strategy and Rate of Improvement

81

Availability and Quality of Training

81

Ease of IT Administration

80

Vendor Support

76

WooCommerce Reviews

Matt O.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2024

WooCommerce is a WordPress plugin, so it is very

Likeliness to Recommend

10 /10

What differentiates WooCommerce from other similar products?

It allows you to completely customize the online store according to the user's needs, from design to functions. Being part of WordPress, WooCommerce easily integrates with other WordPress plugins and themes.

What is your favorite aspect of this product?

WooCommerce offers a large number of free and paid extensions to add additional functionality to the online store. There is a large community of users and developers who can provide support and help in case of problems.

What do you dislike most about this product?

Additional costs: Although the plugin itself is free, paid extensions may be required to add specific functionality, which can increase costs. Being a platform based on WordPress, it is necessary to have basic knowledge of web development to be able to take full advantage of all the functionalities.

What recommendations would you give to someone considering this product?

Some users have reported loading speed issues on WooCommerce stores, so it would be helpful to optimize performance to improve user experience. Expand the payment gateway options available to facilitate customer transactions and adapt to the needs of the global market.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Carine O.

  • Role: Sales Marketing
  • Industry: Telecommunications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2024

Master Sales Surge with Dynamic Promotions

Likeliness to Recommend

9 /10

What differentiates WooCommerce from other similar products?

WooCommerce simplifies the process of creating limited-time promotions such as flash sales, discount coupons, and product bundles. This expands marketers' ability to drive sales through various promotional tactics. Its sales analytics and tracking capabilities offer a comprehensive overview of each promotion's performance, including detailed insights on conversions, revenue generation, and customer response trends. Marketers benefit from a user-friendly interface. They can create and manage promotions easily, and modify them quickly based on real-time performance insights and marketing goals.

What is your favorite aspect of this product?

The platform provides extensive performance metrics, empowering marketers to assess the impact of each offer. They can make data-driven adjustments to optimize future promotions for increased sales and customer engagement. WooCommerce ensures a smooth checkout process for customers during promotions, increasing the likelihood of completing purchases and boosting sales conversion rates.

What do you dislike most about this product?

Integrating advanced segmentation tools and customizing promotional offers to specific customer segments may be challenging for some users, requiring technical expertise or assistance. However, with familiarity, these complexities become more manageable.

What recommendations would you give to someone considering this product?

Through compelling promotions and insightful sales tracking, marketers can use WooCommerce as a strategic ally to increase sales. By leveraging its flexible promotion mechanism, robust performance insights, and streamlined checkout experience, businesses can amplify their sales potential, nurture customer loyalty, and cultivate sustained revenue growth.

Pros

  • Helps Innovate
  • Reliable
  • Trustworthy
  • Efficient Service

Meet D.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2024

Flexible E-commerce Platform with Integrations

Likeliness to Recommend

10 /10

What differentiates WooCommerce from other similar products?

Due to its seamless integration with WordPress, offering a highly customizable and scalable solution.

What is your favorite aspect of this product?

Its flexibility and customization option is favorite aspect.

What do you dislike most about this product?

The need for technical knowledge is required. While the platform offers customization options, users with limited technical expertise may struggle to implement complex features or troubleshoot issues effectively.

What recommendations would you give to someone considering this product?

Only one thing "Just Go for It."

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity

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