What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Marketing Platforms - Enterprise category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

1
Since last award

98 Plan to Renew

85 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

2% Negative
3% Neutral
95% Positive

Pros

  • Effective Service
  • Respectful
  • Helps Innovate
  • Reliable

Feature Ratings

Average 86

Email Marketing Automation

89

Advanced Campaign Management

87

Marketing Asset Management

87

Marketing Workflow Management

86

Marketing Analytics

86

Marketing Operations Management

86

Social Media Marketing Management

85

Multi Channel Integration

85

Advanced Data Segmentation

83

Community Marketing Management

83

Mobile Marketing Management

83

Vendor Capability Ratings

Average 84

Business Value Created

86

Ease of Implementation

86

Breadth of Features

85

Usability and Intuitiveness

85

Quality of Features

84

Ease of IT Administration

84

Ease of Data Integration

84

Availability and Quality of Training

84

Product Strategy and Rate of Improvement

83

Ease of Customization

82

Vendor Support

81

HubSpot Marketing Hub Reviews

Sanjit M.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2021

Best overall marketing platform on the market.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

The best value marketing platform.

What is your favorite aspect of this product?

Email marketing and landing page creation.

What do you dislike most about this product?

No phone support on the Starter plan, but there is email support, they are fast to reply.

What recommendations would you give to someone considering this product?

Think about where your business needs help, what pieces do you need...check to see if the platform matches your needs.

Pros

  • Efficient Service
  • Effective Service
  • Caring
  • Saves Time

SHAUN J F.

  • Role: Vendor Management
  • Industry: Education
  • Involvement: Vendor Management and Renewal
Validated Review
Verified Reviewer

Submitted Jul 2021

THe best CRM in the world.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

I have used Hubspot marketing now for 2 years. They are the best crm software out on the market.

What is your favorite aspect of this product?

The desktop platform for mac 14.

What do you dislike most about this product?

THere is nothing that I dislike of this software.

What recommendations would you give to someone considering this product?

Just try it out see if you like it. They have a 30 or 60 trial period.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Sheila K.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2021

Easy to use and integrate!

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

User friendly and sales reps enjoy the visuals

What is your favorite aspect of this product?

Being able to track interactions

What do you dislike most about this product?

The integration between Salesforce isn't that great.

What recommendations would you give to someone considering this product?

Pay extra to have a Hubspot consultant assist with deployment

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Trustworthy

Cons

  • Slower Product Innovation
  • Leverages Incumbent Status