What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Marketing Platforms - Enterprise category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

1
Since last award

98 Plan to Renew

85 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

2% Negative
3% Neutral
95% Positive

Pros

  • Effective Service
  • Respectful
  • Helps Innovate
  • Enables Productivity

Feature Ratings

Average 86

Email Marketing Automation

89

Advanced Campaign Management

87

Marketing Asset Management

87

Marketing Workflow Management

86

Marketing Analytics

85

Marketing Operations Management

85

Social Media Marketing Management

85

Multi Channel Integration

84

Community Marketing Management

83

Mobile Marketing Management

83

Advanced Data Segmentation

83

Vendor Capability Ratings

Average 84

Business Value Created

87

Ease of Implementation

86

Breadth of Features

85

Usability and Intuitiveness

85

Quality of Features

85

Ease of IT Administration

84

Ease of Data Integration

84

Availability and Quality of Training

83

Product Strategy and Rate of Improvement

83

Ease of Customization

82

Vendor Support

81

HubSpot Marketing Hub Reviews

Skylar C.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2022

HubSpot increases net site visitors

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot is a cloud-based totally CRM platform. HubSpot is simple to apply and has a breadth of capability. Even you may create and notice performance data at every level. It captures website visits and shape fills through more than one mode. And it has top-notch customer service. It’s easy to set up automation and workflows. CRM is the heart of HubSpot and it’s free. With HubSpot’s free CRM, users get the right of entry to contact behavior tracking records across one-of-a-kind HubSpot gadgets. The touchdown page feature gives the capacity to spin up a shape and follow-up e-mail right on the touchdown page itself.

What is your favorite aspect of this product?

HubSpot increases net site visitors. It has the capability to improve your method for finding and attracting leads through the use of much exclusive equipment, like landing pages, etc. It has a huge kind of equipment devoted to dashing up the income manner. It has multiple tools in a single platform. Using HubSpot, you may create lists, and HubSpot lists enable you to institution individuals for advertising and marketing or sales efforts, like sending emails, etc.

What do you dislike most about this product?

Sometimes workflow of this platform is hard to recognize, and the pricing structure is a little steep. The capability to replace ads through the calendar is quite cumbersome. Its analytics are not top-sufficient. This platform has some inflexibilities.

What recommendations would you give to someone considering this product?

If your agencies are associated with advertising and marketing, then Hubspot is the great platform to maximize and simplify your marketing efforts.

Pros

  • Unique Features
  • Efficient Service
  • Effective Service
  • Caring

Jessica J.

  • Role: Sales Marketing
  • Industry: Transportation
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

An amazing customer relationship management

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

The most important thing that makes the Allinone Software hubspot good is the breadth of features. Various modes record and report website visits and form submissions, and the menu bar is well-organized. Email marketing has so many more options and great tools than you can imagine. It works great on all platforms and is very user-friendly. UX and UI are the best.

What is your favorite aspect of this product?

Marketing Hub Starter is a budget marketing solution for just $50/month. Hubspot is a leading software company that organizations in all industries want to work with. They are looking for valuable marketing tools to help them generate leads and organize customer contact information. Emails can be easily created and shared between teams for feedback and collaboration.

What do you dislike most about this product?

Hubspot offers very limited features in its free version. Also, we can't currently provide data about how mobile users navigate the page. This is very important. Most people today use their mobile phones to browse websites. The workflow is sometimes difficult to understand and the pricing structure is rather high.

What recommendations would you give to someone considering this product?

I would like to see more landing page designs. They are effective but lack the finish. To make your landing page really popular, you need someone who can code your landing page.

Pros

  • Performance Enhancing
  • Effective Service
  • Caring
  • Transparent

Lucie V.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

More than meet the eyes

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

The integration with the CRM, making it a multistask tool.

What is your favorite aspect of this product?

The ease I can use it to draft and publish articles with this product

What do you dislike most about this product?

Some features need work to be make it a more efficient tool.

What recommendations would you give to someone considering this product?

It's a good product if you think of also using the CRM part to have all your needs met by one product instead of having to constantly switch between.

Pros

  • Enables Productivity
  • Respectful
  • Reliable
  • Helps Innovate

Cons

  • Less Effective Service
  • Less Caring
  • Wastes Time