Moz Pro Logo
Moz Pro Logo
Moz

Moz Pro

8.3 /10
Category
Moz Pro
8.3 /10

What is Moz Pro?

Moz Pro is an all-in-one Website SEO that's got it all: keyword research, link building, site audits, and page optimization insights, in one.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Moz Pro won the following awards in the Search Engine Optimization category

Filter By

Moz Pro Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Moz Pro.

85 Likeliness to Recommend

1
Since last award

95 Plan to Renew

8
Since last award

77 Satisfaction of Cost Relative to Value

4
Since last award


{y}
{name}

Emotional Footprint Overview

+78 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Moz Pro?

4% Negative
9% Neutral
87% Positive

Pros

  • Respectful
  • Efficient Service
  • Acts with Integrity
  • Trustworthy

Feature Ratings

Average 79

Competition Analysis

83

Keyword Research

82

Alerts

80

Rank Tracking

79

Analytics and Reporting

79

On-Page Tracker/Optimization

78

Backlink Tools

78

Auditing

78

Local SEO

76

Content Optimization

75

Vendor Capability Ratings

Average 76

Ease of Implementation

82

Ease of IT Administration

80

Breadth of Features

78

Business Value Created

78

Usability and Intuitiveness

77

Availability and Quality of Training

77

Quality of Features

77

Vendor Support

75

Ease of Data Integration

75

Product Strategy and Rate of Improvement

71

Ease of Customization

71

Moz Pro Reviews

Arvind S.

  • Role: Sales Marketing
  • Industry: Food and Beverage
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Sep 2021

Best Tool for Technical SEO

Likeliness to Recommend

7 /10

What differentiates Moz Pro from other similar products?

Moz Pro is developed by the industry experts to help marketers meet their SEO challenges, optimize social media initiatives and attain competitive edge over the contemporaries. With a comprehensive set of features, innovative data & deep analytics, Moz works incredibly well in monitoring the website, research potential keywords, analyzing and tracking the competitor data & producing actionable recommendations to level up the SERP rankings. It is a robust platform for technical SEO that stacks up well against its competitors for the website evaluation, domain authority assessment & competition benchmarking tools.

What is your favorite aspect of this product?

I shall prefer Moz Pro for its simple interface & ease of access. It is an all-in-one SEO tracking & research platform that offers an array of functional features at one place. Website management, keyword analysis, tracking backlinks/ competitor performance is largely simplified with this tool. The best tool of all is the keyword research tool that allows us to identify the high-performing keywords/ competitor keywords & level up your performance against those set of keywords. Website crawl tool is equally great in finding technical glitches on the web pages & fixing them for improving the SEO ranking of the site.

What do you dislike most about this product?

Moz puts a ceiling on the number of crawls and keyword tracking. This is disappointing and disrupts the flow of work at times. I would further expect them to simplify the analytics and reporting feature for the users. We are often struck in setting up and customizing the reporting functionality at Moz Pro. Also, there is a need to upgrade their UI pattern so as to match up the design standards of the other existing software in the market,.

What recommendations would you give to someone considering this product?

Moz Pro is a great tool to achieve your SEO goals. It is easy to access & an absolutely incremental for the beginners. However, you need to align the tools to your needs & requirements so as to assess the real utility of the platform. Take your time to explore different set of features, compare your requirements, and learn how you can best utilize this platform. With a bunch of training tools in place, Moz shall however simplify this exercise for you.

Pros

  • Continually Improving Product
  • Enables Productivity
  • Trustworthy
  • Effective Service

Victoria J.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2021

Highly-Intuitive Optimization Software.

Likeliness to Recommend

9 /10

What differentiates Moz Pro from other similar products?

Searching of any content is easy and responsive, the alert function is excellent an easy of getting familiar with all the tools and generate amazing data analytics.

What is your favorite aspect of this product?

The platform pricing plan is the best, clear interface to custom the features to my requirement and the services offered are profitable.

What do you dislike most about this product?

Zero negativity to report about the platform because even as a beginner training on the software functionality it takes a very short period of time.

What recommendations would you give to someone considering this product?

The software is amazing, and easy tool for content management and easy content tracking, excellent analysis and reporting through this software is nice.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Alish P.

  • Role: Consultant
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2021

Good and Effective SEO Tool for Content Research

Likeliness to Recommend

9 /10

What differentiates Moz Pro from other similar products?

Restricted backlinks and minimal traffic on selected keywords As a result of using Moz Pro, we were able to totally change our keyword approach and improve traffic significantly. Our understanding of our rivals' strategies for success has also improved as a result. Because we didn't really know what our consumers were looking for or what our rivals were focusing on, we didn't really pursue keywords or links at all. My keyword and competitor research is completed on time. I also perform SEO audits and identify SEO issues as they arise so that they may be corrected promptly.

What is your favorite aspect of this product?

Simple and intuitive, it's a breeze to use. As well, there are a number of useful tips and tricks for improving your search engine optimization. My favorite feature of the Moz bar is the Domain Authority for each website, which tells me if the website is reliable or not. Your connecting domains are also displayed, as well as how many you've lost or gained over a certain period of time. In terms of keyword research, Moz has been really useful. It provides us a good idea of what phrases we should or shouldn't be pursuing with our content, which has been very beneficial.

What do you dislike most about this product?

It's a bit pricey if you want to use all of the SEO tools and choices. It's possible to utilize Domain Authority for free for 30 days, however, results are severely limited and the number of times you may use the tool per day is restricted. Providing excellent customer service has been a struggle. Even though we've paid invoices and changed our billing information, we're unable to access our account.

What recommendations would you give to someone considering this product?

An excellent SEO tool, Moz Pro is a must-have for every serious SEO professional. Many alternative tools exist, but they continuously remain the best as shown by their dominant market position. A great purchase for those just starting out in SEO management, and it will get you where you want to go with no time! I also use Ahrefs and I think both are similar and there is only one difference in the price of the subscription. I highly recommend using Moz Pro for SEO and content research.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Trustworthy

Most Popular Moz Pro Comparisons