What is Moz Pro?
Moz Pro is an all-in-one Website SEO that's got it all: keyword research, link building, site audits, and page optimization insights, in one.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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85 Likeliness to Recommend
1
Since last award
94 Plan to Renew
7
Since last award
78 Satisfaction of Cost Relative to Value
3
Since last award
Emotional Footprint Overview
+78 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Moz Pro?
Pros
- Respectful
- Efficient Service
- Trustworthy
- Acts with Integrity
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Keyword Research
Competition Analysis
Alerts
On-Page Tracker/Optimization
Rank Tracking
Local SEO
Auditing
Analytics and Reporting
Backlink Tools
Content Optimization
Vendor Capability Ratings
Ease of Implementation
Breadth of Features
Ease of IT Administration
Usability and Intuitiveness
Business Value Created
Availability and Quality of Training
Quality of Features
Ease of Data Integration
Vendor Support
Product Strategy and Rate of Improvement
Ease of Customization
Moz Pro Reviews
Mark C.
- Role: C-Level
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Apr 2024
Using Daily shows how Essential it is for us
Likeliness to Recommend
What differentiates Moz Pro from other similar products?
A friendlier, if slightly antiquated interface overall (April'24), although their Dev team are currently and constantly updating each section of their website one section at a time, especially to give it a modern (much needed) Responsive look and feel. However, familiarity allows for easy navigation to where I need to go each day, and the weekly E-mails backing those regularly-used sections used up, is very helpful.
What is your favorite aspect of this product?
Rank Tracker. Even though the interface is ancient, and the Refresh implementation is frustrating, it works, and the final result is lovely.
What do you dislike most about this product?
Majority of the site is still non-Responsive design, with much wasted space on modern monitors, which are all HD up to 4k. Even with all that, I still wouldn't jump to the competition (which I've also tried). I prefer the MOZ eco-system overall.
What recommendations would you give to someone considering this product?
Focus on the sections you really need, and be patient whilst their Dev Team upgrade and update the rest of the site, bit by bit. It'll be worth it in the end.
Pros
- Efficient Service
- Respectful
- Acts with Integrity
- Helps Innovate
Cons
- Slower Product Innovation
- Less Effective Service
- Less Performance Enhancing
APH P.
- Role: Sales Marketing
- Industry: Transportation
- Involvement: Business Leader or Manager
Submitted Apr 2024
user-friendly setup & delivers insightful reports.
Likeliness to Recommend
What differentiates Moz Pro from other similar products?
While Moz is user-friendly with decent reporting and occasional updates, its actionable insights seem limited compared to other SEO tools I've encountered. These alternatives offer a richer data set that translates directly into actionable strategies.
What is your favorite aspect of this product?
Easy of use
What do you dislike most about this product?
Not enough actionable reports
What recommendations would you give to someone considering this product?
Tracking changes on site so easy to track the impact on updates on site
Pros
- Helps Innovate
- Continually Improving Product
- Trustworthy
- Caring
Darren H.
- Role: Sales Marketing
- Industry: Insurance
- Involvement: End User of Application
Submitted Apr 2024
Great easy to use product for our SEO efforts
Likeliness to Recommend
What differentiates Moz Pro from other similar products?
Ease of access to information
What is your favorite aspect of this product?
Competitor Analysis
What do you dislike most about this product?
Report setup can be a little clunky
What recommendations would you give to someone considering this product?
Try and integrate the software into your team as much as possible
Pros
- Saves Time
- Helps Innovate
- Reliable
- Performance Enhancing