What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details


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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Website Analytics category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

100 Plan to Renew

83 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

2% Negative
3% Neutral
95% Positive

Pros

  • Security Protects
  • Reliable
  • Performance Enhancing
  • Trustworthy

Feature Ratings

Average 82

Audience Segmentation

85

Conversion Analysis

84

Data Visualization

83

Audience Demographics

82

Social Media Analytics

82

Paid Search Integration

82

Customer Value Analysis

81

Search Engine Optimization

81

Customer Journey Modelling

81

Device and Browser Analytics

81

API Framework

78

Vendor Capability Ratings

Average 83

Quality of Features

87

Business Value Created

85

Ease of Implementation

85

Breadth of Features

84

Usability and Intuitiveness

84

Ease of Data Integration

83

Ease of IT Administration

83

Product Strategy and Rate of Improvement

83

Availability and Quality of Training

82

Ease of Customization

81

Vendor Support

80

HubSpot Marketing Hub Reviews

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Anonymous Reviewer

Submitted Sep 2024

Great, but expensive

Likeliness to Recommend

7 /10

Pros

  • Efficient Service
  • Effective Service
  • Respectful
  • Security Protects

Cons

  • Charges for Enhancements
  • Less Friendly Negotiation
  • Slower Product Innovation

Devashish K.

  • Role: Sales Marketing
  • Industry: Banking
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2024

Highly recommended easy to use

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

inbound marketing and best for email marketing intuitive ui automation scheduler

What is your favorite aspect of this product?

inbound marketing and best for email marketing intuitive ui automation scheduler

What do you dislike most about this product?

nothing as such found

What recommendations would you give to someone considering this product?

friendliness and optimization inbound marketing and best for email marketing

Pros

  • Helps Innovate
  • Reliable
  • Effective Service
  • Caring

Rahul y.

  • Role: Industry Specific Role
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2024

Easy to use yet quite difficult.

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

Loved using it and was unhappy when we slashed expenditures.

What is your favorite aspect of this product?

From email advertising to social media, everything was functional.

What do you dislike most about this product?

The expense! Small organizations can't keep up.

What recommendations would you give to someone considering this product?

HubSpot because it lets my team collect and store all the data we need.

Pros

  • Continually Improving Product
  • Performance Enhancing
  • Efficient Service
  • Client Friendly Policies

Cons

  • Wastes Time

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